Software Alternatives, Accelerators & Startups

Web Utility Labs VS SerpApi

Compare Web Utility Labs VS SerpApi and see what are their differences

Web Utility Labs logo Web Utility Labs

Free Online Tools for Developers & Designers

SerpApi logo SerpApi

Scrape Google search results from our fast, easy, and complete API.
  • Web Utility Labs
    Image date //
    2025-05-23

I built this tool after getting tired of manually writing meta tags for every page of my sites. It's a simple, no-BS generator that creates perfect meta tags in seconds.

Just fill in your page details (title, description, keywords), add optional social sharing settings, and the tool instantly creates ready-to-paste HTML. It shows a real-time preview of how your page will look in search results, so you can tweak until it's right.

No account needed, no tracking, and definitely no coding required. I've included all the essential tags (including those Facebook, Twitter and Pinterest actually care about) with sensible character limits that match what search engines actually use.

Perfect for devs who want proper meta tags without the headache or non-technical folks who need SEO help but don't want to learn HTML. Just paste the output into your page head and you're good to go.

  • SerpApi Landing page
    Landing page //
    2023-10-03
  • SerpApi SerpApi use cases
    SerpApi use cases //
    2024-11-25
  • SerpApi API List
    API List //
    2024-11-25

We help you automate gathering data from search engines like Google, Bing, or Yahoo. What's cool about SerpApi is that it handles all the scraping complexities for you, like dealing with CAPTCHAs, managing IP addresses, and parsing data into a structured JSON. So you don't have to worry about the details.

It's super useful for developers who need to pull search results for tasks like SEO monitoring, market research, travel information, AI models, or even academic projects. Plus, it provides the data in a neat JSON format, making it really easy to use in your applications!

SerpApi

$ Details
freemium
Startup details
Country
United States
State
Texas
City
Austin
Founder(s)
Julien Khaleghy
Employees
20 - 49

Web Utility Labs features and specs

No features have been listed yet.

SerpApi features and specs

  • Comprehensive Data Extraction
    SerpApi provides a powerful and easy-to-use API for extracting search engine results, allowing users to access a wide variety of data types such as ads, maps, organic results, and more from multiple search engines.
  • Real-time Data
    The API is designed to retrieve real-time search results, which is crucial for applications that rely on up-to-date information, such as market research and competitive analysis.
  • Easy Integration
    SerpApi offers detailed documentation and client libraries in multiple programming languages, simplifying the integration process for developers across different platforms.
  • Scalability
    SerpApi is able to handle large volumes of requests, making it suitable for businesses of various sizes, from startups to large enterprises needing to gather extensive data.
  • Automated Billing
    The platform provides automated billing and usage management which ensures that businesses can easily manage their costs and understand their data usage.

Analysis of SerpApi

Overall verdict

  • Overall, SerpApi is regarded as a reliable and efficient tool for accessing real-time search engine data, particularly beneficial for developers and businesses focused on SEO, market research, and data-driven decision making.

Why this product is good

  • SerpApi, a provider of Google Search API services, is considered good due to its ability to bypass search result scraping challenges by providing reliable and real-time search data with a simple interface. It also offers comprehensive support for various types of searches including images, news, and shopping. Its robust documentation, active customer support, and continuous updates to accommodate changes in search engine algorithms further enhance its reputation.

Recommended for

  • SEO professionals who need accurate and up-to-date search engine results.
  • Developers who want to integrate search functionalities into their applications without dealing with scraping issues.
  • Market researchers looking for insights into search trends and consumer behavior.
  • Businesses that need to monitor their online presence or competitorsโ€™ performance on search engines.

Web Utility Labs videos

No Web Utility Labs videos yet. You could help us improve this page by suggesting one.

Add video

SerpApi videos

OpenAI Function Calling - Connect AI to the Internet

More videos:

  • Tutorial - Scrape Google Search using Python
  • Tutorial - Scrape Google Maps reviews data using Python

Category Popularity

0-100% (relative to Web Utility Labs and SerpApi)
SEO Tools
33 33%
67% 67
SEO
0 0%
100% 100
Developer Tools
100 100%
0% 0
Web Tools
100 100%
0% 0

Questions and Answers

As answered by people managing Web Utility Labs and SerpApi.

