Software Alternatives & Reviews

PubMatic VS AppNexus Publisher SSP

Compare PubMatic VS AppNexus Publisher SSP and see what are their differences

PubMatic logo PubMatic

PubMatic is the marketing automation software that powers the advertising strategy for premium publishers.

AppNexus Publisher SSP logo AppNexus Publisher SSP

AppNexus Publisher SSP provides advanced controls to manage your demand partners across desktop, mobile, native, and video.
  • PubMatic Landing page
    Landing page //
    2023-10-08
  • AppNexus Publisher SSP Landing page
    Landing page //
    2023-06-27

PubMatic videos

PubMatic IPO a Buy? (PubMatic IPO 2020) | RSI Ep. 244

More videos:

  • Review - Pubmatic IPO Stock PUBM Review
  • Review - PubMatic | Interview with its Co-Founder and CEO - Rajeev Goel

AppNexus Publisher SSP videos

No AppNexus Publisher SSP videos yet. You could help us improve this page by suggesting one.

+ Add video

Category Popularity

0-100% (relative to PubMatic and AppNexus Publisher SSP)
Ad Networks
79 79%
21% 21
Advertising
76 76%
24% 24
Ad Servers
67 67%
33% 33
Mobile Ad Network
100 100%
0% 0

User comments

Share your experience with using PubMatic and AppNexus Publisher SSP. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, PubMatic seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

PubMatic mentions (1)

  • Found PubMatic CIDR range not in DNS
    This lead me to a CIDR owned by PubMatic Inc (pubmatic.com is blocked by the Adaway list):. Source: almost 2 years ago

AppNexus Publisher SSP mentions (0)

We have not tracked any mentions of AppNexus Publisher SSP yet. Tracking of AppNexus Publisher SSP recommendations started around Mar 2021.

What are some alternatives?

When comparing PubMatic and AppNexus Publisher SSP, you can also consider the following products

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

OpenX - Ad technology platform available as a hosted service or as an open source download.

AerServ - AerServ offers monetization solution for mobile publishers.

Index Exchange - Index Exchange is a transparent and fully customizable exchange technology that enables sell side media firms to monetize ad inventories.

ONE by AOL - Ad Serving and Supply Side Platform (SSP)

Smart AdServer - The only fully-integrated ad server for managing RTB, Mobile, Video & Web display. Best manage all your campaigns in one interface. Best local support