Profound VS Embeddable

Compare Profound VS Embeddable and see what are their differences

Rating: 4.0 · 1 review

Rating: 0 reviews
Pricing: Paid

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Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Embeddable seems to be more popular. It has been mentioned 2 times since March 2021.

social mentions: 0 vs 2
SEO Tools popularity: 100% vs 0%
alternatives listed: 240+ vs 75

Base details

Website, pricing, platforms and company facts side by side.

	Profound	Embeddable
Website	tryprofound.com	embeddable.com
Pricing	Official pricing	Paid
Company	—	Startup from the United Kingdom · 20 - 49 employees · 2023
Listed in	SEO SEO Tools AI Reputation Management +1	Embedded Analytics Dashboard Software Data Visualization Business Intelligence Data Dashboard Customer-facing Analytics Data Analysis Data Analytics Reporting Platform Reporting & Dashboard +7

About Profound and Embeddable

In their own words, as submitted to SaaSHub.

Profound

Embeddable

No description of Profound yet.

Build Remarkable Analytics Experiences. No more 'Build vs. Buy'. Embeddable is the embedded analytics tool where you own the front-end code and we handle everything else. Now you can build fully-bespoke, fast-loading charts and dashboards in your app without the engineering costs. Delight your...

Features and specs

What each product offers, as listed by its team.

Profound 5 features

Embeddable 14 features

User-Friendly Interface
Profound offers an intuitive and easy-to-navigate interface, making it accessible for users of all skill levels.
Comprehensive Analytics
The platform provides detailed analytics and insights, allowing users to make informed decisions based on data.
Customizable Features
Users can tailor the features and tools offered by Profound to suit their specific needs and preferences.
Strong Customer Support
Profound offers responsive and knowledgeable customer support to assist users with any issues or questions.
Integration Capabilities
The platform supports integration with various third-party applications, enhancing its utility and versatility.

Possible disadvantages

Pricing
The cost of using Profound may be higher compared to some competitors, which could be a barrier for budget-conscious individuals or smaller businesses.
Learning Curve
While the interface is user-friendly, mastering all the features and tools available might take some time for new users.
Feature Overload
Some users might feel overwhelmed by the number of available features and options, leading to potential underutilization.
Limited Offline Access
Profound primarily operates online, which can be a limitation for users needing access to features without an internet connection.
Updates and Downtime
Periodical updates and maintenance might cause temporary downtime, affecting user access to the platform.

Cloud-Hosted Option
Self-Hosted Option
Frontend SDK
No-code Dashboard Builder
Performant Embedding
Row-Level Security
Configurable Cache
Compatible with Major Databases
Compatible with Charting Libraries
Template Charting Components Provided
Included
Dedicated Account Management
Version Control
Audit Logs
Documentation

Analysis

An editorial look at what each product does well and who it suits.

Profound

Embeddable

Overall verdict

Profound is a well-regarded platform in the emerging category of AI search optimization and answer engine optimization (AEO/GEO), helping brands understand and improve how they appear in AI-generated answers from tools like ChatGPT, Perplexity, and Google AI Overviews. It is considered a strong solution for enterprises seeking visibility into their AI search presence.

Why this product is good

Provides analytics and monitoring for how a brand shows up across AI answer engines like ChatGPT, Perplexity, and Google AI Overviews
Helps businesses track their share of voice, sentiment, and citations within AI-generated responses
Offers actionable insights to optimize content for the growing shift from traditional SEO to answer engine optimization
Backed by notable investors and adopted by well-known brands, lending credibility to its capabilities
Addresses a timely and increasingly important need as consumer search behavior shifts toward conversational AI tools

Recommended for

Enterprises and larger brands wanting to monitor and improve their AI search visibility
Marketing and SEO teams adapting strategies for answer engine optimization (AEO/GEO)
Companies concerned about brand representation and sentiment in AI-generated answers
Businesses in competitive industries seeking to track share of voice against competitors in AI search
Organizations investing early in the transition from traditional search engines to AI-driven discovery

No analysis of Embeddable yet.

Videos

Walkthroughs and reviews on video.

Profound 3 videos + Add

Embeddable 0 videos + Add

Profound Tutorial & Review For Beginners 2026

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100

Profound

Embeddable

100% 100%

SEO Tools

0% 0%

Data Dashboard

100% 100%

SEO

0% 0%

Business Intelligence

100% 100%

Questions & Answers

As answered by people managing Profound and Embeddable.

How would you describe the primary audience of your product?

Embeddable's answer:

Software companies who care about the UX and loading speed of their customer-facing analytics.

What makes your product unique?

Embeddable's answer:

Get the best of 'Build vs. Buy' in one stack-agnostic solution. Embeddable gives you full control over the frontend of your analytics experience, and handles the backend for you. No longer do you have to choose between a limited out-of-the-box solution, or building everything from scratch.

