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Supermetrics VS Embeddable

Compare Supermetrics VS Embeddable and see what are their differences

Supermetrics

Supermetrics simplifies marketing analytics by connecting, consolidating, and centralizing data from 150+ platforms into your favorite tools. Trusted by 200K+ organizations, we empower marketers to focus on insights, not manual work.

Rating
0 reviews
Pricing
Paid Free trial
Promote on VibeVoted
Alternatives Is it good?
Embeddable

The toolkit for building fast, interactive, fully-custom analytics experiences into your app.

Rating
0 reviews
Pricing
Paid
Promote on VibeVoted
Alternatives Is it good?
Sales Blueprint Architect
Close More Business sponsored

Which is more popular?

Based on our record, Supermetrics should be more popular than Embeddable. It has been mentioned 8 times since March 2021.

social mentions
8 vs 2
Marketing Analytics popularity
100% vs 0%
alternatives listed
240+ vs 78

Base details

Website, pricing, platforms and company facts side by side.

Supermetrics
Embeddable
Website supermetrics.com embeddable.com
Pricing
Paid Free trial Official pricing
Paid
Company Startup from Finland · 250 - 499 employees · 2013 Startup from the United Kingdom · 20 - 49 employees · 2023
Listed in
Marketing Analytics eCommerce Analytics Data Visualization Data Dashboard +1
Embedded Analytics Dashboard Software Data Visualization Business Intelligence Data Dashboard Customer-facing Analytics Data Analysis Data Analytics Reporting Platform Reporting & Dashboard +7

About Supermetrics and Embeddable

In their own words, as submitted to SaaSHub.

Supermetrics
Embeddable

Supermetrics started with a bold idea: to make mastering marketing data simple and accessible for businesses everywhere. Today, it’s a pioneering marketing intelligence platform trusted by over 200,000 organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson. From...

Read more about Supermetrics

Build Remarkable Analytics Experiences. No more 'Build vs. Buy'. Embeddable is the embedded analytics tool where you own the front-end code and we handle everything else. Now you can build fully-bespoke, fast-loading charts and dashboards in your app without the engineering costs. Delight...

Read more about Embeddable

Features and specs

What each product offers, as listed by its team.

Supermetrics 5 features
Embeddable 14 features
  • Comprehensive Integrations
    Supermetrics supports a wide range of data sources including Google Analytics, Facebook Ads, LinkedIn, Twitter, and many more, providing a centralized solution for marketing data integration.
  • Ease of Use
    The platform is designed to be user-friendly, enabling marketers with limited technical knowledge to easily pull data and create reports without needing complex coding skills.
  • Automation
    Supermetrics allows users to automate data transfers, reducing the time and effort needed to manually update reports and dashboards, thus enhancing productivity and efficiency.
  • Customization
    Users can create highly customized reports and dashboards tailored to specific needs, allowing for in-depth analysis and better data-driven decision making.
  • Data Reliability
    Supermetrics ensures data accuracy and reliability by maintaining frequent updates and verifications, which helps in maintaining data integrity during transfers.

Possible disadvantages

  • Pricing
    The pricing structure of Supermetrics may be considered high, especially for small businesses or startups, which can be a deterrent for potential users with limited budgets.
  • Limited Data Transformation Capabilities
    While Supermetrics excels in data extraction and transfer, it has limited capabilities when it comes to advanced data transformation and manipulation compared to more comprehensive ETL tools.
  • Learning Curve
    Despite its user-friendly interface, some users may still face a learning curve, particularly when dealing with complex queries or integrating multiple data sources.
  • Support Limitations
    Support options may be somewhat limited and response times can vary, potentially leading to delays in resolving critical issues or questions.
  • Dependence on Third-Party Services
    Since Supermetrics relies on APIs from various platforms, any changes or disruptions in those third-party services can directly impact the functionality and reliability of Supermetrics.
  • Cloud-Hosted Option
  • Self-Hosted Option
  • Frontend SDK
  • No-code Dashboard Builder
  • Performant Embedding
  • Row-Level Security
  • Configurable Cache
  • Compatible with Major Databases
  • Compatible with Charting Libraries
  • Template Charting Components Provided
    Included
  • Dedicated Account Management
  • Version Control
  • Audit Logs
  • Documentation

Analysis

An editorial look at what each product does well and who it suits.

