Software Alternatives, Accelerators & Startups

Serpstat VS Makerkit.dev

Compare Serpstat VS Makerkit.dev and see what are their differences

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Serpstat logo Serpstat

Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.

Makerkit.dev logo Makerkit.dev

MakerKit is a SaaS Starter Kit for Next.js, Remix, Firebase and Supabase. Build unlimited SaaS products in record time with the best SaaS Boilerplate.
  • Serpstat Landing page
    Landing page //
    2023-06-11
  • Serpstat Rank Tracker
    Rank Tracker //
    2024-09-19
  • Serpstat Domain Analysis
    Domain Analysis //
    2024-09-19

Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 regions. Uncover the most valuable keywords for your business, understand search intent,ย  and optimize your content strategy

  • Makerkit.dev Dashboard
    Dashboard //
    2024-12-07
  • Makerkit.dev Choose Plan
    Choose Plan //
    2024-12-07
  • Makerkit.dev Landing Page
    Landing Page //
    2024-12-07
  • Makerkit.dev Pricing
    Pricing //
    2024-12-07

Makerkit is a production-ready SaaS starter kit built with Next.js App Router and Supabase that helps developers launch faster.

It provides a robust foundation with built-in authentication, team management, billing integration, and Super Admin - all powered by a modular architecture that makes customization and maintenance a breeze.

Whether you're building a B2B or B2C application, Makerkit handles the complex infrastructure so you can focus on building your product's unique features using modern tools like TypeScript, React, and Tailwind CSS.

Serpstat

$ Details
freemium $69.0 / Monthly
Release Date
2015 February
Startup details
Country
Ukraine
Founder(s)
Oleg Salamaha
Employees
50 - 99

Makerkit.dev

$ Details
$299.0 / One-off
Release Date
-
Startup details
Country
Singapore
Founder(s)
Giancarlo Buomprisco
Employees
1 - 9

Serpstat features and specs

  • Comprehensive SEO Toolkit
    Serpstat provides a wide range of SEO tools including keyword research, site audit, backlink analysis, rank tracking, and competition analysis, making it a one-stop solution for SEO needs.
  • User-Friendly Interface
    The platform features a well-organized and intuitive interface, making it accessible and easy to navigate even for beginners.
  • Affordable Pricing
    Compared to other SEO tools in the market, Serpstat is relatively affordable, offering a good balance between cost and features.
  • Detailed Analytics
    Provides in-depth analytics and reports, helping users make data-driven decisions for their SEO strategies.
  • Regular Updates
    The platform frequently updates its features and database to keep up with the latest SEO trends and requirements.
  • Excellent Customer Support
    Offers responsive and helpful customer support through various channels including live chat, email, and phone.

Makerkit.dev features and specs

  • Marketing Pages
    Landing page, pricing, FAQ, and other marketing pages included
  • Blog and Documentation
    Full-featured blog/documentation system with CMS integration
  • Authentication
    Complete auth system with email, OAuth, and MFA support
  • Billing
    Integrated payment system with Stripe and Lemon Squeezy support
  • Super Admin
    Admin dashboard to manage users, subscriptions and content
  • Translations (i18n)
    Multi-language support
  • Organizations/Teams
    Team management with roles and permissions system
  • Plugins
    Non-core functionality included as plugins: Testimonials, Roadmap, AI Chatbot, Waitlist

Analysis of Serpstat

Overall verdict

  • Overall, Serpstat is regarded as a solid option for both beginners and experienced SEO professionals who need a reliable tool to improve their website's search visibility and performance. Its competitive pricing, combined with a robust set of features, make it a popular choice in the SEO community.

Why this product is good

  • Serpstat is considered a good SEO tool by many users because it offers a wide range of features that help with keyword research, site audit, backlink analysis, rank tracking, and competitor research. It is especially valued for its comprehensive data and user-friendly interface. Additionally, it is often praised for its affordability compared to other SEO tools, making it accessible to small businesses and individual marketers.

Recommended for

    Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.

Analysis of Makerkit.dev

Overall verdict

  • Makerkit.dev is a solid, well-built SaaS starter kit that helps developers skip weeks of boilerplate setup by providing production-ready authentication, billing, and multi-tenancy features out of the box.

Why this product is good

  • Provides pre-built, production-ready SaaS boilerplate covering authentication, subscriptions, and team/organization management
  • Supports popular modern stacks like Next.js, Remix, Supabase, and Firebase
  • Saves significant development time by eliminating repetitive setup and configuration work
  • Comes with documentation, active maintenance, and community support
  • Includes billing integration with providers like Stripe and Lemon Squeezy
  • Built with TypeScript and modern best practices for maintainable, scalable code

Recommended for

  • Solo developers and indie hackers looking to launch a SaaS product quickly
  • Startups wanting to validate ideas without building infrastructure from scratch
  • Development teams needing a reliable, well-structured foundation for multi-tenant apps
  • Developers already familiar with Next.js, Remix, Supabase, or Firebase
  • Anyone wanting to avoid reinventing authentication and billing systems

Serpstat videos

What is Serpstat?

