Serpstat VS Keepa

Compare Serpstat VS Keepa and see what are their differences

Rating: 0 reviews
Pricing: Freemium Free trial $69 / Monthly

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Rating: 0 reviews

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Budy is AI-powered cannabis POS and dispensary management software. Scale-based pricing, strain tracking, offline-first, and AI agents that run your dispensary operation. sponsored

Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Keepa seems to be a lot more popular than Serpstat. While we know about 82 links to Keepa, we've tracked only 5 mentions of Serpstat.

social mentions: 5 vs 82
SEO Tools popularity: 100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

	Serpstat	Keepa
Website	serpstat.com	keepa.com
Pricing	Freemium Free trial $69 / Monthly Official pricing	—
Company	Startup from Ukraine · 50 - 99 employees · 2015	Startup from Germany
Listed in	SEO SEO Tools Content Marketing Keyword Research +1	eCommerce Online Shopping eCommerce Tools Price Monitoring +1

About Serpstat and Keepa

In their own words, as submitted to SaaSHub.

Serpstat

Keepa

Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 regions. Uncover the most valuable keywords for your business, understand search intent,  and optimize your content strategy

Features and specs

What each product offers, as listed by its team.

Serpstat 6 features

Keepa 5 features

Comprehensive SEO Toolkit
Serpstat provides a wide range of SEO tools including keyword research, site audit, backlink analysis, rank tracking, and competition analysis, making it a one-stop solution for SEO needs.
User-Friendly Interface
The platform features a well-organized and intuitive interface, making it accessible and easy to navigate even for beginners.
Affordable Pricing
Compared to other SEO tools in the market, Serpstat is relatively affordable, offering a good balance between cost and features.
Detailed Analytics
Provides in-depth analytics and reports, helping users make data-driven decisions for their SEO strategies.
Regular Updates
The platform frequently updates its features and database to keep up with the latest SEO trends and requirements.
Excellent Customer Support
Offers responsive and helpful customer support through various channels including live chat, email, and phone.

Possible disadvantages

Limited Data for Smaller Markets
While Serpstat excels in many areas, its database may have limitations when it comes to less popular or smaller markets.
Learning Curve
Despite its intuitive interface, the extensive range of features may require a learning curve for new users to fully utilize all its capabilities.
Speed Issues
Some users have reported speed issues, particularly with loading times and data refresh rates, which can affect the overall user experience.
Backlink Data Limitations
Backlink analysis features are less comprehensive compared to specialized tools like Ahrefs or Majestic, potentially limiting its effectiveness for advanced backlink research.
Mobile App Limitations
The mobile app lacks some functionalities available on the desktop version, restricting user flexibility when accessing the platform on the go.
No Free Plan
Serpstat does not offer a free plan, which may be a drawback for individuals or small businesses looking for a cost-free SEO solution.

Comprehensive Price Tracking
Keepa provides detailed price history charts for millions of Amazon products, helping users make informed purchasing and selling decisions.
Extension Integration
Keepa offers a browser extension that seamlessly integrates with Amazon, displaying price history directly on product pages.
Product Availability Alerts
Users can set up alerts for price drops and restocks, ensuring they never miss out on deals or popular items.
Sales Rank Tracking
Keepa tracks sales rank changes, which can help sellers understand market trends and optimize their inventory.
International Support
Keepa supports multiple Amazon marketplaces across different countries, making it useful for international sellers and buyers.

Possible disadvantages

Subscription Cost
Access to premium features requires a paid subscription, which may not be affordable for all users.
Learning Curve
The extensive features and data provided by Keepa can be overwhelming for new users, requiring time to learn and utilize effectively.
Browser Dependency
Some features are only accessible through the browser extension, limiting usability for users who prefer other browsing methods.
Data Accuracy
While Keepa is generally reliable, there can occasionally be discrepancies or delays in data updates, affecting decision-making processes.
Limited Mobile Functionality
The mobile experience is not as robust as the desktop version, potentially hindering users who prefer managing their account on smartphones or tablets.

Analysis

An editorial look at what each product does well and who it suits.

Serpstat

Keepa

Overall verdict

Overall, Serpstat is regarded as a solid option for both beginners and experienced SEO professionals who need a reliable tool to improve their website's search visibility and performance. Its competitive pricing, combined with a robust set of features, make it a popular choice in the SEO community.

