Software Alternatives, Accelerators & Startups

Snowplow VS umami

Compare Snowplow VS umami and see what are their differences

Snowplow logo Snowplow

Snowplow is an enterprise-strength event analytics platform.

umami logo umami

A simple and open-source own your website analytics.
  • Snowplow Landing page
    Landing page //
    2023-10-05

Our Mission is to empower data teams to build a strategic data capability that delivers high-quality, complete, and relevant data across the business. Our users and customers use Snowplow for numerous use cases – from web and mobile analytics to advanced analytics and the production of AI & ML ready data, whilst maintaining data privacy compliance. Our customers reflect the diversity of use cases that Snowplow solves and includes Strava, The Wall Street Journal, CapitalOne, WeTransfer, Nordstrom, DataDog, Auto Trader, GitLab and many more.

  • umami Landing page
    Landing page //
    2023-05-22

Snowplow features and specs

  • Data Ownership
    Snowplow allows organizations to own their data end-to-end, providing more control over data collection, storage, and usage compared to third-party analytics platforms.
  • Flexibility
    The platform offers a high degree of customization, allowing businesses to track custom events and define their own data structures, which is ideal for complex or unique data needs.
  • Real-time Analytics
    Snowplow supports real-time data processing, which enables organizations to make swift, data-driven decisions and insights.
  • Open Source
    Being an open-source solution, Snowplow can be adopted without licensing costs, and there is a community for support and continuous development.
  • Cross-Platform Tracking
    Snowplow allows for tracking across multiple platforms and devices, providing a unified view of the customer journey.
  • Data Enrichment
    The solution offers capabilities to enrich event data with additional context such as geo-location or user session data, adding more value to raw data.

Possible disadvantages of Snowplow

  • Complex Setup
    Setting up Snowplow requires significant technical expertise, including infrastructure management, which may be a barrier for smaller teams or companies without specialized resources.
  • Maintenance Effort
    Ongoing maintenance and updates to the Snowplow setup can be labor-intensive, requiring continuous monitoring and management.
  • Infrastructure Costs
    While Snowplow itself is open source, the infrastructure required to run it (e.g., servers, databases, data storage) can be costly.
  • Learning Curve
    Due to its flexibility and customization options, there is a steep learning curve for new users, which may delay the onboarding process.
  • Data Privacy Responsibility
    Since organizations own their data, they are also fully responsible for compliance with data privacy regulations (e.g., GDPR), necessitating additional efforts in data governance.

umami features and specs

  • Streamlined Content Management
    Umami offers a user-friendly interface that simplifies managing articles, pages, and multimedia content. Its intuitive design makes it easy for users to organize and publish content efficiently.
  • Flexibility and Customization
    Umami provides robust customization options, allowing users to tailor the platform to their specific needs. This includes custom themes, plugins, and APIs for extended functionality.
  • SEO Optimization
    Umami includes built-in SEO tools to help users optimize their content for search engines, improving visibility and driving organic traffic.
  • Multilingual Support
    The platform supports multiple languages, making it accessible for a global audience and allowing users to reach diverse demographics.
  • Community and Support
    Umami has a supportive community and comprehensive documentation that provides valuable resources and assistance for troubleshooting and development.

Possible disadvantages of umami

  • Learning Curve
    New users might experience a steep learning curve due to the myriad of features and customization options available on Umami, requiring time to become proficient.
  • Server Requirements
    Umami requires specific server configurations to run efficiently, which might pose a challenge for users with limited technical expertise or hosting options.
  • Cost
    While Umami offers powerful features, it can be cost-prohibitive for small businesses or individual users when considering premium plugins and additional functionalities.
  • Maintenance
    Users need to regularly update the system and plugins to ensure security and optimal performance, which can be time-consuming and technically demanding.
  • Limited Built-in Analytics
    The platform's built-in analytics tools may not be as comprehensive as required by data-driven businesses, necessitating third-party integrations for advanced analytics.

Analysis of Snowplow

Overall verdict

  • Snowplow is a robust and flexible data collection platform that is well-suited for organizations looking for a customizable and scalable analytics solution. Its open-source nature and comprehensive feature set make it a strong contender in the analytics space.

Why this product is good

  • Snowplow Analytics is considered a good choice due to its ability to offer highly customizable and granular data collection, which allows businesses to gather and analyze data tailored to their specific needs. It provides real-time event tracking, offers a wide range of integration options, and supports multiple programming languages and third-party services. Additionally, it is open-source, giving users control over their data infrastructure and reducing dependency on third-party vendors.

Recommended for

    Snowplow is recommended for data-driven organizations, particularly those with technical expertise and resources to manage an open-source solution. It is suitable for businesses that require detailed tracking and analysis of customer journeys, complex data pipelines, and those seeking to integrate data across various platforms and touchpoints.

Analysis of umami

Overall verdict

  • Yes, Umami is considered good for users who prioritize privacy and want a no-frills analytics tool.