Supermetrics
Embeddable

Overall verdict

  • Supermetrics is generally regarded as a good solution for businesses and individuals looking to optimize their marketing efforts through easy access to data. While it may not be the perfect tool for every situation, its ease of use and extensive integrations make it a popular choice among data-driven teams.

Why this product is good

  • Supermetrics is considered a valuable tool for marketers and analysts because it simplifies the process of data collection and analysis. It integrates with numerous data sources, including social media platforms, analytics tools, and advertising networks, allowing users to consolidate their data in one place. This streamlines reporting, saves time, and helps in generating insights quickly, ultimately aiding in more efficient data-driven decision-making.

Recommended for

  • Digital marketers looking to streamline their reporting process.
  • Marketing analysts who need to consolidate data from multiple sources quickly.
  • Businesses aiming to make data-driven decisions to enhance marketing strategy.
  • Agencies managing multiple clients and requiring efficient data management solutions.

No analysis of Embeddable yet.

Videos

Walkthroughs and reviews on video.

Supermetrics 1 video + Add
Embeddable 0 videos + Add

Supermetrics Overview

No Embeddable videos yet. You could help us improve this page by suggesting one.

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Supermetrics
Embeddable
100% 100%
Marketing Analytics
0% 0%
0% 0%
Data Dashboard
100% 100%
100% 100%
Marketing
0% 0%
0% 0%
Business Intelligence
100% 100%

Questions & Answers

As answered by people managing Supermetrics and Embeddable.

What makes your product unique?

Supermetrics's answer

Supermetrics stands out for its ability to seamlessly connect, consolidate, and centralize data from over 150 marketing and sales platforms into preferred destinations, like spreadsheets, BI tools, and data warehouses. Its simplicity, reliability, and scalability make it accessible to organizations of all sizes, empowering marketers and analysts to save time and focus on insights.

Embeddable's answer:

Get the best of 'Build vs. Buy' in one stack-agnostic solution. Embeddable gives you full control over the frontend of your analytics experience, and handles the backend for you. No longer do you have to choose between a limited out-of-the-box solution, or building everything from scratch.

Why should a person choose your product over its competitors?

Supermetrics's answer

Supermetrics began as a passion project in 2009 when our founder sought an easier way to pull marketing data into spreadsheets. What started as a simple solution has evolved into a globally trusted marketing intelligence platform, supporting over 200,000 organizations and earning recognition as one of the top software companies in EMEA.

Embeddable's answer:

If you want full control over the UX of your customer-facing analytics experience, but don't want to invest months of developer time on building and maintaining a fully-custom build -- OR -- if you're using an embedded analytics too already that loads slowly and doesn't look and feel like the rest of your platform.

How would you describe the primary audience of your product?

Supermetrics's answer

Supermetrics leverages cloud-based technologies, robust APIs, and advanced data integration frameworks to provide a seamless data pipeline. Its architecture ensures high performance, security, and scalability for a wide range of use cases.

Embeddable's answer:

Software companies who care about the UX and loading speed of their customer-facing analytics.

What's the story behind your product?

Supermetrics's answer

Supermetrics offers unmatched simplicity and reliability in extracting and consolidating data. It supports an extensive range of platforms, provides automated workflows, and delivers exceptional customer support. These features help users focus on decision-making rather than manual data wrangling.

Embeddable's answer:

Embeddable is from the team behind Trevor.io -- a popular internal BI tool which also allows you to embed dashboards into your app. We realised embedding dashboards from a BI tool into your app wasn't the 'dream solution', and building analytics from scratch was super expensive... so we built Embeddable from the ground up to enable teams to deliver fully-bespoke, highly-performant analytics in their apps for their customers in 10% of the time.

