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Outbrain VS Makerkit.dev

Compare Outbrain VS Makerkit.dev and see what are their differences

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Contents:
  1. ยป Base Details
  2. ยป Videos
  3. ยป Reviews
  4. ยป Alternatives

Outbrain logo Outbrain

Outbrain is the world's leading performance-driven discovery and native advertising platform. We help advertisers get discovered on leading publishers websites.

Makerkit.dev logo Makerkit.dev

MakerKit is a SaaS Starter Kit for Next.js, Remix, Firebase and Supabase. Build unlimited SaaS products in record time with the best SaaS Boilerplate.
  • Outbrain Landing page
    Landing page //
    2023-10-20
  • Makerkit.dev Dashboard
    Dashboard //
    2024-12-07
  • Makerkit.dev Choose Plan
    Choose Plan //
    2024-12-07
  • Makerkit.dev Landing Page
    Landing Page //
    2024-12-07
  • Makerkit.dev Pricing
    Pricing //
    2024-12-07

Makerkit is a production-ready SaaS starter kit built with Next.js App Router and Supabase that helps developers launch faster.

It provides a robust foundation with built-in authentication, team management, billing integration, and Super Admin - all powered by a modular architecture that makes customization and maintenance a breeze.

Whether you're building a B2B or B2C application, Makerkit handles the complex infrastructure so you can focus on building your product's unique features using modern tools like TypeScript, React, and Tailwind CSS.

Outbrain

Website
outbrain.com
Pricing URL
-
$ Details
-
Edit details

Makerkit.dev

Website
makerkit.dev
Pricing URL
Official Makerkit.dev Pricing
$ Details
$299 / One-off
Startup details
Country
Singapore
Founder(s)
Giancarlo Buomprisco
Employees
1 - 9
Edit details

Outbrain features and specs

  • Global Reach
    Outbrain has partnerships with a variety of major publications worldwide, allowing you to reach a broad and diverse audience.
  • Targeting Options
    Outbrain offers advanced targeting features including geo-targeting, interest targeting, and behavioral targeting, which helps in reaching the right audience.
  • Engagement Metrics
    Provides detailed metrics and insights into how users are interacting with your content, allowing for data-driven decisions.
  • Ease of Use
    The platform is user-friendly and offers a streamlined process for setting up and managing campaigns.
  • Content Amplification
    Helps in amplifying your content and driving high-quality traffic to your website or blog.

Possible disadvantages of Outbrain

  • Cost
    Outbrain can be expensive compared to other content recommendation platforms, especially for small businesses.
  • Content Approval
    The content approval process can be stringent and time-consuming, potentially delaying campaigns.
  • Mixed Quality Traffic
    Not all the traffic driven by Outbrain may be of high quality, potentially resulting in lower conversion rates.
  • Ad Fatigue
    Frequent displays of the same content recommendations can lead to ad fatigue among users, thereby reducing effectiveness over time.
  • Limited Control
    While the targeting options are robust, there is still limited control over where exactly your content will appear, which could impact brand safety.

Makerkit.dev features and specs

  • Marketing Pages
    Landing page, pricing, FAQ, and other marketing pages included
  • Blog and Documentation
    Full-featured blog/documentation system with CMS integration
  • Authentication
    Complete auth system with email, OAuth, and MFA support
  • Billing
    Integrated payment system with Stripe and Lemon Squeezy support
  • Super Admin
    Admin dashboard to manage users, subscriptions and content
  • Translations (i18n)
    Multi-language support
  • Organizations/Teams
    Team management with roles and permissions system
  • Plugins
    Non-core functionality included as plugins: Testimonials, Roadmap, AI Chatbot, Waitlist

Analysis of Outbrain

Overall verdict

  • Outbrain is generally considered good for businesses and marketers looking to increase content visibility and drive traffic. Its effectiveness, however, can depend on specific marketing goals, target audience, and content strategy. Some users appreciate its wide reach and engagement capabilities, while others may find the costs challenging without a clear ROI.

Why this product is good

  • Outbrain is a content discovery platform that helps publishers and marketers reach a larger audience by promoting their content across a network of high-quality sites. It is known for its advanced targeting options, which allow businesses to reach specific demographics, and its native advertising approach, which aims to better engage users compared to traditional ads.

Recommended for

  • Content Marketers
  • Digital Advertisers
  • Companies aiming to increase brand awareness
  • Publishers looking to monetize their websites

Analysis of Makerkit.dev

Overall verdict

  • Makerkit.dev is a solid, well-built SaaS starter kit that helps developers skip weeks of boilerplate setup by providing production-ready authentication, billing, and multi-tenancy features out of the box.

