Software Alternatives, Accelerators & Startups

runZero VS GhostMyData

Compare runZero VS GhostMyData and see what are their differences

runZero logo runZero

runZero provides a single source of truth for exposure management across your total attack surface.

GhostMyData logo GhostMyData

GhostMyData continuously scans 1,500+ data brokers, removes your exposed data, and automatically re-removes it when brokers re-collect. Free scan, no credit card.
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  • runZero runZero Exposure Management
    runZero Exposure Management //
    2025-06-13

runZero provides a single source of truth for exposure management across your total attack surface. Without requiring agents, authentication, or appliances, runZero delivers the most complete and accurate visibility into every asset and exposure across internal, external, IT, OT, IoT, mobile, and cloud environments โ€” including uncovering unknown and unmanageable devices and broad classes of exposures that evade traditional tools. Founded in 2018 by HD Moore, runZero is trusted by more than 500 companies and 30,000 users worldwide to mitigate risks faster, meet compliance requirements, and improve overall security.

  • GhostMyData Automated data removal from 1,500+ broker sites
    Automated data removal from 1,500+ broker sites //
    2026-04-08
  • GhostMyData Real-time exposure dashboard monitoring 1,529+ data broker sites
    Real-time exposure dashboard monitoring 1,529+ data broker sites //
    2026-04-08
  • GhostMyData Broker compliance report โ€” real data on which brokers actually delete your data
    Broker compliance report โ€” real data on which brokers actually delete your data //
    2026-04-08

GhostMyData is a privacy protection platform that scans 1,500+ data broker sites to find your exposed personal information. We automatically submit legal CCPA and state privacy law deletion requests on your behalf, verify each removal, and continuously monitor for re-listings.

Key features: - 1,500+ data broker coverage (3.5x more than Incogni, 17x more than DeleteMe's auto-removal) - Legal CCPA deletion requests, not just opt-out forms - Automated re-removal when brokers re-list your data - Family plans protect up to 5 household members - Live broker compliance report showing which brokers actually delete - Free scan with 3 free trial removals โ€” no credit card required

Plans start at $9.99/month billed annually.

runZero

$ Details
freemium $5,000 / Usage
Platforms
Windows Linux Mac OSX BSD
Release Date
2019 January
Startup details
Country
United States
State
TX
Founder(s)
HD Moore
Employees
50 - 99

GhostMyData

Pricing URL
-
$ Details
freemium $119.88 / Annually
Platforms
-
Release Date
2024 January
Startup details
Country
United States
State
Wyoming
City
Sheridan
Founder(s)
Rocky Kathuria
Employees
1 - 9

runZero features and specs

  • Comprehensive Asset Discovery
    runZero offers thorough asset discovery, allowing organizations to identify all devices connected to their network, including unmanaged and unauthorized devices. This helps in maintaining a complete inventory and enhances security posture.
  • Easy Deployment
    The platform is designed for easy deployment and can start providing insights quickly. It does not require agents or credentials to function, simplifying the integration process into existing IT environments.
  • Agentless Scanning
    runZero uses agentless scanning techniques which are non-intrusive and do not require installing software on endpoint devices. This reduces the complexity and overhead associated with asset management.
  • Detailed Reporting
    It provides detailed reporting features that help organizations keep track of asset information and vulnerabilities. This reporting can assist in compliance efforts and internal audits.
  • Supports Multiple Network Types
    The platform is versatile and can operate across a variety of network types and structures, including on-premises, cloud, and hybrid environments. This makes it suitable for diverse IT landscapes.

GhostMyData features and specs

  • Data Broker Coverage
    1,500+ sites scanned and monitored
  • CCPA Legal Requests
    Automated deletion requests citing state privacy laws
  • Removal Verification
    Re-scans to confirm brokers actually deleted data
  • Continuous Monitoring
    Auto re-removes when brokers re-list your data
  • Family Plans
    Protect up to 5 household members
  • Free Trial
    Free scan + 3 free removals, no credit card

Analysis of GhostMyData

Overall verdict

  • GhostMyData is a solid data removal service that helps individuals reduce their online footprint by removing personal information from data broker sites and people-search databases. It offers a reasonable option for those concerned about privacy, though as with any such service, results can vary and no service can guarantee 100% removal of all data across the internet.

Why this product is good

  • Automates the tedious process of opting out from numerous data broker and people-search sites
  • Helps protect against identity theft, spam, and unwanted solicitations by reducing exposed personal data
  • Provides ongoing monitoring and re-removal since data brokers often re-list information
  • Saves significant time compared to manually contacting each data broker
  • Can offer peace of mind for individuals worried about their digital privacy

Recommended for

  • Individuals concerned about online privacy and their digital footprint
  • People who want to reduce spam calls, emails, and unwanted solicitations
  • Those at higher risk of identity theft or stalking who want personal info removed
  • Public-facing professionals, executives, or public figures wanting to limit exposure
  • Anyone who lacks the time to manually opt out of dozens of data broker sites

runZero videos

The Death and Rebirth of Vulnerability Management

More videos:

  • Demo - About runZero
  • Review - runZero: In Depth Network Discovery Made Easy
  • Review - In Depth Network Discovery Made Easy Using runZero

GhostMyData videos

Your personal data is being bought and sold by data brokers

Category Popularity

0-100% (relative to runZero and GhostMyData)
Attack Surface Management
Privacy
0 0%
100% 100
Monitoring Tools
100 100%
0% 0
Online Services
0 0%
100% 100

Questions & Answers

As answered by people managing runZero and GhostMyData.

