Software Alternatives, Accelerators & Startups

NovaExpress.ai VS SendGrid

Compare NovaExpress.ai VS SendGrid and see what are their differences

NovaExpress.ai logo NovaExpress.ai

AI-powered email marketing that writes, designs and sends for you

SendGrid logo SendGrid

Learn why more developers choose SendGrid for their email deliverability service to send transactional emails triggered by web apps. Get started for free
  • NovaExpress.ai Nova Express
    Nova Express //
    2025-09-21
  • NovaExpress.ai Email Editor with Live Preview
    Email Editor with Live Preview //
    2025-09-21
  • NovaExpress.ai
    Image date //
    2025-09-21
  • NovaExpress.ai
    Image date //
    2025-09-21
  • NovaExpress.ai Professional Email Template Gallery
    Professional Email Template Gallery //
    2025-09-21
  • NovaExpress.ai
    Image date //
    2025-09-21

NovaExpress.ai is an AI-powered email marketing platform that helps marketers and agencies create, personalize, and send professional campaigns without coding or design experience.

Unlike traditional tools, we don't charge per contact or send. You pay only for the features you need. With full control over delivery via AWS SES or Mailgun, unlimited users, subaccounts, and multilingual support (21+ languages), NovaExpress.ai is built for scale.

Ideal for startups, agencies, and growing businesses that want enterprise-grade features without enterprise pricing.

โœ… Key Features:

  • AI Content Generator | Generate email drafts in seconds using AI

  • Unlimited Contacts & Sends | No limits on volume or list size

  • AWS SES / Mailgun Integration | Full control over delivery and costs

  • 200+ Email Templates | Professional template gallery with free images

  • Multilingual Support | 21 languages, including English, Spanish, French, German

  • Subaccount Management | Manage multiple brands or clients in one dashboard

  • Drag-and-Drop Email Editor | Create beautiful emails without coding

  • Responsive Design | All templates are mobile-friendly and optimized

  • SendGrid Landing page
    Landing page //
    2023-07-28

NovaExpress.ai

$ Details
freemium $20.0 / Monthly (โˆž contacts & sends. Premium $70/m: 10 users, 10 subs, 10 GB)
Release Date
2025 July
Startup details
Country
United States
State
Illinois
Employees
1 - 9

NovaExpress.ai features and specs

  • List Management
    Segment your recipients to send targeted, personalized messages that improve engagement and deliverability.
  • Send Campaigns
    Create, test, and schedule email campaigns using an easy-to-use wizard.
  • Detailed Reports
    Track campaign performance with metrics like opens, clicks, bounces, and conversions.
  • Bounce Management
    Automatically filter bounces and complaints to keep your list clean.
  • Email Editor
    Drag-and-drop editor to design beautiful emails without coding.
  • Email Templates
    Access a library of ready-to-use, professionally designed templates.
  • AI Content Generator
    Generate email drafts in seconds using AI.
  • Multilingual Support
    Supports 21 languages including English, Spanish, French, German, and others.
  • Email API
    RESTful API for developers to send transactional emails from applications.
  • Subaccount Management
    Manage multiple brands or clients in one dashboard.
  • User Management
    Invite unlimited users and assign roles with advanced permissions.
  • Delivery Providers
    Integrate with AWS SES, Mailgun, and other delivery services.
  • Responsive Design
    All templates are mobile-friendly and optimized for any screen size.

SendGrid features and specs

  • Scalability
    SendGrid is built to handle large volumes of email, making it suitable for both small businesses and large enterprises.
  • API Integration
    SendGrid offers robust APIs that can be integrated into other applications with ease, providing both flexibility and functionality.
  • Deliverability
    High delivery rates due to SendGridโ€™s strong relationships with ISPs and extensive infrastructure that reduce the chances of emails being marked as spam.
  • Analytics
    Comprehensive analytics and reporting tools that provide insights into email performance, helping businesses optimize their email strategy.
  • Support
    24/7 customer support and extensive documentation and resources that assist in resolving issues and improving utilization.
  • Templates
    Pre-built email templates and intuitive drag-and-drop editor allow for easy creation and customization of emails.