Why this product is good

  • Provides pre-built, production-ready SaaS boilerplate covering authentication, subscriptions, and team/organization management
  • Supports popular modern stacks like Next.js, Remix, Supabase, and Firebase
  • Saves significant development time by eliminating repetitive setup and configuration work
  • Comes with documentation, active maintenance, and community support
  • Includes billing integration with providers like Stripe and Lemon Squeezy
  • Built with TypeScript and modern best practices for maintainable, scalable code

Recommended for

  • Solo developers and indie hackers looking to launch a SaaS product quickly
  • Startups wanting to validate ideas without building infrastructure from scratch
  • Development teams needing a reliable, well-structured foundation for multi-tenant apps
  • Developers already familiar with Next.js, Remix, Supabase, or Firebase
  • Anyone wanting to avoid reinventing authentication and billing systems

Outbrain videos

+ Add

OUTBRAIN Amplify PUBLISHER Review | Underground Targeted Traffic Source

More videos:

  • Review - Should You Be Using Outbrain or Taboola? | Ep. #233
  • Review - Outbrain Adsense Reviews: for Publisher | Earn High Revenue with Outrain For Blogger & Websites

Makerkit.dev videos

No Makerkit.dev videos yet. You could help us improve this page by suggesting one.

Add video

Category Popularity

0-100% (relative to Outbrain and Makerkit.dev)

Outbrain

Makerkit.dev

Advertising
100 100%
Advertising
0% 0
Developer Tools
0 0%
Developer Tools
100% 100
Ad Networks
100 100%
Ad Networks
0% 0
Boilerplate
0 0%
Boilerplate
100% 100

Questions & Answers

As answered by people managing Outbrain and Makerkit.dev.

How would you describe the primary audience of your product?

Makerkit.dev's answer:

Indie Hackers and Companies who want to launch quickly, without compromising on quality.

Which are the primary technologies used for building your product?

Makerkit.dev's answer:

Makerkit uses Next.js 15 (App Router), Supabase, React.js, Typescript and Stripe.

What makes your product unique?

Makerkit.dev's answer:

Makerkit stands out by offering a truly modular architecture built with Turborepo, where core features like auth, billing, and notifications live in their own packages for better maintainability.

While most starters lock you into specific patterns or providers, Makerkit gives you flexibility with a multi-account system supporting both B2B and B2C scenarios, provider-agnostic billing, and edge-ready deployment options.

Beyond the basics, it includes production-ready features like multi-factor auth, real-time notifications, and team permissions - all built with Supabase, TypeScript, React Query, and modern tooling to make development a genuine pleasure.

Why should a person choose your product over its competitors?

Makerkit.dev's answer:

While other starters give you basic auth and a dashboard, Makerkit provides a genuinely modular foundation with the real features SaaS products need - like multi-factor auth, team permissions, real-time notifications, and provider-agnostic billing, all organized in clean, maintainable packages using Turborepo.

You get a first-class developer experience with TypeScript, React Query, and modern tooling, plus the flexibility to support both B2B and B2C scenarios, different payment providers, and edge deployment options.

Best of all, Makerkit is actively maintained with regular updates and responsive support, so you're building on a foundation that grows with your needs rather than painting yourself into a corner.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Outbrain and Makerkit.dev

Outbrain Reviews

The 5 Best Content Marketing Tools You Aren't Using
4. Outbrain. Are you already creating great content but struggling to distribute it to the right networks? Outbrain is for you. The easy-to-use platform can amplify your audience for virtually any piece of content, including blogs, articles, videos, and infographics. Your content appears alongside other articles as promoted content suggestions. While this is a โ€œpay-to-playโ€...
Source: www.huffingtonpost.com

Makerkit.dev Reviews

We have no reviews of Makerkit.dev yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Outbrain should be more popular than Makerkit.dev. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Outbrain mentions (3)

  • Newbie question on HTML
    Or it's related to the site's ad campaign. You see the first link is for outbrain.com which is an affiliate program. Those sites listed might be affiliates OR they are sites that Soulframe is refusing to give affiliate money to for links. Source: about 4 years ago
  • I get 4.5 million page views a month on my content, how do I get advertising?
    Additionally, I have become aware of services such as outbrain.com and taboola.com that pay publishers in a variety of ways for integrating ads onto content that has high page views. However, I don't know the correct course as advertising is uncharted waters for me. Source: over 4 years ago
  • Ask HN: Who is hiring? (September 2021)
    Outbrain | Israel, Half-Remote | Full-Time | Experienced Algorithm/ML Engineer | https://outbrain.com Our team is developing machine learning algorithmic solutions that improve outcomes for our advertisers. It is part of Outbrainโ€™s Recommendations Group - about 40 machine learners, data scientists and machine-learning engineers who are responsible for everything that Outbrain recommends in its feeds and widgets.... - Source: Hacker News / almost 5 years ago

Makerkit.dev mentions (2)

What are some alternatives?

When comparing Outbrain and Makerkit.dev, you can also consider the following products

Taboola - Drive traffic to your site, blog or video, or monetize your site with the largest platform for content recommendation, audience acquisition, and native advertising.

ShipFa.st - The NextJS boilerplate with all the stuff you need to get your product in front of customers. From idea to production in 5 minutes.

Infolinks - Discover what Infolinks smart ads can do for you

supastarter - The boilerplate for your next web app built on top of Supabase and Next.js.

Zemanta - Zemanta is an online content and links suggesting platform that provides a plugin to the bloggers, publishers and other types of content creators.

Nexty.dev - Launch your SaaS in days, not weeks. Nexty.dev is a production-ready Next.js and Supabase starter template for building modern SaaS applications. Launch your content, AI, or subscription service faster.

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