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AI-generated content per brand. Approve in one click and publish to LinkedIn, Instagram, TikTok and X from a single dashboard.

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Website, pricing, platforms and company facts side by side.
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| Website | socialcoworker.com | open-gpt.app |
| Pricing | — | |
| Platforms | — | |
| Company | Startup from España · 1 - 9 employees | — |
| Listed in | — |
In their own words, as submitted to SaaSHub.


Social Coworker is an AI-powered social media management platform built for creators, freelancers, and agencies who manage multiple brands. The platform generates brand-specific content using artificial intelligence, applies a human approval step, and publishes to LinkedIn, Instagram, TikTok, and...
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As answered by people managing SocialCoworker and https://open-gpt.app/.
SocialCoworker's answer
Social Coworker is built around three principles that set it apart: per-brand AI voice (each brand gets its own AI that learns its specific tone, audience, and style instead of producing generic content), a mandatory human approval step before any post goes live, and true multi-brand management designed for users who handle several accounts at once. While most tools either focus on AI content OR on scheduling, Social Coworker combines both with brand isolation, so an agency or creator managing multiple clients can keep voices completely separate without juggling tools or losing context.
SocialCoworker's answer
Compared to Buffer, Hootsuite, Metricool, or Later, Social Coworker adds two things they don't offer natively: brand-specific AI content generation (instead of just scheduling content the user has already written) and AI Reels generation. Compared to AI-only tools like Jasper or Copy.ai, Social Coworker actually publishes the content to social platforms—you don't need a separate scheduler. And the pricing is significantly lower: a free plan with no credit card required and a Pro plan at €9 per month with unlimited generation, where most competitors start at €20–€99 per month.
SocialCoworker's answer
The primary audience is creators, freelancers, solopreneurs, and small marketing agencies who manage social media for two or more brands and don't have time to create content from scratch every day. Typical users include freelance social media managers handling 3–10 clients, founders managing both their personal brand and their company, and agencies that need to maintain consistent output across multiple brand accounts without scaling headcount.
SocialCoworker's answer
Social Coworker was created by Eva Martín Villaró, co-founder of Tiendeo, a Spanish digital catalog platform she launched in 2011 with her twin sister María Martín Villaró and Jonathan Lemberger, and which was acquired by the Italian group ShopFully in 2022. After Tiendeo, Eva returned to building products focused on the daily problems of creators and small businesses. Social Coworker was born from the observation that managing social media across multiple brands forces users to constantly switch between AI tools, design apps, and schedulers. The product is developed under Comartinvi S.L. and is part of the Anycoworker family of productivity tools.
SocialCoworker's answer
SocialCoworker's answer
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