Software Alternatives, Accelerators & Startups

What The Food VS ForthWrite

Compare What The Food VS ForthWrite and see what are their differences

What The Food logo What The Food

AI Food Scanner and Calorie Estimator. It's Like Shazam, But For Your Food!

ForthWrite logo ForthWrite

Email that sounds like you, and gets measurably more like you every week. Drafts in Gmail, Outlook, and the browser. Free to start.
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  • What The Food
    Image date //
    2025-05-28
  • What The Food
    Image date //
    2025-05-28
  • What The Food
    Image date //
    2025-05-28
  • What The Food
    Image date //
    2025-05-28

An all-in-one AI food scanner and calorie estimator that detects food and gives a detailed analysis about macros, serving sizes and recipe preparation instructions. It's like Shazam for your meals! Find your food recipe, track your macros, and learn more about the origins of the meal, all in one place.

  • ForthWrite Landing Page
    Landing Page //
    2026-06-19
  • ForthWrite Dashboard
    Dashboard //
    2026-06-19
  • ForthWrite In Gmail
    In Gmail //
    2026-06-19
  • ForthWrite Pricing
    Pricing //
    2026-06-19

ForthWrite is an AI email writing assistant for Gmail and Outlook that learns your writing style from your real sent mail. The more you use it, the more it sounds like you. Get smart drafts in seconds, auto-draft replies before you open your inbox, and maintain your personal voice at scale. Free to start, no credit card required. Works inside Gmail and Outlook on the web.

How it works

ForthWrite captures your tone, sentence rhythm, and sign-offs from your actual sent emails, then uses that profile to generate drafts that match how you write, not a generic AI voice. Every draft you edit or send improves the model over time.

Key features

  • Auto-draft: replies waiting in Gmail before you open your inbox
  • Voice matching from your real sent mail, not templates
  • Recipient-aware drafts that adapt to who you are emailing
  • Prompt Lab for version-controlling and A/B testing your persona prompt
  • BYOK support: bring your own API key for Claude, OpenAI, Grok, Mistral, and more
  • Works in Gmail and Outlook on the web, plus a standalone browser widget
  • Training data export and full data portability

Who uses it

Professionals who send high volumes of relationship-critical email: lawyers, financial advisors, recruiters, account executives, founders, and anyone who wants their inbox handled without sounding like a chatbot wrote it.

Pricing

Free tier includes 10 drafts per week with no credit card required. Paid plans start at $12/month and include unlimited drafts, custom persona prompts, and auto-draft.

What The Food

Pricing URL
-
$ Details
Platforms
-
Release Date
2025 May
Startup details
Country
United Kingdom
State
N/A
City
London
Founder(s)
Odeh Ahwal
Employees
1 - 9

ForthWrite

$ Details
freemium $12.0 / Monthly (Standard plan)
Platforms
Web
Release Date
2026 June
Startup details
Country
United States
State
California
City
San Diego
Founder(s)
Curtis Boortz
Employees
1 - 9

What The Food features and specs

  • ๐Ÿ” Instant Food Detection
    Get detailed nutritional information from any food image within seconds with our advanced AI technology.
  • ๐Ÿ“Š Comprehensive Results
    View calories breakdown, macronutrients, serving sizes, and meal insights all in one place.
  • ๐Ÿƒ Macro Tracking App
    What The Food is perfect for tracking your meals, planning your diet, or checking nutritional values on the go.
  • ๐Ÿด Calorie Counter By Recipe
    Our AI food recognition app will scan your meal and give you the closest estimate of total calorie count by its recipe.
  • ๐Ÿ†“ Cost Effective AI Scanner
    Unlike other AI food scanners, What The Food is 100% free - No signup/cards required, no strings attached.
  • ๐Ÿฅ— AI Recipe Generator
    Snap a photo of your food to discover exact ingredients, nutrition facts and how to recreate it with easy-to-follow steps. How Does What The Food Work? 1 Upload Food Image Take a photo of your meal or upload an existing image from your device. Higher images quality gives better results. 2 Hit Analyze Food Our AI food scanner analyzes the image in a few seconds to identify food items and their nutritional content. 3 Get Detailed Results AI will give detailed nutritional information including calories, macronutrients, and recipe preperations & instructions. Frequently Asked Questions How accurate is the Food Calorie Analyzer? Our AI-powered analyzer provides estimates with approximately 85-90% accuracy for most common foods. Results may vary based on image quality and food complexity. Can I analyze multiple food items in one image? Yes! Our analyzer can identify and provide nutritional information for multiple food items in a single image, such as a full meal on a plate. What types of nutritional information does it provide? Our analyzer provides calories, macronutrients (protein, carbs, fat), estimated serving size, and additional health insights about the foods identified. Is this service free to use? We offer a limited number of free analyses per day. For unlimited access and additional features, check out our premium subscription options.

ForthWrite features and specs

  • Voice Matching
    Learns from your real sent mail, not templates
  • Auto-draft replies
    Replies waiting in Gmail before you open your inbox
  • Batch-drafting
    Draft replies for your entire inbox with one click
  • Works in browser
    Gmail, Outlook, and web browsers
  • BYOK support
    Claude, OpenAI, Grok, Mistral, and more
  • Prompt Lab
    Version control and A/B test your persona prompt
  • Free tier
    10 drafts per week, no credit card required

Analysis of What The Food

Overall verdict

  • What The Food (whatthefood.io) is a solid choice for people looking to make smarter, healthier food decisions, offering nutritional insights and food analysis that help users understand what they're eating.