What's the story behind your product?

runZero's answer

runZero was founded in 2018 by HD Moore, well known in the industry as the creator of Metasploit. Over the last 25 years, HD has led penetration testing teams, helped build three successful security products, and pushed the boundaries of security research.

Throughout HD's storied career, one persistent fact stood out: organizations that care about security are still frequently compromised through assets they donโ€™t know about. Even those who invest in mature security and IT programs still struggle to achieve full visibility into increasingly dynamic environments that endure constant change in assets, networks, and clouds. HD founded runZero to solve this problem and lay the foundation for the next generation of exposure management.

GhostMyData's answer:

I discovered my full name, home address, phone numbers, and family members' details were publicly listed on hundreds of people-search sites โ€” available to anyone for under a dollar. After spending 40+ hours manually submitting opt-out forms, I realized the data just comes back. So I built GhostMyData to automate the entire process.

What makes your product unique?

runZero's answer

The runZero Platform is the only total attack surface and exposure management solution that combines powerful proprietary active scanning, native passive discovery, and API integrations. Unifying these discovery approaches makes our platform unique in its ability to discover and provide accurate, detailed fingerprinting for all IT, OT, and IoT devices across on-prem, cloud, and remote environments.

GhostMyData's answer:

We cover 1,500+ data broker sites โ€” 3.5x more than Incogni and 17x more than DeleteMe's auto-removal. We send legally-enforceable CCPA deletion requests, not just opt-out forms. And we publish a live broker compliance report showing which brokers actually delete your data and which ignore requests.

Why should a person choose your product over its competitors?

GhostMyData's answer:

More coverage (1,500+ brokers), lower price ($9.99/mo vs $14.98 for Incogni), free scan with 3 free trial removals (no credit card), family plans covering 5 members, and transparent compliance reporting. We also use dual search engines (Google + Brave) to find exposures competitors miss.

How would you describe the primary audience of your product?

GhostMyData's answer:

Privacy-conscious individuals and families who want their personal data removed from people-search sites and data brokers. Also businesses protecting employees from social engineering attacks that exploit exposed personal data.

Which are the primary technologies used for building your product?

GhostMyData's answer:

Next.js, React, TypeScript, Prisma ORM, PostgreSQL, Vercel, Resend for transactional email, Amazon SES for broker CCPA emails, Google and Brave Search APIs for exposure detection.

Who are some of the biggest customers of your product?

GhostMyData's answer:

  • Individual privacy-conscious consumers
  • Families protecting household members (up to 5 per plan)
  • Businesses protecting employee data from social engineering

User comments

Share your experience with using runZero and GhostMyData. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare runZero and GhostMyData

runZero Reviews

We have no reviews of runZero yet.
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GhostMyData Reviews

  1. Rocky Kathuria
    ยท Founder & CEO at GhostMyData ยท
    Finally a privacy service that actually removes your data from 1,500+ brokers

    I built GhostMyData because I was tired of finding my personal information โ€” home address, phone numbers, family members โ€” plastered across dozens of data broker sites. After trying other services, I realized most only cover a fraction of brokers and charge premium prices for basic scans. GhostMyData scans 1,500+ data broker sites, sends legally-backed CCPA deletion requests on your behalf, and tracks every removal to completion. The automated removal pipeline handles everything from opt-out form submissions to verification that your data was actually taken down. We also offer family plans so you can protect your entire household under one subscription, and our daily privacy digest keeps you informed without email overload. The whole platform is designed around transparency โ€” you see exactly what was found, what's been removed, and what's still in progress.

    ๐Ÿ Competitors: Incogni, Delete Me, Privacy Bee, Optery, Kanary
    ๐Ÿ‘ Pros:    Scans 1,500+ data broker sites automatically|Sends legally-backed ccpa/state privacy law deletion requests|Automated opt-out form submissions for major brokers|Family plan protects up to 5 household members|Real-time removal tracking with verification|Free scan with 3 trial removals, no credit card required
    ๐Ÿ‘Ž Cons:    Some brokers require manual identity verification steps|Annual billing only (no monthly option yet)

Social recommendations and mentions

Based on our record, runZero seems to be more popular. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

runZero mentions (5)

  • Good Alternatives to Lansweeper?
    For network scanning / lite asset management I would recommend rumble.run. Source: over 4 years ago
  • Domotz vs Auvik
    Have you looked at https://rumble.run. Source: over 4 years ago
  • Guidance - Documentation
    I would start by using https://rumble.run and do recon of all the devices and services. That will give you a better understanding of what is there and what it does. You can do it by hand but this will scan whatever network subnets you give it. Source: almost 5 years ago
  • Looking for software for visualising computer network topology and node information
    Rumble sounds like it might be a great fit. Source: almost 5 years ago
  • Free enterprise tools for homelabbers...
    I want to add rumble to the list (https://rumble.run). Source: almost 5 years ago

GhostMyData mentions (0)

We have not tracked any mentions of GhostMyData yet. Tracking of GhostMyData recommendations started around Apr 2026.

What are some alternatives?

When comparing runZero and GhostMyData, you can also consider the following products

Axonius - Cyber security asset management to see and secure all

Delete Me - Delete Me is an app that lets you delete your accounts from multiple platforms, including social media sites, e-commerce sites, and many others, with just a few steps.

Sevco - Bring order to the chaos of your increasingly complex environment. Sevcoโ€™s real-time, multi-source cyber asset management platform helps you close security gaps, improve incident response and maintain continuous compliance.

Incogni - Take back control of your data privacy!

Armis - The leading enterprise-class agentless device security platform to address the new threat landscape of unmanaged and IoT devices.

Optery - See the private info data brokers post about you online