Moz VS Pardot

Moz

Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

Pardot

Salesforce B2B marketing automation

Landing page //
2023-10-19

Landing page //
2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

MOZ vs SEMRush 2019 - Side by Side Comparison: Which SEO Tool is Better?

Pardot videos

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Pardot Review - CRM software review

Category Popularity

0-100% (relative to Moz and Pardot)

Moz

Pardot

SEO

100 100%

SEO

0% 0

Email Marketing

0 0%

Email Marketing

100% 100

SEO Tools

100 100%

SEO Tools

0% 0

Marketing Automation

0 0%

Marketing Automation

100% 100

User comments

Share your experience with using Moz and Pardot. For example, how are they different and which one is better?

Reviews

These are some of the external sources and on-site user reviews we've used to compare Moz and Pardot

Moz Reviews

Comparing the Best Moz Alternatives for 2023

If you're looking for a Moz alternative for your SEO needs, you're in luck! There are several powerful tools out there that offer similar features and benefits. In this blog post, we'll explore some of the best Moz alternatives that can help you improve your search engine optimization efforts.

Source: www.scalenut.com

9 Best Moz Alternatives and Their Pros and Cons

The value of Moz depends on your specific SEO needs and budget. Moz offers robust SEO tools that many businesses find valuable for their SEO strategies, but the cost may be prohibitive for smaller companies or individuals. It’s recomended to take advantage of the free trial or the free limited version to determine if Moz fits your needs before committing to a subscription.

Source: seranking.com

15 Best Moz Alternatives

Ironically enough, some can say that Moz as a tool is not a bed of roses. Many find that Moz Pro’s subscription plan is on the upper end of the financial spectrum. For others, the financial aspect is not an issue but rather a lack of a wide spectrum of possibilities. Moz competitors in the market offer far more, and some for a lower price. For instance, better keyword...

Source: ninjareports.com

The 21 Best Ahrefs Alternatives (Free and Paid)

Moz aims to make SEO easy by removing all complexity from the equation. Moz Pro helps you understand what your audience is interested in and has been searching for typically when they arrive on your site. And it is a highly recommended alternative to Ahrefs. You can then use this information to create powerful content accordingly.

Source: enticehq.com

8 Best SimilarWeb Alternatives (2019 UPDATE): Add These to Your Digital Tool Kit

Using Moz Local can help you to trickle in and then explode your visibility from both mobile and desktop searches. They can help you achieve this through robust, precise and sound business listings that encourage online and foot traffic to your local store (hence Moz “Local”).

Source: thedigitalmerchant.com

Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020

If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.

Source: encharge.io

The 11 Best Marketing Automation Software Tools in 2020

It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.

Source: blog.hubspot.com

The Best Email Marketing, Sales Prospecting, and Email Automation Software

I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.

Source: www.growthmarketingpro.com

Five Automation Tools to Make B2B Marketing Easy

Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.

Source: martechseries.com

Social recommendations and mentions

Based on our record, Moz seems to be more popular. It has been mentiond 46 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Moz mentions (46)

How to Use the Agility Writer Smart Outline Builder
Moz - "Optimizing Outlines for SERP Success" Uncover the tactics behind AgilityWriter's Outline Builder in optimizing content outlines for Search Engine Results Page (SERP) success, as discussed in Moz's expert SEO resources. Source: 5 months ago
Ask HN: Who is hiring? (December 2023)
Moz | Lead/Sr. Data Engineer | REMOTE (USA / Canada) | Full-time | https://moz.com/ We’re a small team building new ETL data pipelines in Go to power Moz’s frontend applications. We leverage AWS (Lambda, SQS, ECS, Eventbridge, S3, etc.), Terraform, and Docker to consume, transform, and aggregate the massive amounts of data provided by our platform & collections teams. I’m specifically looking for a senior engineer... - Source: Hacker News / 5 months ago
Which tool do you use the most for SEO?
Moz: It provides various SEO tools, such as keyword research, rank tracking, link analysis, and on-page optimization recommendations. Source: 10 months ago
What is Local SEO?
In addition to website metrics, track your local search rankings. Several tools, such as Moz Local and BrightLocal, can help you monitor your local search rankings and compare them to your competitors. Source: 10 months ago
Best alternatives to SEMRush?
Https://ahrefs.com - still prefer this the most. The intangible for me is the ease of custom filtering and data exports. Prices do keep going up tho... Https://moz.com - OG but IMHO they lost their edge; export and data reporting is lacking. Source: 11 months ago

Pardot mentions (0)

We have not tracked any mentions of Pardot yet. Tracking of Pardot recommendations started around Mar 2021.

What are some alternatives?

When comparing Moz and Pardot, you can also consider the following products

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Serpstat - Search analytics, Rank tracking, Backlink analysis and Site Audit tool.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Moz vs ActiveCampaign

Pardot vs ActiveCampaign