Software Alternatives, Accelerators & Startups

Split.io VS Zarget

Compare Split.io VS Zarget and see what are their differences

Split.io logo Split.io

In a world where product development teams are pressured to do more with less, Splitโ€™s Feature Data Platformโ„ข gives you the confidence to move fast without breaking things.

Zarget logo Zarget

Zarget is new age AB testing and Heatmap software that lets you optimize your website with just a few clicks thereby increasing sales.
  • Split.io Landing page
    Landing page //
    2023-08-02

In a world where product development teams are pressured to do more with less, Splitโ€™s Feature Data Platformโ„ข gives you the confidence to move fast without breaking things.

Set up feature flags and safely deploy to production, controlling who sees which features and when. Connect every flag to contextual data, so you know if your features are making things better or worse, and act without hesitation. Effortlessly conduct feature experiments like A/B tests without slowing down. Split is a feature management platform that takes the extra step with experts to support you, online courses to help you learn as you go, and a developer-oriented culture that puts our customers at the center.

Whether youโ€™re looking to increase your releases, to decrease your MTTR, or to ignite your dev team without burning them outโ€“Change the way the work gets done with Split. Switch on a free account today, schedule a demo to learn more, or contact us for further questions.

  • Zarget Landing page
    Landing page //
    2022-01-12

Zarget

Website
zarget.com
Pricing URL
-
$ Details
-
Release Date
-

Split.io features and specs

  • Feature Flagging
    Split.io provides advanced feature flagging capabilities, allowing for controlled rollouts, A/B testing, and targeted releases.
  • Data-Driven Decisions
    The platform offers comprehensive analytics to measure the impact of features, helping businesses make informed decisions based on real user data.
  • Integration Capabilities
    Split.io supports integration with various data and development tools, making it easier to incorporate into existing workflows and tech stacks.
  • Scalability
    Split.io is designed to handle high volumes of feature flags and experiments, making it suitable for companies of all sizes, from startups to enterprises.
  • Security and Compliance
    The platform ensures data security and compliance with global standards, an important factor for businesses handling sensitive information.

Possible disadvantages of Split.io

  • Cost
    Split.io can be expensive, especially for smaller teams or startups, as pricing scales with usage and feature needs.
  • Learning Curve
    There is a learning curve associated with mastering all the features and integrating Split.io into existing processes, which might require dedicated time and resources.
  • Complexity
    For smaller projects or teams, the extensive features offered might be overkill and could complicate straightforward deployments.
  • Dependency on Platform
    Relying heavily on Split.io for feature management could result in a dependency that might be challenging to replace or migrate away from in the future.
  • Performance Overhead
    Implementing feature flags and experiments could introduce a slight performance overhead, particularly if not managed correctly.

Zarget features and specs

  • Comprehensive A/B Testing
    Zarget provides robust A/B testing features that help businesses optimize their website and understand what works best for their audience.
  • Heatmaps
    The inclusion of heatmaps allows users to visually analyze visitor interactions on their websites, highlighting areas with high engagement.
  • Session Recording
    Zarget includes session recording capabilities, capturing real user sessions to understand user behavior better and identify potential UX issues.
  • User-friendly Interface
    The platform boasts an intuitive and easy-to-navigate interface, making it accessible even for users with limited technical expertise.
  • Price
    Offers competitive pricing compared to other similar tools in the market, providing good value for money.

Possible disadvantages of Zarget

  • Limited Integration Options
    Zarget has fewer integration options with other marketing tools and platforms, which might be a drawback for businesses relying on a diverse toolset.
  • Customization Limitations
    Some users find that Zarget's customization options are limited, restricting advanced users who require more flexibility and control.
  • Learning Curve
    While the interface is user-friendly, there can still be a learning curve for new users who are not familiar with website optimization tools.
  • Customer Support
    Some customers have reported that the customer support can be slow to respond, which can delay problem resolution.
  • Performance Issues
    There have been occasional reports of performance issues, such as slow load times and lag when using the tool.

Analysis of Split.io

Overall verdict

  • Split.io is a highly recommended platform if you are looking for advanced feature management and experimentation capabilities. Its scalability, integration options, and security measures make it a great choice for organizations aiming to innovate with confidence.

