
SEMRush
Ahrefs
Moz
SE Ranking
SEO PowerSuite
Majestic
Surfer SEO
Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.
Which is more popular?
Based on our record, Serpstat seems to be more popular. It has been mentioned 5 times since March 2021.
Website, pricing, platforms and company facts side by side.
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|---|---|---|
| Website | serpstat.com | stackscan.com |
| Pricing | ||
| Company | Startup from Ukraine · 50 - 99 employees · 2015 | Startup from Canada · 10 - 19 employees · 2026 |
| Listed in |
In their own words, as submitted to SaaSHub.


Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 regions. Uncover the most valuable keywords for your business, understand search intent, and optimize your content strategy
StackScan helps businesses find and analyze websites based on the technologies they use or the keywords they target. Instead of manually researching websites one by one, users can instantly search across 100M+ domains and identify sites using platforms like Shopify, WordPress, WooCommerce,...
What each product offers, as listed by its team.


Possible disadvantages
An editorial look at what each product does well and who it suits.


Overall verdict
Why this product is good
Recommended for
Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.
Overall verdict
Why this product is good
Recommended for
Walkthroughs and reviews on video.
What is Serpstat?
More videos
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How often each product is chosen within a category, 0–100% relative to the other.


As answered by people managing Serpstat and StackScan.
Serpstat's answer
The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.
StackScan's answer:
StackScan combines technology stack discovery and keyword-intent research in a single platform, allowing users to find websites not only by the tools they use but also by what they are targeting online. With coverage across 50,000+ technologies and 100M+ domains, it provides scalable, filterable, and export-ready web intelligence.
Serpstat's answer
With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.
StackScan's answer:
StackScan focuses on practical usability, broader stack coverage, advanced filtering, and scalable exports without unnecessary complexity. Users can quickly generate highly targeted datasets using filters like country, TLD, industry, and technology combinations, making research and lead generation faster and more precise.
Serpstat's answer
Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.
StackScan's answer:
StackScan is built for marketers, growth teams, agencies, sales teams, analysts, SaaS companies, and researchers who need structured web intelligence for prospecting, competitor analysis, market research, or technology adoption tracking.
StackScan's answer:
StackScan was created to simplify the process of finding reliable website and technology data at scale. Existing solutions often felt limited, expensive, or difficult to use for targeted workflows, so StackScan was built as a practical and scalable platform that combines technology detection, keyword discovery, and bulk data access into one system.
StackScan's answer:
StackScan is built using modern web technologies, large-scale crawling systems, distributed data processing, and technology fingerprinting engines designed to analyze and structure massive amounts of web data efficiently.
StackScan's answer:
StackScan is used by agencies, SaaS businesses, growth teams, researchers, and data-driven organizations for lead generation, market intelligence, and competitive analysis across multiple industries.
Share your experience with using Serpstat and StackScan. For example, how are they different and which one is better?
External articles and on-site reviews we used to compare the two products.


Serpstat is an affordable SEO tool with a one-week free trial. The only difference is that, unlike Moz, Serpstat doesn’t have a free version, so you’ll need to pick a paid plan once the trial is over.
Serpstat offers a balanced approach to SEO, blending competitive analysis with a user-friendly interface, making it suitable for users who want to combine keyword research with site audits and content strategies. Its...
Serpstat provides advanced tools for users looking to perform detailed SEO analysis and competitor research. Its extensive features make it ideal for those who need comprehensive insights into their website’s...
While it’s still in early stage, its lifetime deal is really a great value. Must get if you’re into lead generation.
Recommendations tracked on public social media and blogs since March 2021.


SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: about 3 years ago
Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com... Source: over 3 years ago
Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 3 years ago
Tracking StackScan since May 2026.
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Wappalyzer is a technology profilers and leads data provider. Create lists of websites and contacts that use certain technologies.
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Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.
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Plan a stack, check the one you have, or compare two tools — from what 6,571 makers' products actually use, with sources, and what each costs at your scale.
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