Possible disadvantages of SendGrid

  • Cost
    Pricing can become expensive as your email volume increases, which may not be ideal for startups or small companies with tight budgets.
  • Complexity
    Some users might find the initial setup and configuration to be complex, especially if they are not technically inclined.
  • Rate Limits
    SendGrid imposes email sending rate limits, which can be restrictive for businesses needing to send a high volume of emails in a short period.
  • UI/UX
    The user interface can be less intuitive compared to other email service providers, which may affect the user experience.
  • Advanced Features Cost Extra
    Some advanced features and functionalities require additional payment, which can increase the overall costs.

Analysis of SendGrid

Overall verdict

  • Overall, SendGrid is a solid choice for businesses seeking reliable email delivery services, offering a balance of performance and features.

Why this product is good

  • SendGrid is considered a good choice by many due to its robust infrastructure, reliable email delivery, comprehensive analytics, and ease of integration with various platforms. It offers a range of features like email templates, automation, and a powerful API that developers appreciate. Additionally, SendGrid is part of Twilio, enhancing its credibility and integration capabilities.

Recommended for

  • Businesses and developers needing scalable email marketing and transactional email services.
  • Startups and small businesses looking for a reliable email service provider with free-tier options.
  • Enterprises requiring robust email APIs and deliverability in multiple regions.
  • Organizations that require detailed analytics and insights into email campaigns.

NovaExpress.ai videos

How to Send Free Email Campaigns with Nova Express

SendGrid videos

SendGrid Review | Send 100k+ Emails Per Month | Pearl Lemon Reviews

More videos:

  • Review - Why use SendGrid instead of Mailchimp for your e-marketing? | Web Summit 2017
  • Review - Why Emails are sent to Spam! Even with Premium Services Like Amazon SES, Sendgrid, Gsuite, Mailgun

Category Popularity

0-100% (relative to NovaExpress.ai and SendGrid)
Email Marketing
2 2%
98% 98
Email Marketing Platforms
Newsletter Marketing
100 100%
0% 0
Email Delivery
0 0%
100% 100

Questions and Answers

As answered by people managing NovaExpress.ai and SendGrid.

Why should a person choose your product over its competitors?

NovaExpress.ai's answer

It works for both marketers and developers, offering intuitive design alongside API-first flexibility. All features, including AI campaigns, unlimited emails, and high-deliverability infrastructure, are available for a flat $20 per month with no tiers, no caps, and no hidden fees.

How would you describe your primary audience?

NovaExpress.ai's answer

Our core users are digital marketers, agencies, and SaaS startups that need to send high-volume emails reliably. We also serve non-technical founders and teams who want to create professional campaigns quickly using AI and visual tools without depending on developers.

What's the story behind your product?

NovaExpress.ai's answer

In 2025, we launched Nova Express to solve our own frustration with bloated and expensive email platforms that impose strict limits. We built a leaner, smarter solution and realized every growing business deserves simple, affordable, and scalable email infrastructure.

Who are some of the biggest customers of your product?

NovaExpress.ai's answer

  • Marketing agencies managing high-volume email campaigns for their clients
  • SaaS startups scaling transactional and marketing emails efficiently
  • E-commerce brands running automated multilingual newsletters
  • Retail businesses looking to reduce email delivery costs at scale

Which are the primary technologies used for building your product?

NovaExpress.ai's answer

Nova Express is built on a high-performance infrastructure designed for speed, scale, and reliability. We use AWS SES and Mailgun as our core email delivery networks to ensure maximum deliverability and unlimited throughput. Our AI engine generates marketing content in over 30 languages using advanced language models fine-tuned specifically for email campaigns.

What makes your product unique?