Why this product is good

  • Provides clear nutritional breakdowns and food analysis to help users make informed dietary choices
  • Simple, user-friendly interface that makes tracking and understanding food easy
  • Helps identify ingredients and potential dietary concerns quickly
  • Supports healthier eating habits through actionable insights

Recommended for

  • Health-conscious individuals wanting to understand their food better
  • People with dietary restrictions or allergies who need to check ingredients
  • Those trying to lose weight or improve their nutrition
  • Fitness enthusiasts tracking their macronutrient intake

Category Popularity

0-100% (relative to What The Food and ForthWrite)
Health And Fitness
100 100%
0% 0
Writing Tools
0 0%
100% 100
AI
82 82%
18% 18
Email
0 0%
100% 100

Questions & Answers

As answered by people managing What The Food and ForthWrite.

Which are the primary technologies used for building your product?

ForthWrite's answer:

Next.js, React, Supabase, Anthropic Claude, OpenAI, Stripe, Vercel, Chrome Extensions API

What makes your product unique?

ForthWrite's answer:

ForthWrite learns your writing style from your actual sent mail, not a generic prompt. Every draft sounds like you wrote it because it was trained on how you actually write. It also auto-drafts replies before you open your inbox, so your email is partially handled before your day starts.

Why should a person choose your product over its competitors?

ForthWrite's answer:

Most AI email tools give you a blank box and a "write for me" button. ForthWrite builds a voice profile from your sent history and gets more accurate with every draft you edit or send. Unlike ChatGPT or Gemini, it works natively inside Gmail and Outlook with no copy-paste. Unlike Lavender, it writes the draft, not just scores it.

How would you describe the primary audience of your product?

ForthWrite's answer:

Professionals who send high volumes of relationship-critical email and cannot afford to sound generic: lawyers, financial advisors, recruiters, account executives, consultants, and founders managing their own inbox.

What's the story behind your product?

ForthWrite's answer:

Built out of frustration with AI writing tools that produce text that sounds nothing like the person sending it, and as a way to handle large amounts of daily email. The core insight was that your sent mail is the best training data you already have, and no tool was using it.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare What The Food and ForthWrite

What The Food Reviews

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ForthWrite Reviews

  1. curtisboortz
    ยท Founder at ForthWrite ยท
    I built ForthWrite to fix generic AI email, and I still use it every day

    I built ForthWrite because I kept sending emails that sounded like they came from the same generic AI as everyone else. After launching it, I still use it for my own inbox every day, which is about the most honest endorsement I can give.

    The Chrome extension lives inside Gmail and Outlook on the web. Open a thread, hit Alt+Shift+D, and a draft comes back in your voice, not a template. The free tier is real: 10 drafts per week, no API key, no credit card. Voice matching is included on free, because that is the point.

    What keeps it useful compared to Gemini or a chat tab: it learns from what you actually send. Every edit you make before hitting send becomes a signal. Over time the drafts drift closer to how you really write, and the dashboard shows the improvement curve so you can see it happening.

    The web compose surface lets you draft from forthwrite.ai without installing anything, useful for people who want to try before committing to the extension.

    Standard adds recipient-aware and intent-aware drafting plus AI coaching. Pro adds auto-draft (replies waiting when you open Gmail), batch replies, and Prompt Lab for version-controlling your prompts. Teams adds a shared persona and seat-level analytics.

    ForthWrite is not for everyone. If you just need quick replies and tone does not matter, Gemini is free and already in your inbox. ForthWrite is for people where tone does matter: client communication, relationship-driven threads, external correspondence where sounding off costs something real.

    Disclosure: I am the founder and use it daily. Happy to answer questions in the comments.

    ๐Ÿ Competitors: Jace.ai, Fyxer, Mailmeteor
    ๐Ÿ‘ Pros:    Drafts land inside gmail and outlook; no copy-pasting from a chat window|Voice matching is on the free tier, not paywalled behind paid plans|No api key, no credit card to start; free tier runs on a server-side proxy|Learns from every edit you make before sending; drafts improve over time|Full keyboard flow: alt+shift+d to draft in any thread, no mouse required|Byok on paid plans, 9 providers supported, keys encrypted at rest|Web compose at forthwrite.ai works without installing the extension at all
    ๐Ÿ‘Ž Cons:    10 free drafts/week is enough to evaluate, not enough for a heavy inbox|Auto-draft, batch replies, and prompt lab all require the pro tier|Early-stage product; fewer third-party integrations than mature inbox tools|No mobile app: the extension and add-in are desktop-only (chrome on web, or the outlook desktop add-in)

What are some alternatives?

When comparing What The Food and ForthWrite, you can also consider the following products

Calorieasy - Track calories in seconds with AI.

Superhuman - Superhuman is an email management tool.

MyFitnessPal - Track the number of calories that you consume each day with MyFitnessPal. The app also lets you create a diet and track the exercise that you complete each day whether it's walking, running or some other type of program.

Gemini - Gemini, formerly known as Bard, is a generative artificial intelligence chatbot developed by Google. Based on the large language model (LLM) of the same name, it was launched in 2023 in response to the rise of OpenAI's ChatGPT.

Lose it! - Snap a photo of your food to get nutritional facts

Lavender - Realtime coaching for sales emails.