Why this product is good

Serpstat is considered a good SEO tool by many users because it offers a wide range of features that help with keyword research, site audit, backlink analysis, rank tracking, and competitor research. It is especially valued for its comprehensive data and user-friendly interface. Additionally, it is often praised for its affordability compared to other SEO tools, making it accessible to small businesses and individual marketers.

Recommended for

Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.

Overall verdict

Keepa is considered a good tool for those looking to track prices and save money on Amazon purchases. Its comprehensive features, including browser extensions and app integrations, offer convenience and enhance the online shopping experience.

Why this product is good

Keepa is a popular Amazon price tracker that provides historical price data, product tracking, and price drop alerts. It is widely used by both consumers and sellers to make informed purchasing and pricing decisions. Its extensive database and features like price history charts and deal notifications make it a valuable tool for anyone interested in Amazon products.

Recommended for

Keepa is recommended for frequent Amazon shoppers, deal hunters, online resellers, and anyone interested in tracking price trends to make strategic purchasing decisions.

Videos

Walkthroughs and reviews on video.

Serpstat 4 videos + Add

Keepa 3 videos + Add

What is Serpstat?

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100

Serpstat

Keepa

100% 100%

SEO Tools

0% 0%

eCommerce

100% 100%

SEO

0% 0%

Online Shopping

100% 100%

Questions & Answers

As answered by people managing Serpstat and Keepa.

What makes your product unique?

Serpstat's answer

The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.

Why should a person choose your product over its competitors?

Serpstat's answer

With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.

How would you describe the primary audience of your product?

Serpstat's answer

Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.

User comments

Share your experience with using Serpstat and Keepa. For example, how are they different and which one is better?

Reviews and articles

External articles and on-site reviews we used to compare the two products.

Serpstat no reviews yet

Keepa no reviews yet

The 16 Best Moz Alternatives for Every Budget
trafficthinktank.com · Dec 2024

Serpstat is an affordable SEO tool with a one-week free trial. The only difference is that, unlike Moz, Serpstat doesn’t have a free version, so you’ll need to pick a paid plan once the trial is over.
10 SE Ranking Alternatives in 2025 [Free and Paid]
www.madx.digital · Dec 2024

Serpstat offers a balanced approach to SEO, blending competitive analysis with a user-friendly interface, making it suitable for users who want to combine keyword research with site audits and content strategies. Its...
10 Moz Pro Alternatives in 2025 [Free and Paid]
www.madx.digital · Dec 2024

Serpstat provides advanced tools for users looking to perform detailed SEO analysis and competitor research. Its extensive features make it ideal for those who need comprehensive insights into their website’s...

112 Best Chrome Extensions You Should Try (2021 List)
www.einsstark.tech · Jan 2021

Keepa is a money-saving tool for Amazon shoppers. This Chrome extension tracks product prices on Amazon sites. In simple words, it helps you know the right moment to purchase something on Amazon; when prices fall....

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Serpstat 5 mentions

Keepa 82 mentions

10 BEST FREE SEO REPORTING TOOLS
SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: about 3 years ago
Best alternatives to SEMRush?
Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com... Source: over 3 years ago
SEO Tools Megathread
Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 3 years ago

I tracked Amazon's Prime Day prices. We've been played
No shit. Honestly if you aren't using one of those price tracking extensions on Amazon you're doing it wrong. I use Keepa. It's amazing how many product prices are now a square wave. Look at this for example and feel sorry for the people... - Source: Hacker News / about 1 year ago
I tracked Amazon's Prime Day prices. We've been played
Obvious comment to various Amazon price trackers like https://keepa.com/. - Source: Hacker News / about 1 year ago
Going to Tokyo for five days! Any stationery store recommendations?
I also recommend checking amazon.co.jp out as you'll have the option for certain products to ship to a konbini closest to your lodgings for pick up (they e-mail you a QR/barcode and you show it to the attendant; if you miss the pick up,... Source: almost 3 years ago

Alternatives to Serpstat and Keepa

When comparing Serpstat and Keepa, you can also consider the following products.

SEMRush
All-in-one Marketing Toolkit for digital marketing professionals.

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Ahrefs
Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

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Honey
Honey is a browser extension that automatically finds and applies coupon codes at checkout with a single click.

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Moz
Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

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Helium 10
Our software contains multiple Amazon seller tools to help you find high ranking keywords, identify trends, spy on competitors, & optimize product listings.

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