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Serpstat VS Statly

Compare Serpstat VS Statly and see what are their differences

Serpstat

Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.

Rating
0 reviews
Pricing
Freemium Free trial $69 / Monthly
Alternatives Is it good?
Statly

Short-form video research for creators and agencies: see which Instagram, TikTok, YouTube Shorts and X videos beat each account's normal results and what is trending in your niche.

Rating
0 reviews
Pricing
Paid Free trial €39 / Monthly
Alternatives Is it good?
mbuzz.co
Multi-touch attribution that shows the model behind the number. 8 models compared side-by-side, a SQL-like DSL to write your own, and open-source SDKs for Ruby, Node, Python, and PHP. Runs server-side. Your data, not theirs. sponsored
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Serpstat seems to be more popular. It has been mentioned 5 times since March 2021.

social mentions
5 vs 0
SEO Tools popularity
100% vs 0%
alternatives listed
240+ vs 8

Base details

Website, pricing, platforms and company facts side by side.

Serpstat
Statly
Website serpstat.com trystatly.com
Pricing
Freemium Free trial $69 / Monthly Official pricing
Paid Free trial €39 / Monthly Official pricing
Platforms —
Web
Company Startup from Ukraine · 50 - 99 employees · 2015 —
Listed in
SEO SEO Tools Content Marketing Keyword Research +1
Marketing Analytics Social Media Marketing Social Media Analytics Analytics Dashboard +1

About Serpstat and Statly

In their own words, as submitted to SaaSHub.

Serpstat
Statly

Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 regions. Uncover the most valuable keywords for your business, understand search intent,  and optimize your content strategy

Read more about Serpstat

Statly is a short-form video research tool for creators, agencies and marketers. Pick the Instagram Reels, TikTok, YouTube Shorts and X accounts in your niche, and Statly re-reads every one of their videos once a day. Each video is compared with its own account's average and median, so a small...

Read more about Statly

Features and specs

What each product offers, as listed by its team.

Serpstat 6 features
Statly 5 features
  • Comprehensive SEO Toolkit
    Serpstat provides a wide range of SEO tools including keyword research, site audit, backlink analysis, rank tracking, and competition analysis, making it a one-stop solution for SEO needs.
  • User-Friendly Interface
    The platform features a well-organized and intuitive interface, making it accessible and easy to navigate even for beginners.
  • Affordable Pricing
    Compared to other SEO tools in the market, Serpstat is relatively affordable, offering a good balance between cost and features.
  • Detailed Analytics
    Provides in-depth analytics and reports, helping users make data-driven decisions for their SEO strategies.
  • Regular Updates
    The platform frequently updates its features and database to keep up with the latest SEO trends and requirements.
  • Excellent Customer Support
    Offers responsive and helpful customer support through various channels including live chat, email, and phone.

Possible disadvantages

  • Limited Data for Smaller Markets
    While Serpstat excels in many areas, its database may have limitations when it comes to less popular or smaller markets.
  • Learning Curve
    Despite its intuitive interface, the extensive range of features may require a learning curve for new users to fully utilize all its capabilities.
  • Speed Issues
    Some users have reported speed issues, particularly with loading times and data refresh rates, which can affect the overall user experience.
  • Backlink Data Limitations
    Backlink analysis features are less comprehensive compared to specialized tools like Ahrefs or Majestic, potentially limiting its effectiveness for advanced backlink research.
  • Mobile App Limitations
    The mobile app lacks some functionalities available on the desktop version, restricting user flexibility when accessing the platform on the go.
  • No Free Plan
    Serpstat does not offer a free plan, which may be a drawback for individuals or small businesses looking for a cost-free SEO solution.
  • Daily tracking on four platforms
    Re-reads every video from the Instagram Reels, TikTok, YouTube Shorts and X accounts you choose, once a day.
  • Fair comparison per account
    Every video is compared with its own account's average and median, so a small creator's breakout stands out.
  • Trend Finder
    Shows the videos growing fastest right now and the week's top outliers across your niche.
  • Watchlist and Library
    Every account's videos in one table with growth charts; save, tag and download the best videos.
  • Alerts, API and MCP
    Alerts in Slack, Discord or Telegram; API and MCP connector for Claude, ChatGPT and Cursor (Scale plan and above).

Analysis

An editorial look at what each product does well and who it suits.

