
Triple Whale
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Handler
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Triple Whaleโs mission is to empower businesses with the tools they need to succeed in the world of ecommerce.
We help 10,000+ brands including True Classic, Milk Bar, and Obvi aggregate and analyze the right data to make the right decisions at the right time.
Our flexible, secure platform is your one-stop shop for marketing attribution, merchandising, forecasting, and more. Deep integrations within the Shopify ecosystem ensure maximum visibility and insight, building alignment on success metrics and growth targets across your entire organization.
Since starting in 2021, Triple Whale has been completely focused on democratizing data in the Shopify ecosystem; earlier this year, we raised $25M with strategic participation from Shopify to continue our mission.
As we continue to grow and evolve, our mission remains the same: to empower businesses with the tools they need to succeed in the world of ecommerce.
Handler is a vibe marketing agent for app marketers. It helps app teams find outlier TikToks, understand what makes them work, and turn proven patterns into clearer creative direction. Todayโs launch focuses on Handler and TikSpy: research winners faster, reduce manual scrolling, and know what to test next.
Triple Whale
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Handler's answer:
Handler is built specifically for app marketers who want to find what is already working on TikTok. Instead of guessing content ideas, Handler helps teams discover outlier TikToks, understand winning patterns, and decide what to test next.
Handler's answer:
Handler is focused on TikTok research for app growth, not generic social media management. It helps marketers move faster from โwhat should we post?โ to clear creative direction based on real winning TikToks.
Handler's answer:
Handler is made for app founders, growth marketers, mobile app teams, indie app builders, and agencies that use TikTok to grow consumer apps.
Handler's answer:
Handler was created because app teams spend too much time manually scrolling TikTok trying to understand what content works. We built it to make TikTok research faster, clearer, and more repeatable for app marketers.
Handler's answer:
Handler uses AI analysis, TikTok content research, video metadata extraction, creative pattern detection, and a web-based dashboard to help app marketers find and understand winning TikToks.
Handler's answer:
Handler is currently early, so we are not publishing customer names yet. The product is built for app founders, consumer app teams, growth marketers, and agencies working on TikTok-based app growth.
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