Software Alternatives & Startups

PPC Protect VS ShellNewHandler

Compare PPC Protect VS ShellNewHandler and see what are their differences

PPC Protect

Save up to 30% of your Google Ads spend by protecting yourself with PPC Protect. #1 click fraud protection service for Google Ads advertisers. 30 day free trial.

ShellNewHandler

SourceForge.net: ShellNewHandler details page

Rating
0 reviews
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

ShellNewHandler might be a bit more popular than PPC Protect. We know about 2 links to it since March 2021 and only 2 links to PPC Protect.

social mentions
2 vs 2
Fraud Detection And Prevention popularity
100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

PPC Protect
ShellNewHandler
Website ppcprotect.com sourceforge.net
Pricing —
Listed in

About PPC Protect and ShellNewHandler

In their own words, as submitted to SaaSHub.

PPC Protect
ShellNewHandler

Click fraud was estimated to cost advertisers over $16 Billion in 2017, and if you run PPC campaigns this includes you. Our award winning automated software stops this immediately & protects your future campaigns. We're so confident you'll love it we offer a 30 day free trial, no...

Read more about PPC Protect

No description of ShellNewHandler yet.

Features and specs

What each product offers, as listed by its team.

PPC Protect 5 features
ShellNewHandler 0 features
  • Advanced Click Fraud Detection
    PPC Protect uses sophisticated algorithms and machine learning to identify and block fraudulent clicks, protecting your ad spend from being wasted on invalid traffic.
  • Easy Integration
    The platform offers seamless integration with major ad networks like Google Ads, making it straightforward to set up and start protecting your campaigns.
  • Customizable Settings
    PPC Protect provides a range of customizable settings, allowing users to tailor their fraud detection to specific needs and preferences.
  • Real-Time Monitoring
    The service provides real-time monitoring of clicks, enabling quick identification and mitigation of fraudulent activities as they happen.
  • Detailed Reporting
    Users can access detailed reports that offer insights into the types and sources of fraudulent clicks, helping inform future ad strategies.

Possible disadvantages

  • Cost
    The advanced features and capabilities of PPC Protect come at a price, which may be a consideration for smaller businesses or those with limited budgets.
  • Complexity
    While the platform is powerful, the range of features and customizable settings can be overwhelming for users who are not experienced in digital advertising.
  • Integration Issues
    Although PPC Protect offers easy integration with major ad networks, there can occasionally be technical issues or bugs that require troubleshooting.
  • Learning Curve
    New users may face a steep learning curve to fully understand and effectively utilize all of the platform's features.
  • Limited Trial
    The trial period may be too short for users to fully evaluate the effectiveness of the service before committing to a subscription.

No features have been listed yet.

Analysis

An editorial look at what each product does well and who it suits.

PPC Protect
ShellNewHandler

Overall verdict

  • Overall, PPC Protect is considered a valuable tool for businesses seeking to safeguard their PPC advertising investments. Users often find its analytics, reporting features, and fraud detection capabilities effective in identifying and blocking suspicious activities.

Why this product is good

  • PPC Protect is a platform designed to protect your pay-per-click (PPC) advertising campaigns from fraudulent or invalid clicks. It helps to ensure that your advertising budget is spent on genuine, interested users, improving the overall performance and ROI of your campaigns. By using PPC Protect, businesses can potentially save money that would otherwise be wasted on fraudulent activities.

Recommended for

    PPC Protect is recommended for digital marketing professionals, businesses with significant PPC advertising budgets, and agencies managing multiple client campaigns. It is particularly useful for those who experience high volumes of suspicious or invalid activity on their ads and want to maximize the efficiency of their ad spend.

Overall verdict

  • ShellNewHandler is a niche, lightweight utility hosted on SourceForge designed to give users more control over the Windows 'New' context menu (the ShellNew menu). It can be considered good for its specific narrow use case, but it is an older, minimally maintained tool that may not suit all users, especially those on modern Windows versions.

Why this product is good

  • Provides direct control over customizing the Windows right-click 'New' menu, allowing users to add or remove file type entries
  • Lightweight and free, without bundled bloatware typical of some other free utilities
  • Simple and focused in scope, making it easy to understand for its specific purpose
  • Open distribution via SourceForge allows transparency and no-cost access

Recommended for

  • Power users who want to declutter or customize the Windows New context menu
  • IT administrators managing standardized desktop environments across multiple machines
  • Users comfortable with older utility-style tools and Windows registry-related tweaks
  • Not recommended for casual users seeking modern, actively supported software with regular updates

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
PPC Protect
ShellNewHandler
0% 0%
100% 100%
100% 100%
0% 0%
0% 0%
100% 100%

User comments

Share your experience with using PPC Protect and ShellNewHandler. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

PPC Protect 5.0 · 1 review
ShellNewHandler no reviews yet
  • Huge ROI improvement on our PPC campaigns
    SaaSHub review
    · May 2020

    We first used PPC Protect to stop a bot attack on our ad campaigns. It has proven its worth several times over, with our CPA dropping by over 30% since implementing it. We tried a few different platforms before PPC...

We have no reviews of ShellNewHandler yet. Be the first one to post

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

PPC Protect 2 mentions
ShellNewHandler 2 mentions
  • UTM parameters not showing after integration with Click Cease
    I'd like to reinforce that you'll have to use Click Cease for support, if that doesn't work, I've been using PPC Protect for a while now (without that issue coming up) and I'm very happy with what they do. Source: almost 5 years ago
  • What are your must-use tools to run your store?
    - I use PPC Protect to reduce the risk of click fraud on my Google activity. Source: over 5 years ago
  • I recently got libreoffice, but now the new option in right click looks like a mess. Can someone help me get rid of them please?
    Use Shell New Handler. Run the portable app and simply untick the items you don't want to appear in your new context menu. Source: about 4 years ago
  • This menu should be easy to add/remove programs to... Who is really creating Access Databases from this menu often enough to keep it here? (Not me!) Is there an easy way to edit this?
    I've always used ShellNewHandler for this. It's a really simple portable utility that allows you to remove most of the items from that menu. Tested it out on Windows 11 and it's still compatible. Source: over 5 years ago

Alternatives to PPC Protect and ShellNewHandler

When comparing PPC Protect and ShellNewHandler, you can also consider the following products.