What's the story behind your product?

Embeddable's answer:

Embeddable is from the team behind Trevor.io -- a popular internal BI tool which also allows you to embed dashboards into your app. We realised embedding dashboards from a BI tool into your app wasn't the 'dream solution', and building analytics from scratch was super expensive... so we built Embeddable from the ground up to enable teams to deliver fully-bespoke, highly-performant analytics in their apps for their customers in 10% of the time.

Who are some of the biggest customers of your product?

Embeddable's answer:

Scalapay
Adthena
Irwin
EtonX
Resident Advisor
Facilities Solutions Group (FSG)
Multibrain
Raydiant
ThinkCERCA
Tixly
Softools
Faheem App
Just Move In
Any Creek

Why should a person choose your product over its competitors?

Embeddable's answer:

If you want full control over the UX of your customer-facing analytics experience, but don't want to invest months of developer time on building and maintaining a fully-custom build -- OR -- if you're using an embedded analytics too already that loads slowly and doesn't look and feel like the rest of your platform.

User comments

Share your experience with using Profound and Embeddable. For example, how are they different and which one is better?

Reviews and articles

External articles and on-site reviews we used to compare the two products.

Profound 4.0 · 1 review

Embeddable no reviews yet

Peec AI Alternatives: 6 AI Visibility Trackers Compared (2026)
presencescout.com · Oct 2026

Profound offers a free 7-day trial with 50 daily prompts on ChatGPT, Gemini and AI Overviews. After that it's Enterprise only, priced on a demo call, with up to 9 engines.
AI visibility tools compared: 11 trackers, three questions that tell them apart
miraqo.io · Oct 2026

Say they read the public interface: Miraqo, SE Ranking, Otterly.AI, Peec AI (logged out; its add-on models run through APIs) and Profound. Semrush says its answers are "captured from real requests and not via any APIs...
Strong platform for AI visibility and brand monitoring
SaaSHub review

· Apr 2026

Profound gives a useful way to understand how brands appear across AI search and generative platforms. The platform helps surface visibility patterns, competitor presence, and broader shifts in how AI systems...

6 Best Looker alternatives
trevor.io · Jun 2024

After a successful, oversubscribed Private Beta, Embeddable is now publicly available. More information on how to work with Embeddable can be found on their homepage at embeddable.com. Get in touch with the Embeddable...
Power BI Embedded vs Looker Embedded: Everything you need to know
embeddable.com · Nov 2023

The main differences between Power BI Embedded and Embeddable are performance, price, and customizability. Embeddable gives you full control over your charting components and data models. It’s also built from the...
Embedded analytics in B2B SaaS: A comparison
medium.com · Nov 2023

I’m happy to say that we’ve enrolled in the beta program of Embeddable. After learning all the above it seems like this is the option we’d want to invest in. We’ll keep you posted on how this pans out, but we’re...

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Profound 0 mentions

Embeddable 2 mentions

Tracking Profound since Feb 2026.

AI in BI tools: why we're not there yet
Then comes data modeling. BI tools such as Embeddable need to know how different tables and fields relate to each other. Someone has to define what terms like “top customer” or “Q3 revenue” actually mean. Without this, the AI won't know... - Source: dev.to / over 1 year ago
Apache Superset
It’s still pretty new but build by an experienced team. It’s commercial software though. https://embeddable.com/. - Source: Hacker News / over 2 years ago

Alternatives to Profound and Embeddable

When comparing Profound and Embeddable, you can also consider the following products.

Otterly.AI
Stay ahead by monitoring and your content & brand across major AI Search Platforms. With Otterly.AI, you can automatically track brand mentions and website citations on Google AI Overviews/AI Mode, ChatGPT, Perplexity, Gemini, and Copilot.

Compare Otterly.AI to Profound or Embeddable:

Otterly.AI vs Profound Otterly.AI vs Embeddable
Luzmo
From data to decisions, damn fast. Embed beautiful, easy-to-use dashboards in your SaaS product in days, not months.

Compare Luzmo to Profound or Embeddable:

Luzmo vs Profound Luzmo vs Embeddable
SEMRush
All-in-one Marketing Toolkit for digital marketing professionals.

Compare SEMRush to Profound or Embeddable:

SEMRush vs Profound SEMRush vs Embeddable
Metabase
Metabase is the easy, open source way for everyone in your company to ask questions and learn from...

Compare Metabase to Profound or Embeddable:

Metabase vs Profound Metabase vs Embeddable
Ahrefs
Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Compare Ahrefs to Profound or Embeddable:

Ahrefs vs Profound Ahrefs vs Embeddable
Looker
Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.

Compare Looker to Profound or Embeddable:

Looker vs Profound Looker vs Embeddable