Why this product is good

  • Umami is a simple, privacy-focused web analytics tool. It's open-source and self-hostable, providing insights into website traffic without compromising user privacy. It doesn't use cookies or collect personal data, making it compliant with privacy regulations like GDPR. It's an excellent choice for those looking for a lightweight and straightforward analytics solution.

Recommended for

  • Small to medium-sized website owners
  • Developers seeking a customizable analytics platform
  • Privacy-conscious individuals and organizations
  • Those looking for an alternative to Google Analytics

Snowplow videos

What is Snowplow

umami videos

Umami Burger Review

More videos:

  • Review - The Original Umami Burger REVIEWED!!

Category Popularity

0-100% (relative to Snowplow and umami)
Analytics
21 21%
79% 79
Web Analytics
20 20%
80% 80
Data Dashboard
100 100%
0% 0
Marketing Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Snowplow and umami

Snowplow Reviews

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umami Reviews

Top 5 Self-Hosted, Open Source Alternatives to Google Analytics
Use Case Example: A portfolio website for a freelance designer utilizes Umami to monitor visitor interactions and optimize content accordingly.
Source: zeabur.com

Social recommendations and mentions

Based on our record, umami should be more popular than Snowplow. It has been mentiond 75 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Snowplow mentions (10)

  • Open-source data collection & modeling platform for product analytics
    We’ve also thought about Ops :-). There’s a backend 'Collector' that stores data in Postgres, for instance to use while developing locally, or if you want to get set up quickly. But there’s also full integration with Snowplow, which works seamlessly with an existing Snowplow setup as well. - Source: dev.to / almost 3 years ago
  • What are the different ways to collect large amounts of data, like millions of rows?
    Sure thing! Say you run an online store. Your source systems could be the inventory, orders or customer databases. You could also track click/site behavior with something like snowplow. An ERP system is essentially just a combination of what I mentioned previously. Another good example is a CRM such as Salesforce or Zendesk. Hopefully that helps! Source: about 3 years ago
  • The Big Data Game – Because even a simple query can send you on an unexpected journey. Help the 8-bit data engineer to get the data
    Well if you have to structure and create Schema and manage Data Warehouses, you need a tool to do that, so in the background you see SnowPlow, which helps you do just that. Make the data into some kind of sensible structure so that later on business analysts can come see whats up. Want to do a quarterly report on how you performed, go to the application that goes to the data warehouse and builds your report for... Source: about 3 years ago
  • Reference Data Stack for Data-Driven Startups
    We also have telemetry set up on our Monosi product which is collected through Snowplow,. As with Airbyte, we chose Snowplow because of its open source offering and because of their scalable event ingestion framework. There are other open source options to consider including Jitsu and RudderStack or closed source options like Segment. Since we started building our product with just a CLI offering, we didn’t need a... - Source: dev.to / over 3 years ago
  • Ask HN: Best alternatives to Google Analytics in 2021?
    Https://matomo.org That's the only full featured open source competitor I am aware of, so it should be mentioned. https://snowplowanalytics.com/ Somewhat FOSS. There was a story there, but I don't remember the details. - Source: Hacker News / over 3 years ago
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umami mentions (75)

  • Your Guide To Using Open Source Software as an Indie Developer
    There was a time when open source software meant “functional, but clunky.” That’s changed. Tools like Plausible (analytics), N8N (automation), Umami (web stats), and Vaultwarden (password manager) are beautifully built, stable, and powerful. Many match or even beat their commercial alternatives. - Source: dev.to / 10 days ago
  • How do I use Vercel to host Umami?
    Basically Umami is open-source tool that allows us - content creators collect data about our users. For example, I like to track the way users come to my blog or most popular articles, so I can modify pinned ones. Also, it's focused on privacy. For example, user data are analyzed by default, also there is no cross-site tracking, so umami tracks users only on a particular website. - Source: dev.to / about 2 months ago
  • Umami is a simple, fast, privacy-focused alternative to Google Analytics
    You can see the influx of presumably hackernews visitors (through GitHub/Google) on the demo instance that's linked from their website :) https://umami.is/. - Source: Hacker News / 4 months ago
  • Ask HN: Which analytics platform do you use?
    Update: for now I've decided on Umami, it works pretty well for what I need https://umami.is/. - Source: Hacker News / 8 months ago
  • This Next.js blog template is awesome.
    Multiple analytics options including Umami, Plausible, Simple Analytics, Posthog and Google Analytics. - Source: dev.to / 8 months ago
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What are some alternatives?

When comparing Snowplow and umami, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺

Glass Analytics - Google Analytics alternative that shows you exactly how visitors become customers.

Simple Analytics - The privacy-first Google Analytics alternative located in Europe.

Matomo - Matomo is an open-source web analytics platform

Google Analytics 360 Suite - Enterprise analytics for your marketing.