Software Alternatives & Reviews

PubMatic VS Smart AdServer

Compare PubMatic VS Smart AdServer and see what are their differences

PubMatic logo PubMatic

PubMatic is the marketing automation software that powers the advertising strategy for premium publishers.

Smart AdServer logo Smart AdServer

The only fully-integrated ad server for managing RTB, Mobile, Video & Web display. Best manage all your campaigns in one interface. Best local support
  • PubMatic Landing page
    Landing page //
    2023-10-08
  • Smart AdServer Landing page
    Landing page //
    2023-07-14

  www.smartadserver.comSoftware by Smart AdServer

PubMatic

Categories
  • Advertising
  • Ad Networks
  • Ad Servers
  • Ad Serving
Website pubmatic.com

Smart AdServer

Categories
  • Advertising
  • Ad Servers
  • Ad Networks
  • Ad Serving
Website smartadserver.com

PubMatic videos

PubMatic IPO a Buy? (PubMatic IPO 2020) | RSI Ep. 244

More videos:

  • Review - Pubmatic IPO Stock PUBM Review
  • Review - PubMatic | Interview with its Co-Founder and CEO - Rajeev Goel

Smart AdServer videos

Smart AdServer Apps - A great tool to test your creative

More videos:

  • Review - Mobile Ads - Spin Cube by Smart AdServer - Mobile Web
  • Review - Mobile Ads - Catfish by Smart AdServer - Mobile web

Category Popularity

0-100% (relative to PubMatic and Smart AdServer)
Ad Networks
40 40%
60% 60
Advertising
37 37%
63% 63
Ad Servers
33 33%
67% 67
Mobile Ad Network
100 100%
0% 0

User comments

Share your experience with using PubMatic and Smart AdServer. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Smart AdServer should be more popular than PubMatic. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

PubMatic mentions (1)

  • Found PubMatic CIDR range not in DNS
    This lead me to a CIDR owned by PubMatic Inc (pubmatic.com is blocked by the Adaway list):. Source: over 1 year ago

Smart AdServer mentions (2)

  • Update to 1.45.116 bypasses PiHole DNS
    Well, as of yesterday - prior to me hitting the 'upgrade' button - the site in question was showing no ads and calls to criteo.com, taboola.com and smartadserver.com were being ditched by PiHole. Once the upgrade completed those calls were working- ads were appearing from those domains - and no calls were appearing in the PiHole log. Source: over 1 year ago
  • Best Adserver for Prebid?
    I would highly endorse Google Ad Manager. In Yieldbird we use Google Ad Manager for prebid and we are quite content with the results. Also, Smart will an option. Smart: https://smartadserver.com/. Source: over 2 years ago

What are some alternatives?

When comparing PubMatic and Smart AdServer, you can also consider the following products

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

OpenX - Ad technology platform available as a hosted service or as an open source download.

Epom - An ad serving solution for publishers, advertisers, ad and affiliate networks

AerServ - AerServ offers monetization solution for mobile publishers.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

ONE by AOL - Ad Serving and Supply Side Platform (SSP)