Which are the primary technologies used for building your product?

Supermetrics's answer

Our primary audience includes marketers, analysts, and business leaders looking to streamline their reporting and gain actionable insights. From small agencies to large enterprises, we serve professionals who value data-driven decision-making.

Who are some of the biggest customers of your product?

Supermetrics's answer

Supermetrics is trusted by global brands like Nestlé, Warner Bros, Dyson, and L’Oréal, as well as thousands of agencies and growing businesses worldwide.

Embeddable's answer:

  • Scalapay
  • Adthena
  • Irwin
  • EtonX
  • Resident Advisor
  • Facilities Solutions Group (FSG)
  • Multibrain
  • Raydiant
  • ThinkCERCA
  • Tixly
  • Softools
  • Faheem App
  • Just Move In
  • Any Creek

User comments

Share your experience with using Supermetrics and Embeddable. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

Supermetrics no reviews yet
Embeddable no reviews yet
  • Best Affordable Alternatives to Supermetrics
    adsbot.co · Sep 2024

    Supermetrics integrates marketing metrics with the places where customers currently save their data, whether it’s a reporting app, a spreadsheet, a data lake, or a data warehouse. However, Supermetrics has some...

  • Top 5 Best Integration Software for 2023
    everhelper.me · May 2023

    Supermetrics is aimed primarily at streamlining marketing data. Integrating data from over 100 platforms, it makes a business’s marketing info analysis-ready with reporting and analytics tools. It currently serves...

  • Funnel.io Alternatives and Competitors in 2022
    improvado.io · Aug 2022

    If you're in the market for a marketing analytics platform to help you aggregate all your data into one place, you'll likely want to review this list in detail, comparing Funnel.io vs Improvado vs Supermetrics vs Domo...

View more

  • 6 Best Looker alternatives
    trevor.io · Jun 2024

    After a successful, oversubscribed Private Beta, Embeddable is now publicly available. More information on how to work with Embeddable can be found on their homepage at embeddable.com. Get in touch with the Embeddable...

  • Power BI Embedded vs Looker Embedded: Everything you need to know
    embeddable.com · Nov 2023

    The main differences between Power BI Embedded and Embeddable are performance, price, and customizability. Embeddable gives you full control over your charting components and data models. It’s also built from the...

  • Embedded analytics in B2B SaaS: A comparison
    medium.com · Nov 2023

    I’m happy to say that we’ve enrolled in the beta program of Embeddable. After learning all the above it seems like this is the option we’d want to invest in. We’ll keep you posted on how this pans out, but we’re...

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Supermetrics 8 mentions
Embeddable 2 mentions
  • Unique Business marketing stories Part-1
    Supermetrics is a marketing data SaaS, they scaled internationally to more than $50M from Helsinki, Finland. Source: over 3 years ago
  • Ask HN: Who is hiring? (April 2023)
    Supermetrics | Senior Software Engineer | Full time | REMOTE (Portugal) | https://supermetrics.com/ Join our newly founded Internal Integrations Engineering team, develop scalable solutions to support our sales processes, and improve... - Source: Hacker News / over 3 years ago
  • Anyone here is familiar with Facebook API?
    Https://supermetrics.com is one of them but there are many more actually. Do a quick research about the alternative platforms and let me know if you need further help :). Source: about 4 years ago

View more

  • AI in BI tools: why we're not there yet
    Then comes data modeling. BI tools such as Embeddable need to know how different tables and fields relate to each other. Someone has to define what terms like “top customer” or “Q3 revenue” actually mean. Without this, the AI won't know... - Source: dev.to / over 1 year ago
  • Apache Superset
    It’s still pretty new but build by an experienced team. It’s commercial software though. https://embeddable.com/. - Source: Hacker News / over 2 years ago

Alternatives to Supermetrics and Embeddable

When comparing Supermetrics and Embeddable, you can also consider the following products.

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