NovaExpress.ai's answer

Nova Express uniquely combines AI-powered content generation, unlimited sending, and native multilingual support in a single platform. With drag-and-drop editing, subaccount management, and direct integrations with AWS SES and Mailgun, itโ€™s built for teams that scale fast without artificial limits.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare NovaExpress.ai and SendGrid

NovaExpress.ai Reviews

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SendGrid Reviews

Comparing 16 Campaign Monitor Alternatives: In-depth Analysis
Additionally, on SendGrid, users get 360-degree insights into email delivery performance for improved optimization. SendGrid is a good option for users who donโ€™t send large volumes of emails and want t to be charged per email sent and not the number of contacts, thanks to their usage-based pricing model.
Amazon SES vs SendGrid โ€“ Who has High Email Delivery?
SendGrid: Though SendGrid claims their pricing policy to be flexible (which is true to a certain extent), it is much more costlier compared to Amazon SES. Under the free plan, the user can send 12,000 emails per month and store 2000 contacts for free which does even requires the usage of any credit card. Under the paid plan, SendGridโ€™s pricing plan is divided into three...
Source: easysendy.com
Cheap Email Marketing Services: 6 Great Budget Tools Compared
If you just want to give SendGrid a try, thereโ€™s a free plan that includes most of the primary features. However, this plan is a bit limited when it comes to the sending allowance of only 100 emails per day. The next tier pro plan is $19.95 per month, and that lets you send up to monthly 50,000 emails. On the far end of the spectrum there are also enterprise plans available...
Source: themeisle.com
11 Sendgrid Alternatives For Your Business Email
SendGrid, which started as an independent entity, and is now acquired by Twilio, offers a lot of functionalities when it comes to sending bulk emails, be it transactional or marketing ones. However, it is not without its flaws, mediocre customer service being one of them. Several viable SendGrid alternatives have emerged in recent years that can serve all your email needs,...
15 Mailchimp Alternatives for SaaS Companies
SendGrid offers a complete email service to companies, including email API to integrate email into your website or app and marketing campaigns. You can use it to send promotional emails, newsletters, password reset emails, and other customer communications.
Source: userlist.com

Social recommendations and mentions

Based on our record, SendGrid seems to be more popular. It has been mentiond 110 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

NovaExpress.ai mentions (0)

We have not tracked any mentions of NovaExpress.ai yet. Tracking of NovaExpress.ai recommendations started around Sep 2025.

SendGrid mentions (110)

  • Email Deliverability Best Practices for SaaS Businesses ๐Ÿ’Œ
    SendGrid: One of the largest email infrastructure providers, now part of Twilio. SendGrid is a popular all-in-one platform that offers both transactional and marketing emails through a scalable cloud infrastructure. It provides a lot of advanced features and analytics. Itโ€™s also known for its free tier. - Source: dev.to / 4 months ago
  • 10 Must-Use APIs for Your Next SaaS Project
    SendGrid is used For transactional and marketing emails, SendGrid offers a robust email API. It ensures emails from your SaaS platform are delivered reliably to users. You can find it here. - Source: dev.to / about 1 year ago
  • Adding ESP to supercharge your Django Email ๐Ÿš€
    There are many email service providers such as Sendgrid, Brevo, MailGun, Amazon SES etc. - Source: dev.to / over 1 year ago
  • Namaste Your Way to Wellness: AI-Powered Yoga Recommendations
    Email Follow-Ups To keep you motivated, YogaConnect sends detailed follow-up emails containing your personalized yoga routines and additional wellness tips. Leveraging Twilio's SendGrid, these emails are delivered consistently and reliably to keep you engaged and informed. - Source: dev.to / over 1 year ago
  • Sending e-mails with Sendgrid
    To send e-mails in a production environment, use services like Sendgrid. - Source: dev.to / over 1 year ago
View more

What are some alternatives?

When comparing NovaExpress.ai and SendGrid, you can also consider the following products

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

EmailOctopus - Email marketing for less, via Amazon SES

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

Omnisend - Omnisend - Marketing Automation for Ecommerce provides the omnichannel approach for sales-driven marketers that have outgrown the generic email marketing platforms.

Mailgun - A set of powerful APIs that enable you to send, receive and track email from your app effortlessly whether you use Python, Ruby, PHP, C#, Node.js or Java.