Serpstat
Statly

Overall verdict

  • Overall, Serpstat is regarded as a solid option for both beginners and experienced SEO professionals who need a reliable tool to improve their website's search visibility and performance. Its competitive pricing, combined with a robust set of features, make it a popular choice in the SEO community.

Why this product is good

  • Serpstat is considered a good SEO tool by many users because it offers a wide range of features that help with keyword research, site audit, backlink analysis, rank tracking, and competitor research. It is especially valued for its comprehensive data and user-friendly interface. Additionally, it is often praised for its affordability compared to other SEO tools, making it accessible to small businesses and individual marketers.

Recommended for

    Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.

Overall verdict

  • I don't have verified, up-to-date information about Statly (trystatly.com) to make a confident assessment of its quality. I'd recommend researching current reviews, testing it yourself, or checking independent sources before deciding.

Why this product is good

  • Unable to confirm specific features, pricing, or performance claims without current data
  • No access to verified user reviews or ratings for this specific product
  • Cannot verify company legitimacy, customer support quality, or track record
  • Product landscape changes frequently, so any information could be outdated

Recommended for

  • Users who should independently verify the tool through trusted review sites, user forums, or free trials
  • Those who can check the company's reputation via sources like Trustpilot, G2, or Capterra
  • Potential customers who should test the product themselves before committing to a paid plan

Videos

Walkthroughs and reviews on video.

Serpstat 4 videos + Add
Statly 0 videos + Add

What is Serpstat?

More videos

  • - SerpStat Review - My Favorite Free & Paid SEO Keyword Research Tools Perfect For Beginners
  • - Serpstat Review | Growth hacking tool for SEO | Pearl Lemon Reviews
  • - Serpstat Review ✅ Discount Coupon Code With( 20% Off Special)

No Statly videos yet. You could help us improve this page by suggesting one.

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Serpstat
Statly
100% 100%
SEO Tools
0% 0%
0% 0%
Analytics Dashboard
100% 100%
100% 100%
SEO
0% 0%
0% 0%
Marketing Analytics
100% 100%

Questions & Answers

As answered by people managing Serpstat and Statly.

What makes your product unique?

Serpstat's answer

The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.

Statly's answer:

Statly is not a basic analytics tool. Most tools stop at follower and view counts. Statly goes further: it measures every video against its own account's average and median, tracks view-to-follower ratio and virality, re-reads each video daily to draw its growth curve, and flags what is taking off today. These are metrics and insights most competing tools do not offer, across Instagram Reels, TikTok, YouTube Shorts and X, so you see why a video works and what to make next.

Why should a person choose your product over its competitors?

Serpstat's answer

With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.

Statly's answer:

Most social tools are built around scheduling and publishing, with analytics as a side feature. Statly is built only for research: which videos beat their account's normal results, what is trending in your niche, and what to make next. It covers four platforms in one place, adds Library, Teams and alerts in Slack, Discord or Telegram, and offers an API and MCP connector (Scale plan and above). Free 7-day trial, plans from EUR 39/month.

How would you describe the primary audience of your product?

Serpstat's answer

Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.

Statly's answer:

Creators and marketing agencies, especially those who rely on short-form content, plus business owners in niches like faceless social media pages, YouTube automation, AI avatar accounts and influencer-led brands. Anyone who needs to know which videos are working in their niche and what to make next.

What's the story behind your product?

Statly's answer:

Statly was started by the owner of a social media agency (founded in June 2023). Clients kept asking "what should we create next, and why?", and most tools treated analytics as a side feature behind scheduling and publishing. The founder wanted analytics to be the reason a tool exists. It began as a private web app the agency used to study accounts, then added a free Chrome extension, and is now a public web platform with daily scanning, alerts and shared workspaces. The founder still runs the agency and uses Statly daily.

User comments

Share your experience with using Serpstat and Statly. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

Serpstat no reviews yet
Statly no reviews yet

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We have no reviews of Statly yet. Be the first one to post

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Serpstat 5 mentions
Statly 0 mentions
  • 10 BEST FREE SEO REPORTING TOOLS
    SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: about 3 years ago
  • Best alternatives to SEMRush?
    Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com... Source: over 3 years ago
  • SEO Tools Megathread
    Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 3 years ago

View more

Tracking Statly since Jul 2026.

Alternatives to Serpstat and Statly

When comparing Serpstat and Statly, you can also consider the following products.

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