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Arabic-first Google review management for Saudi and Gulf businesses. Replies come back in the reviewer's own dialect and publish only after you approve. One to three stars always wait for a human. Start free: 15 replies, no card.

We are excited about solving customer’s complex accounting, distribution, POS, Payroll and mobiles sales application problems.

Which is more popular?
Based on our record, Flex Software seems to be more popular. It has been mentioned 3 times since March 2021.
Website, pricing, platforms and company facts side by side.
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| Website | raddly.net | flexsoftware.com.my |
| Pricing | — | |
| Platforms | — | |
| Company | Startup from Saudi Arabia · 1 - 9 employees | — |
| Listed in |
In their own words, as submitted to SaaSHub.


Raddly connects to your Google Business Profile through Google's official API and pulls the reviews for every branch into one inbox. Claude drafts each reply in the language the reviewer actually used — Gulf Arabic, Egyptian Arabic, MSA or English — and in the brand tone you set once during...
Flex Software is an accounting software company that is developing a software solution for Insurance Agents. Our product is called SAMS (Smart Agent Management System). The software will be cloud based online Customer Relationship Management for Life and General Insurance Agents. The platform...
What each product offers, as listed by its team.


Possible disadvantages
An editorial look at what each product does well and who it suits.


No analysis of Raddly yet.
Overall verdict
Why this product is good
Recommended for
How often each product is chosen within a category, 0–100% relative to the other.


As answered by people managing Raddly and Flex Software.
Raddly's answer
Two things, and both are about restraint.
The reply comes back in the language and dialect the reviewer actually used — Gulf Arabic, Egyptian Arabic, Modern Standard Arabic or English. The dialect is detected from the review text itself, not selected in a settings menu, so a customer who wrote in Gulf Arabic is not answered in formal MSA.
And the star threshold is architecture rather than a preference. Auto-Pilot covers four and five star reviews when you switch it on. One to three stars wait for a human every time, and there is no setting that changes that.
Raddly's answer
If your customers write in Arabic, the reply they get back should sound like the language they used. That is the main reason.
Beyond that, Raddly declines two things on purpose. It will not gate reviews: the "Review us on Google" button renders identically whatever rating a customer gave, because showing it only to happy customers is against Google's policy. And feedback collected privately through Raddly Collect is never submitted to Google — it stays first-party, in its own table.
Where it is the wrong choice: you want every review answered automatically including complaints, or you need replies within seconds. Sync runs hourly during active hours, so a review that lands at 2am waits for the morning.
Raddly's answer
Owners and marketing managers of multi-branch consumer businesses in Saudi Arabia and the Gulf — restaurants and cafés, clinics, salons, hotels, retail.
Usually one person is responsible for the Google presence of anywhere between one and fifty branches, and replying to reviews is the task that slips first. Raddly puts every branch in one inbox with a filter to isolate any single one.
The interface is Arabic and English with full right-to-left support, and pricing is shown in SAR to visitors in Saudi Arabia.
Raddly's answer
Raddly was built in Jeddah around a narrow problem: a Saudi business collects Google reviews in Arabic, and answering each one properly takes more attention than a busy owner has on a given day. The ones that get skipped tend to be the ones that mattered.
The design decisions all come from that. Official Google Business Profile API access rather than workarounds, so replies post to the real profile. Dialect read from the review text instead of a dropdown, because a customer writing in Gulf Arabic should not be answered in formal MSA. And an approval step the owner cannot accidentally skip — the reviews worth answering carefully are the negative ones, which is exactly why a machine should not be sending those on its own.
Raddly's answer
Share your experience with using Raddly and Flex Software. For example, how are they different and which one is better?
Recommendations tracked on public social media and blogs since March 2021.


Tracking Raddly since Sep 2026.
Flex Software is the Best Accounting Software Companies in Malaysia that provides specialised IT services, for individual companies with specialised Hardware or Software product requirements while making every effort to provide the best... Source: over 3 years ago
Flexsoftware is a comprehensive and reliable accounting software based in Malaysia. It provides a range of features to help businesses track their financials more efficiently. Users benefit from intuitive controls and the ability to... Source: almost 4 years ago
Flex Software is the best online Accounting Software in Malaysia for Small, Mid-size and Large Businesses at Best Prices. It is easy and user-friendly accounting software to manage your business. Customers have different needs and Flex... Source: almost 4 years ago
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