Software Alternatives, Accelerators & Startups

Webtrekk VS Funnel.io

Compare Webtrekk VS Funnel.io and see what are their differences

Webtrekk logo Webtrekk

With the Webtrekk App, you can access your most important analyses and reports from your Webtrekk...

Funnel.io logo Funnel.io

Marketing analytics software for e-commerce companies and online marketers that automatically...
  • Webtrekk Landing page
    Landing page //
    2021-12-20
  • Funnel.io Landing page
    Landing page //
    2023-09-17

Funnel.io

Website
funnel.io
$ Details
-
Release Date
2013 January
Startup details
Country
Sweden
City
Stockholm
Founder(s)
Fredrik Skantze
Employees
50 - 99

Webtrekk features and specs

  • Comprehensive Analytics
    Webtrekk offers a wide range of metrics and analysis tools that provide in-depth insights into user behavior and website performance.
  • Customization
    The platform allows extensive customization of reports and dashboards, enabling users to focus on the KPIs that matter most to their business.
  • Data Privacy
    Webtrekk places a strong emphasis on data privacy and compliance, making it a suitable choice for businesses concerned with GDPR and other regulations.
  • User-Friendly Interface
    The tool has an intuitive user interface that makes navigation and report generation easier for both novice and experienced users.
  • Integration Capabilities
    Webtrekk can integrate with various third-party systems and platforms, enhancing its functionality and providing a more rounded view of marketing performance.

Possible disadvantages of Webtrekk

  • Cost
    Webtrekk can be relatively expensive compared to other analytics solutions, which may be a barrier for smaller businesses or startups.
  • Learning Curve
    Despite its user-friendly interface, the tool has a steep learning curve due to its comprehensive range of features and customization options.
  • Limited Free Version
    Webtrekk lacks a robust free version, limiting access for those who want to explore its features before making a financial commitment.
  • Resource Intensive
    The extensive features and customization options can make Webtrekk resource-intensive, potentially slowing down performance if not managed properly.
  • Customer Support
    While generally responsive, some users have reported that the customer support can be slow or lacking in-depth technical expertise.

Funnel.io features and specs

  • Comprehensive Data Integration
    Funnel.io supports a large number of data sources, making it easy to collect, integrate, and manage marketing data from disparate platforms in one unified dashboard.
  • User-Friendly Interface
    The platform provides an intuitive, easy-to-navigate interface that simplifies data management and allows users to create custom reports and dashboards without advanced technical skills.
  • Automation Capabilities
    Funnel.io offers robust automation features that can handle repetitive tasks, such as data importing, transformation, and loading, thereby saving time and reducing the potential for human error.
  • Scalability
    The platform is scalable, making it suitable for businesses of various sizes, from small startups to large enterprises. It can handle extensive datasets and complex reporting needs effectively.
  • Customizable Dashboards
    Users can create highly customizable dashboards that present data in a visually appealing and comprehensible manner, which aids in better decision-making.

Possible disadvantages of Funnel.io

  • Cost
    Funnel.io can be relatively expensive compared to other marketing data integration tools, which might not be suitable for small businesses or startups with limited budgets.
  • Learning Curve
    While the interface is user-friendly, there can still be a learning curve for new users to fully leverage all the features and capabilities that Funnel.io offers.
  • Limited Offline Capabilities
    Funnel.io is a cloud-based solution, which means it requires a stable internet connection for data access and manipulation. This can be a limitation in areas with unreliable internet connectivity.
  • Customer Support
    Some users have reported that customer support response times can be slow and that the quality of support may vary, which can be frustrating when dealing with urgent issues.
  • Third-Party Integration Limitations
    Despite supporting a wide range of data sources, some users might find that certain niche or less common platforms aren't supported, requiring additional manual data handling.

Analysis of Webtrekk

Overall verdict

  • Webtrekk is considered a good solution, especially for organizations that require detailed analytics and value data privacy. It is well-regarded among businesses that need to make data-driven decisions to enhance their digital marketing strategies.

Why this product is good

  • Webtrekk is known for its comprehensive digital analytics and customer intelligence solutions. It provides tools for tracking user behavior, analyzing data, and optimizing digital marketing efforts. The platform is praised for its robust data privacy features and ability to integrate with other marketing technologies.

Recommended for

  • Medium to large enterprises
  • Companies prioritizing data privacy
  • Digital marketing teams
  • Organizations seeking comprehensive analytics solutions

Analysis of Funnel.io

Overall verdict

  • Overall, Funnel.io is a reliable and efficient tool for businesses looking to streamline their marketing data processes. It helps teams save time and focus on analysis rather than data collection and manipulation, making it a valuable asset for organizations dealing with large volumes of data from multiple sources.

