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PubMatic VS Google Ad Manager

Compare PubMatic VS Google Ad Manager and see what are their differences

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PubMatic logo PubMatic

PubMatic is the marketing automation software that powers the advertising strategy for premium publishers.

Google Ad Manager logo Google Ad Manager

Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.
  • PubMatic Landing page
    Landing page //
    2023-10-08
  • Google Ad Manager Landing page
    Landing page //
    2022-10-02

PubMatic videos

+ Add

PubMatic IPO a Buy? (PubMatic IPO 2020) | RSI Ep. 244

More videos:

  • Review - Pubmatic IPO Stock PUBM Review
  • Review - PubMatic | Interview with its Co-Founder and CEO - Rajeev Goel

Google Ad Manager videos

+ Add

Google Ad Manager reporting integration

More videos:

  • Review - Troubleshoot bad ads - Review and Manage Ads in Google Ad Manager- Google Ad Manager course 2020
  • Review - Opportunities And Experiments In Google Ad Manager

Category Popularity

0-100% (relative to PubMatic and Google Ad Manager)

PubMatic

Google Ad Manager

Ad Networks
22 22%
Ad Networks
78% 78
Advertising
23 23%
Advertising
77% 77
Ad Servers
21 21%
Ad Servers
79% 79
Mobile Ad Network
22 22%
Mobile Ad Network
78% 78

User comments

Share your experience with using PubMatic and Google Ad Manager. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Google Ad Manager should be more popular than PubMatic. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

PubMatic mentions (1)

  • Found PubMatic CIDR range not in DNS
    This lead me to a CIDR owned by PubMatic Inc (pubmatic.com is blocked by the Adaway list):. Source: almost 2 years ago

Google Ad Manager mentions (3)

  • (need tool) How to better sell ad spaces to my direct ad customers?
    I read somewhere that Google Ad Manager can solve my Problems. Is that true? Can someone send me a link of their documentation where they show this feature? Because I don't understand really Google Ad Manager, I saw their website https://admanager.google.com/home/ but it feels like AdSense, just for businesses who have more ad space with different interest groups and so on with better ad network Management or... Source: over 2 years ago
  • 15 Million page views but rejected from GAM
    Thanks for that info! Yes, I filled out a form at https://admanager.google.com/home/ and that's when this Google person reached out to us. Source: almost 3 years ago
  • 15 Million page views but rejected from GAM
    You sure you just signed up at https://admanager.google.com/home/ ? Just register an Adsense account, then a free GAM account and you should be good to go. Source: almost 3 years ago

What are some alternatives?

When comparing PubMatic and Google Ad Manager, you can also consider the following products

OpenX - Ad technology platform available as a hosted service or as an open source download.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

AerServ - AerServ offers monetization solution for mobile publishers.

ONE by AOL - Ad Serving and Supply Side Platform (SSP)

AdMob - Earn more from your mobile apps using in-app ads to generate revenue, gain actionable insights, and grow your app with easy-to-use tools.

Smart AdServer - The only fully-integrated ad server for managing RTB, Mobile, Video & Web display. Best manage all your campaigns in one interface. Best local support

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