Why should a person choose your product over its competitors?

SerpApi's answer:

We provide more search engines under one subscription.

How would you describe your primary audience?

SerpApi's answer:

Developers/Companies who need data from search engines.

Which are the primary technologies used for building your product?

SerpApi's answer:

Ruby on Rails and MongoDB

What makes your product unique?

SerpApi's answer:

We're the first web scraping company that focus on scraping search engines.

What's the story behind your product?

SerpApi's answer:

Back in 2017, Julien Khaleghy, the founder of SerpApi, built an iOS app that can analyze data from a picture. iOS didn't have a proper machine learning framework back then. It was challenging: iPhones' RAM were limited, no GPU or no dedicated chip acceleration were available, using only CPU was painfully slow, and compiling/porting C code from machine learning framework like Tensorflow or Caffe to iOS wasn't straightforward. Oddly, all of this wasn't the most difficult part of this project. Collecting images from Google Images was.

In these projects, 80% of his time ended up being spent on scraping and parsing Google Images. And maybe only 20% on actual machine learning model training, UI design of the actual apps, and iOS programming. This is how SerpApi was born.

Who are some of the biggest customers of your product?

SerpApi's answer:

  • Airbnb
  • Nvidia
  • Meta
  • Shopify
  • Grubhub
  • and more!

User comments

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Social recommendations and mentions

Based on our record, SerpApi seems to be more popular. It has been mentiond 82 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Web Utility Labs mentions (0)

We have not tracked any mentions of Web Utility Labs yet. Tracking of Web Utility Labs recommendations started around May 2025.

SerpApi mentions (82)

  • Ask HN: Who is hiring? (September 2025)
    SerpApi | https://serpapi.com | Junior to Senior Fullstack Engineer multiple positions | Customer Success Engineer | Hiring Coordinator | Python/Ruby/PHP/Js/Rust/Cotlin/C#/Crystal/Nim/Elixir Developer Advocate positions | Based in Austin, TX but remote-first structure | Full-time | ONSITE or FULLY REMOTE | $150K - 180K a year 1099 for US or local avg + 20% for outside the US SerpApi is the leading API to scrape... - Source: Hacker News / about 1 month ago
  • Ask HN: Who is hiring? (September 2025)
    SerpApi is the leading API to scrape and parse search engine results. We deeply support Google, Google Maps, Google Images, Bing, Baidu, and a lot more. Our current stack is Ruby, Rails, MongoDB, and React.JS. We are looking for more Junior and Senior FullStack Engineers. We have an awesome work environment: We are a remote first company (before Covid!). We do continuous integration, continuous deployments, code... - Source: Hacker News / about 1 month ago
  • How to Build a Python MCP Server to Consult a Knowledge Base
    This flow shows how Claude can access your blog content using SerpAPI and how it can obtain the content of a given blog post without you ever leaving your conversation by leveraging the MCP server. That means you don't have to switch between interfaces and break your flow. - Source: dev.to / about 1 month ago
  • Building a fast, selfโ€‘hosted research agent with OpenAI models + SerpAPI
    You can obtain OpenAI API key at OpenAI platform website. For SerpAPI key, you can register at SerpApi website. There is a free plan so you can test the agent first. Then install the repository run the agent:. - Source: dev.to / about 2 months ago
  • Perplexity is using stealth, undeclared crawlers to evade no-crawl directives
    Yes, I believe that's basically what https://serpapi.com/ is doing. - Source: Hacker News / 2 months ago
View more

What are some alternatives?

When comparing Web Utility Labs and SerpApi, you can also consider the following products

Meta Tag Generator - Generate HTML code optimal for SEO, social media, & mobile.

Zenserp - Zenserp is a Google Search API that enables you to scrape Google search result pages in real-time.

SEO PowerSuite - Get all SEO tools in one pack - download free edition of SEO PowerSuite and get top 10 rankings for your site on Google and other search engines!

DataForSEO - DataForSEO offers API data for SEO companies that deliver results of tasks for Rank tracking, SERP, Keyword data and On-page APIs.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Aves API - Aves API is the insanely fast SERP API that enables you to scrape Google search results without blocking.