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Oracle Application Testing Suite VS Brand24

Compare Oracle Application Testing Suite VS Brand24 and see what are their differences

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Oracle Application Testing Suite logo Oracle Application Testing Suite

Oracle Application Testing Suite is a comprehensive, integrated testing solution for web applications and services.

Brand24 logo Brand24

Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights.This tool is designed to keep track of online conversations about your brand, products, and competitors.
  • Oracle Application Testing Suite Landing page
    Landing page //
    2023-07-31
  • Brand24 Landing page
    Landing page //
    2023-03-09
  • Brand24 Mentions Tab
    Mentions Tab //
    2024-03-14
  • Brand24 Social Media Reach
    Social Media Reach //
    2024-03-14
  • Brand24 Influencers Tab
    Influencers Tab //
    2024-03-14

It collects real-time data from millions of sources, including social media platforms (Facebook, Instagram, Twitter, Twitch, TikTok, Youtube, Telegram), podcasts, publicly available newsletters, online news sites, blogs, forums, reviews sites.

Some of the key features of Brand24 are:

  • Real-time online media monitoring,
  • AI sentiment analysis to understand the tone of the conversation,
  • Estimated social and non-social reach to determine the potential audience size,
  • Share of voice to see how much of the conversation is about your brand compared to competitors,
  • AI topic analysis to identify the most discussed topics,
  • Emotion and emoji analysis to understand the emotional response of the audience,
  • AI insights, trends, and recommendations to help you make data-driven decisions,
  • Competitor monitoring and comparison to track your competitors' performance,
  • Geo analysis to see where the conversation is happening,
  • Reputation and presence scores to measure your brand's online reputation,
  • Trending hashtags and links to identify the most popular trends,
  • Influencer discovery to find key influencers in your industry,
  • Advanced filters to sort the data and get more specific insights,
  • Comprehensive reports to help you visualize and understand the data.

With Brand24, you can increase brand awareness, improve customer support, measure your marketing efforts, conduct a competitor analysis, do social selling, prevent PR crises, and many more.

Brand24

$ Details
paid Free Trial $79.0 / Monthly (3 keywords, 2K mentions/mo, 1 users ,Update every 12h and more.)
Platforms
Browser Slack Windows iOS Android
Release Date
2011 January

Oracle Application Testing Suite features and specs

  • Comprehensive Testing Solution
    Oracle Application Testing Suite (OATS) provides a comprehensive testing solution that includes functional, load, and regression testing capabilities. It supports a wide range of applications and environments, making it versatile for various testing needs.
  • Integration with Oracle Ecosystem
    OATS is deeply integrated with the Oracle ecosystem, allowing for seamless testing of Oracle applications. This integration can enhance collaboration and efficiency for teams already using Oracle products.
  • Automated Scripting
    The suite offers automated scripting capabilities, which help minimize manual testing efforts and reduce human errors. This can lead to more consistent and reliable testing outcomes.
  • User-Friendly Interface
    OATS comes with a user-friendly interface that simplifies the creation and management of test scripts, making it accessible for both technical and non-technical users.

Possible disadvantages of Oracle Application Testing Suite

  • High Cost
    Oracle Application Testing Suite can be expensive, which might be a barrier for smaller organizations or those with limited budgets.
  • Steep Learning Curve
    While OATS offers robust features, users may face a steep learning curve, especially if they are new to Oracle's ecosystem or advanced testing tools.
  • Limited Support for Non-Oracle Applications
    Although it is powerful for testing Oracle applications, support for non-Oracle applications can be limited, which might necessitate additional tools for comprehensive testing strategies.
  • Performance Issues
    Some users have reported performance issues with OATS, such as slow execution of tests, which can impact efficiency and productivity.

Brand24 features and specs

  • Real-time online media monitoring
  • AI sentiment analysis
  • Estimated social and non-social reach
  • Share of voice
  • AI topic analysis
  • Emotion and emoji analysis
  • AI insights, trends, and recommendations
  • Competitor monitoring and comparison
  • Geo analysis
  • Reputation and presence scores
  • Trending hashtags
  • Influencer discovery
  • Advanced filters
  • Comprehensive reports

Analysis of Brand24

Overall verdict

  • Overall, Brand24 is considered a good tool for businesses looking to enhance their brand monitoring capabilities. It is praised for its ease of use, detailed analytics, and the ability to discover trends and influencers in a specific industry. However, some users may find the pricing not suitable for smaller businesses or startups with limited budgets.

Why this product is good

  • Brand24 is a social media monitoring tool that provides users with insights and analytics about brand mentions across various platforms. It is known for its user-friendly interface, real-time updates, and comprehensive reporting features. By tracking keywords and mentions, businesses can better understand their audience's sentiment and manage their online reputation effectively.

Recommended for

  • Marketing professionals seeking to monitor brand reputation.
  • Businesses aiming to track industry trends and competitor mentions.
  • Public relations teams looking to manage online crisis situations.
  • Social media managers who wish to engage with their audience proactively.