Why this product is good

  • Funnel.io is considered a good data integration and transformation tool due to its user-friendly interface, extensive data source support, and the ability to automate data collection and transformation without the need for coding. It is designed specifically for marketing data and provides users with the flexibility to export their data to a variety of destinations, which can save time and improve workflow efficiency.

Recommended for

  • Marketing professionals and teams who need to consolidate data from multiple sources.
  • Businesses looking to automate and simplify their reporting processes.
  • Organizations leveraging multiple digital marketing channels and requiring a unified data view.

Webtrekk videos

No Webtrekk videos yet. You could help us improve this page by suggesting one.

Add video

Funnel.io videos

Funnel.io - Advertising Reports & Dashboards

Category Popularity

0-100% (relative to Webtrekk and Funnel.io)
Analytics
100 100%
0% 0
Marketing Analytics
0 0%
100% 100
Web Analytics
100 100%
0% 0
Marketing
0 0%
100% 100

User comments

Share your experience with using Webtrekk and Funnel.io. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare Webtrekk and Funnel.io

Webtrekk Reviews

We have no reviews of Webtrekk yet.
Be the first one to post

Funnel.io Reviews

Best Affordable Alternatives to Supermetrics
Funnel.io is an automated data-collecting service that works like Supermetrics by ingesting marketing data from over 500 sources, applying transformations, and then pushing the data to a visualization platform, analytics tool, or data warehouse. Funnel.io stands out from the crowd because of its extensive data transformation tools and managed data warehouse services for...
Source: adsbot.co
Funnel.io Alternatives and Competitors in 2022
Funnel.io is great for small business owners and early-stage companies because it can be used on a month-to-month basis. Users are charged based on ad spend. While this is great in the beginning, as the company grows, the cost to use Funnel.io grows as well. It can also be used for enterprises.
Source: improvado.io
Top 5 Supermetrics Alternatives โ€“ Competitors, Cost, Features & Pricing Model
Funnel.io has a solid 4.5 rating based on 74 reviews on G2. Of course, there are a few complaints about the pricing, but in general, people are satisfied with Funnel.io.
Source: windsor.ai
Funnel.io โ€” Data integration platform with 500+ data sources
Funnel.io provides a data integration platform with 500+ data sources. It allows you to load data from any marketing platform, normalise it (aka harmonise it) and visualise data in your favourite BI tool (Power BI, Data Studio, Tableau, โ€ฆ).
Source: www.windsor.ai
Top 5 Adverity Alternatives To Know About in 2020
The transformation section means that Funnel.io cleans up (e.g. date transformations), maps, and groups your data stream before loading it into a BI tool or database.
Source: www.windsor.ai

Social recommendations and mentions

Based on our record, Funnel.io seems to be more popular. It has been mentiond 10 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Webtrekk mentions (0)

We have not tracked any mentions of Webtrekk yet. Tracking of Webtrekk recommendations started around Mar 2021.

Funnel.io mentions (10)

  • Connecting Instagram API
    There are like a 100 services that will do that for you. Something like this. Source: over 2 years ago
  • Looking For Single Connector Solutions For Digital Marketing
    Any digital marketers have experience working with single connectors for Google Data Studio? I really like the idea of plugging all the data sources into the ETL platform and having one connector for GDS. It appears funnel.io does this but it's far too expensive for us. Windsor.ai also looks ok but their pricing structure isn't ideal. Played around with Adverity as well but looking for something that's more plug... Source: about 3 years ago
  • Blends limitation
    From experience writing & maintaining custom ETLs in BigQuery, to paying/trying multiple data pipeline partners, to a sort-of middle ground like AirByte - this is not a plug - funnel.io has been the easiest and most cost effective by far. Source: over 3 years ago
  • Facebook ads resultat fake?
    You have to be careful with fb figures. Its well known in the industry that they arent accurate. With regards to funnel.io, if they are picking figures from FB then its also suspect. Source: over 3 years ago
  • Facebook ads resultat fake?
    The other platform (funnel.io) may use a different attribution window and/or it might not track across different devices (not sure here, never used funnel.io before). Source: over 3 years ago
View more

What are some alternatives?

When comparing Webtrekk and Funnel.io, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Supermetrics - Supermetrics simplifies marketing analytics by connecting, consolidating, and centralizing data from 150+ platforms into your favorite tools. Trusted by 200K+ organizations, we empower marketers to focus on insights, not manual work.

SimilarWeb - SimilarWeb.com is a website analysis tool that gives you analytics information for any website.

Improvado.io - Improvado is an ETL platform that extracts data from 300+ pre-built connectors, transforms it, and seamlessly loads the results to wherever you need them. No more Tedious Manual Work, Errors or Discrepancies. Contact us for a demo.

Auryc - Session Replay

DataTap - Adverity is the best data intelligence software for data-driven decision making. Connect to all your sources and harmonize the data across all channels.