More videos:

  • Review - SerpStat Review - My Favorite Free & Paid SEO Keyword Research Tools Perfect For Beginners
  • Review - Serpstat Review | Growth hacking tool for SEO | Pearl Lemon Reviews
  • Review - Serpstat Review โœ… Discount Coupon Code With( 20% Off Special)

Makerkit.dev videos

No Makerkit.dev videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Serpstat and Makerkit.dev)
SEO
100 100%
0% 0
Developer Tools
0 0%
100% 100
SEO Tools
100 100%
0% 0
Boilerplate
0 0%
100% 100

Questions & Answers

As answered by people managing Serpstat and Makerkit.dev.

What makes your product unique?

Serpstat's answer

The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.

Makerkit.dev's answer:

Makerkit stands out by offering a truly modular architecture built with Turborepo, where core features like auth, billing, and notifications live in their own packages for better maintainability.

While most starters lock you into specific patterns or providers, Makerkit gives you flexibility with a multi-account system supporting both B2B and B2C scenarios, provider-agnostic billing, and edge-ready deployment options.

Beyond the basics, it includes production-ready features like multi-factor auth, real-time notifications, and team permissions - all built with Supabase, TypeScript, React Query, and modern tooling to make development a genuine pleasure.

Why should a person choose your product over its competitors?

Serpstat's answer

With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.

Makerkit.dev's answer:

While other starters give you basic auth and a dashboard, Makerkit provides a genuinely modular foundation with the real features SaaS products need - like multi-factor auth, team permissions, real-time notifications, and provider-agnostic billing, all organized in clean, maintainable packages using Turborepo.

You get a first-class developer experience with TypeScript, React Query, and modern tooling, plus the flexibility to support both B2B and B2C scenarios, different payment providers, and edge deployment options.

Best of all, Makerkit is actively maintained with regular updates and responsive support, so you're building on a foundation that grows with your needs rather than painting yourself into a corner.

How would you describe the primary audience of your product?

Serpstat's answer

Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.

Makerkit.dev's answer:

Indie Hackers and Companies who want to launch quickly, without compromising on quality.

Which are the primary technologies used for building your product?

Makerkit.dev's answer:

Makerkit uses Next.js 15 (App Router), Supabase, React.js, Typescript and Stripe.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Serpstat and Makerkit.dev

Serpstat Reviews

The 16 Best Moz Alternatives for Every Budgetย 
Serpstat is an affordable SEO tool with a one-week free trial. The only difference is that, unlike Moz, Serpstat doesnโ€™t have a free version, so youโ€™ll need to pick a paid plan once the trial is over.
10 SE Ranking Alternatives in 2025 [Free and Paid]
Serpstat offers a balanced approach to SEO, blending competitive analysis with a user-friendly interface, making it suitable for users who want to combine keyword research with site audits and content strategies. Its unique features like the โ€œTree Viewโ€ make it ideal for those looking to enhance their website architecture alongside their SEO efforts.
10 Moz Pro Alternatives in 2025 [Free and Paid]
Serpstat provides advanced tools for users looking to perform detailed SEO analysis and competitor research. Its extensive features make it ideal for those who need comprehensive insights into their websiteโ€™s performance.
Top 6 Moz Competitors In 2024: A Detailed Review
Furthermore, Serpstat is praised for its versatile functionality. It provides valuable insights across multiple facets of digital marketing. Itโ€™s also particularly noted for its comprehensive competitor analysis and budget-friendly pricing.
10 Best Serpstat Alternatives in 2024
In the fast-paced world of SEO and digital marketing, finding the right tool to boost your online visibility can be challenging. Serpstat is a popular choice known for its robust features in keyword research, competitor analysis, and SEO audits. However, if you're seeking alternatives that might better meet your specific needs or offer different advantages, there are plenty...

Makerkit.dev Reviews

We have no reviews of Makerkit.dev yet.
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Social recommendations and mentions

Based on our record, Serpstat should be more popular than Makerkit.dev. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Serpstat mentions (5)

  • 10 BEST FREE SEO REPORTING TOOLS
    SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: almost 3 years ago
  • Best alternatives to SEMRush?
    Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com - has been around for a while Https://seranking.com - has grown beyond just ranking tools Https://cognitiveseo.com - I've heard some decent SEOs rave about this... Source: about 3 years ago
  • SEO Tools Megathread
    Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 3 years ago
  • Traffic from a site your not associated with?
    Hello, you might wanna use serpstat.com , it's a website that measures traffic of other websites, copy paste your URL and you should be able to see all the data it can read. Source: over 4 years ago
  • Why add coins/tokens which have NO large interest from consumers
    Some coins/tokens on Binance and keyword search volume per month according to Google Ads - I use serpstat.com. Source: over 5 years ago

Makerkit.dev mentions (2)

What are some alternatives?

When comparing Serpstat and Makerkit.dev, you can also consider the following products

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

ShipFa.st - The NextJS boilerplate with all the stuff you need to get your product in front of customers. From idea to production in 5 minutes.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

supastarter - The boilerplate for your next web app built on top of Supabase and Next.js.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

Nexty.dev - Launch your SaaS in days, not weeks. Nexty.dev is a production-ready Next.js and Supabase starter template for building modern SaaS applications. Launch your content, AI, or subscription service faster.