Why this product is good

  • Security
    It ensures secure handling of customer data and provides robust access control features to ensure compliance with modern security standards.
  • Integration
    The platform integrates well with a wide range of development and data tools, providing flexibility and a more streamlined workflow for engineering teams.
  • Scalability
    Split.io is designed to handle large-scale feature flags and experiments, making it suitable for organizations of various sizes.
  • Experimentation
    It offers advanced experimentation capabilities, enabling data-driven decisions through A/B testing and analytics, empowering teams to optimize user experiences based on reliable data.
  • Feature management
    Split.io provides robust feature management functionality that allows teams to control the rollout of new features and experiment with different variations seamlessly.

Recommended for

  • Product managers looking to control feature rollouts.
  • Engineering teams adopting CI/CD practices.
  • Data analysts and data scientists focusing on experimentation.
  • Large organizations managing complex feature environments.
  • Startups aiming to quickly iterate on feature development.

Analysis of Zarget

Overall verdict

  • Zarget was considered a solid option for small to medium-sized businesses looking to enhance their website's performance and user engagement. It provided comprehensive tools for CRO which were beneficial for teams that wanted detailed insights without requiring extensive technical skills. However, in late 2017, Zarget was acquired by Freshworks and rebranded as Freshmarketer. Thus, evaluations should now focus on Freshmarketer's capabilities rather than Zarget's historical performance.

Why this product is good

  • Zarget was a conversion rate optimization (CRO) tool that helped businesses improve their website performance through A/B testing, heatmaps, and funnel analysis. It aimed to provide an easy-to-use interface and robust features to drive data-supported decisions for marketing and web development teams.

Recommended for

  • Marketing teams focusing on data-driven improvements to web strategies.
  • Web developers needing to optimize website effectiveness.
  • Small to medium-sized businesses wanting accessible and comprehensive CRO tools.

Split.io videos

Switch It On With Split

More videos:

  • Review - Split Series - Away From the Keyboard With Matt Winchester, Software Engineering Manager
  • Review - Split Series - Away From The Keyboard with Geoff Rayback, Software Engineer

Zarget videos

Zarget at TechSparks 2016

Category Popularity

0-100% (relative to Split.io and Zarget)
Feature Flags
100 100%
0% 0
Web Analytics
0 0%
100% 100
Developer Tools
100 100%
0% 0
Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Split.io and Zarget

Split.io Reviews

Top Mobile Feature Flag Tools
Split is yet another powerful feature flag management tool serving customers like EA, Salesforce, and Crunchbase. It might not be suited for cross-channel experiments, but offers highly granular control over your releases, their targeting, and team permissions. Additionally, Split provides a powerful analytics engine that can automatically determine the significance of test...
Source: instabug.com

Zarget Reviews

We have no reviews of Zarget yet.
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Social recommendations and mentions

Based on our record, Split.io seems to be more popular. It has been mentiond 12 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Split.io mentions (12)

  • Mysa app crashing when trying to open the schedule for a thermostat
    I added split.io to my Pi-Holes while list but it still crashes. Source: over 3 years ago
  • Mysa app crashing when trying to open the schedule for a thermostat
    If possible can you please ensure that split.io is being allowed through your adblocker? Source: over 3 years ago
  • Any simple/conservative lists that just block ads, not trackers that might break mobile apps and web sites?
    Split.io, segment.io, app-measurement.com, ... These domains do not really serve ads, they are used for analytics which one can argue is a privacy issue. But some Android apps just refuse to start if you block some of these domains. Source: almost 4 years ago
  • Dev is painfully slow
    People here must not be using Animation libraries, or A/B testing libraries (ala split.io) etc.. These bring in hundreds of modules alone.... terrible, but I'm thinking many of those posting aren't really building for serious enterprise production type websites. Source: about 4 years ago
  • What words do you like to put on your buttons?
    I looked up split.io and their website is worse. I see some technical jargon that I recognize, but the rest is gibberish. Makes me think there is room for providing better content in the space. Source: about 4 years ago
View more

Zarget mentions (0)

We have not tracked any mentions of Zarget yet. Tracking of Zarget recommendations started around Mar 2021.

What are some alternatives?

When comparing Split.io and Zarget, you can also consider the following products

LaunchDarkly - LaunchDarkly is a powerful development tool which allows software developers to roll out updates and new features.

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

ConfigCat - ConfigCat is a developer-centric feature flag service with unlimited team size, awesome support, and a reasonable price tag.

Crazy Egg - Through Crazy Egg's heat map and scroll map reports you can get an understanding of how your visitors engage with your website so you can boost your conversion rates.

Optimizely - A/B testing you'll actually use.

Lucky Orange - Get into the minds of your customers by watching them navigate your site and chatting with them as they do so.