Oracle Application Testing Suite videos

Oracle Application Testing Suite, Oracle Applications Training

More videos:

  • Review - Oracle Application Testing Suite 12c: Test Manager Overview
  • Review - Oracle Application Testing Suite 12c: OpenScript Functional Testing Overview

Brand24 videos

See what people are saying about your company on the web! | Brand24

More videos:

  • Demo - How can Brand24 protect your business reputation?
  • Tutorial - Brand24 Review 2021: A Quick Tutorial To The Best Social Media Monitoring Software
  • Review - Brand24 Review: Social Listening Tool
  • Review - Brand24 Review: Is Brand24 the right brand monitoring for your business?

Category Popularity

0-100% (relative to Oracle Application Testing Suite and Brand24)
Monitoring Tools
100 100%
0% 0
Reputation Management
0 0%
100% 100
Website Testing
100 100%
0% 0
Social Media Marketing
0 0%
100% 100

Questions and Answers

As answered by people managing Oracle Application Testing Suite and Brand24.

What makes your product unique?

Brand24's answer:

Brand24 goes beyond merely gathering mentions; it analyzes mentions and presents actionable insights.

Why should a person choose your product over its competitors?

Brand24's answer:

Brand24 offers a strong combination of comprehensive monitoring, timely alerts, detailed analysis, and ease of use, making it a compelling choice for businesses looking to closely monitor and engage with their online presence.

How would you describe your primary audience?

Brand24's answer:

Business of all sizes, Marketing Agencies, Public Relations (PR) Professionals, Social Media Managers, Customer Service Teams, Product Managers and Developers, Influencers and Content Creators.

What's the story behind your product?

Brand24's answer:

Brand24's story begins in 2011 in Poland, founded by Michaล‚ Sadowski and a team of co-founders. The idea was born out of the need for businesses to understand what was being said about them online. Before the widespread availability of sophisticated media monitoring tools, companies found it challenging to track mentions across the vast expanse of the internet, including social media, blogs, forums, and news sites. This gap in the market led to the creation of Brand24, a tool designed to make digital listening accessible to companies of all sizes.

Who are some of the biggest customers of your product?

Brand24's answer:

4000+ brands of all sizes, including: Ikea, Intel, Vichy, Samsung, Carlsberg, Intel.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Oracle Application Testing Suite and Brand24

Oracle Application Testing Suite Reviews

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Brand24 Reviews

Tekpon Announces the Top Social Media Management Tools for Businesses
Brand24 is a free online monitoring solution used by thousands of brands to identify and analyze social media mentions and online conversations related to their brands, competitors, and products. This powerful tool provides brands with an excellent, easy-to-use, and affordable solution to monitor crucial online conversations. With Brand24, brands can manage their online...
Awario alternatives: Brand24
Brand24 monitors more sources, serves more purposes, it offers more analysis and reporting features. It has great reviews and definitely a long-standing reputation. Brand24โ€™s design is user-friendly and all of that for just a couple of dollars higher price. Thatโ€™s why, if you are looking for Awario alternatives, you can check Brand24 out without hesitation.
Source: brand24.com
Best Customer Analytics Tools and Software in 2021
Next is Brand24, an online reputation management tool that lets you monitor your business online in real-time. Track your brand across social media, blogs, news, podcasts, forums, videos, and more, and keep an eye out on everything thatโ€™s happening around your brand. Brand24 helps users understand their customers better by giving them insights into what they are talking about.
Source: blog.bit.ai
10 Affordable News Monitoring Tools to Keep You in the Know
Good food, road cycling and outdoor adventures are just some of the things that excite me in life. There's also Brand24, digital marketing and advertising -- some day I'd love to try the last one. Loving English language and literature since a kid.
Source: brand24.com
22 PR Tools for Monitoring & Managing Media Relations in 2020
Brand24 lets you track social mentions and sentiment online to better understand how a brand is being talked about and perceived online. You can share alerts with other team members for one-on-one follow-ups, and the tool allows you to monitor the sentiment and mentions of competitors for a more realistic view of how the brand matches up.

What are some alternatives?

When comparing Oracle Application Testing Suite and Brand24, you can also consider the following products

SMARTBEAR ReadyAPI - SMARTBEAR ReadyAPI is one of the legit and professional automated testing API platforms that allows teams to create and run automated security tests for APIs and SOAP APIs.

mention - Media monitoring made easy with Mention. Create alerts on your name, brand, competitors and be informed in real-time of any mention on the web and social networks

Tricentis NeoLoad - Tricentis NeoLoad is an Enterprise Performance Load Testing platform that provides hardware-based performance simulations and can simulate web services, databases, file servers, and virtualized environments.

SproutSocial - Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Try it for free.

Headspin - Test your mobile app on different global cell networks

Hootsuite - Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.