Software Alternatives, Accelerators & Startups

MoEngage VS Hotjar

Compare MoEngage VS Hotjar and see what are their differences

MoEngage logo MoEngage

Insights-Led Customer Engagement Platform

Hotjar logo Hotjar

The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!
  • MoEngage Landing page
    Landing page //
    2023-10-11

MoEngage is an omni-channel customer engagement solution for marketers. The AI-driven platform empowers marketers to analyze customer insights and act on futuristic engagement campaigns.

The insight-led customer engagement platform enables brands to deliver predictive messages across several channels- mobile push, on-site messages, website push, in-app, email, social media, WhatsApp, and SMS. Key Features:

Rich Push Notifications Predictive Segmentation based on user behavior, purchase history, and location Event-triggered / Contextual notifications Hyper-personalization Customer Engagement Platform Push Amplification™ Journey Optimization AI-powered optimization Geo Location / Fencing Behaviour Analysis Customer Journey Orchestration Funnel Analysis

  • Hotjar Landing page
    Landing page //
    2023-07-23

Hotjar's product experience insights make it easy to understand what users are really doing on your site.

  • Visualize behavior on your site with Heatmaps

  • Eliminate guesswork with user Recordings

  • Understand the reasons behind behavior with Surveys and Incoming Feedback

Hotjar

Website
hotjar.com
$ Details
freemium €39.0 / Monthly (Starting at: 3,000 Recordings per month with unlimited Heatmaps)
Release Date
2014 June

MoEngage features and specs

No features have been listed yet.

Hotjar features and specs

  • Heatmaps: Visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave.
  • Recordings: Live playbacks of users on your site.
  • Surveys: Bring the voice-of-customer to your decision making.
  • Incoming Feedback: A real-time suggestion box on your site, that lets users express frustration or delight about individual parts of your site.

MoEngage videos

Introduction to MoEngage Analytics

More videos:

  • Review - MoEngage Year in Review 2018
  • Review - MoEngage in 2019 - Our Year in a Recap

Hotjar videos

What is Hotjar?

More videos:

  • Review - Invision prize Hotjar's straightforward, shareable insights
  • Tutorial - Why you should be using Hotjar Analytics
  • Tutorial - Google Analytics vs. Hotjar - Which one should you use?

Category Popularity

0-100% (relative to MoEngage and Hotjar)
Email Marketing
100 100%
0% 0
Web Analytics
0 0%
100% 100
Marketing Automation
100 100%
0% 0
Heatmaps
0 0%
100% 100

User comments

Share your experience with using MoEngage and Hotjar. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare MoEngage and Hotjar

MoEngage Reviews

12 Best Push Notification Services to Rely on in 2024
Moengage offers both web and in-app push notifications, among other communication channels. What’s specific about Moengage is their AI-powered segmentation tool that divides users into groups based on their behavior. Which helps later on, when creating personalized notifications.
Source: notix.co

Hotjar Reviews

  1. Must have tool

    Hotjar has been our go-to for optimizing UI, reducing bounce rates, and refining CTAs. Its powerful insights have been instrumental in enhancing user experience. A staple tool for data-driven decisions!

  2. Feeling disappointed

    I don't like the service. It is very slow and very expensive. Not recommended it to others.

    🏁 Competitors: WatchThemLive
  3. Don't work the heatmap and I did not like others.

    Don't work the heatmap and I did not like others.

    🏁 Competitors: WatchThemLive

10 Best Hotjar Alternatives & Competitors in 2023
Hotjar provides its users with 4 packages, and its ‘Basic’ one is free. In the following picture, you can take a look at all Hotjar plans, including ‘Plus,’ ‘Business,’ and ‘Scale’ services. The pricing on Hotjar starts from $32 a month.
The Top 10 Website Session Recording Tools for 2022
Hotjar is a simple, virtual, and visually appealing solution to find, track, gather, and convey consumer needs. Using the HotJar programme, you can understand your users and identify their key issues. By examining your user behaviour, the application enables you to ask the appropriate inquiry at the appropriate time.
Hotjar vs FullStory
Hotjar combines analytics data with user feedback collection to give you a more holistic understanding of your website visitors and customers. Hotjar and FullStory both offer tools like heatmaps and recordings to visually understand user behavior, but Hotjar also gives you survey tools and feedback widgets so you can quite literally ask your users for the why behind their...
Source: www.hotjar.com
30 Best Customer Feedback Survey Tools: An Overview | Mopinion
Hotjar is a user testing and behaviour analytics software that combines multiple UX tools in one. This focus however means that it lacks a solid CX solution. Feedback analysis and reporting are not available (aside from exporting data to XLS or CSV. With this software however, users can create heatmaps, user recordings (e.g. tracking sessions) and customisable surveys and...
Source: mopinion.com
Free SEO Tools To Improve Your Rankings
HotJar (Basic Plan) - An analytics tool that offers heatmaps, and visitors session replays to analyze their behavior. Basic plan is limited to 2,000 pageviews a day.

Social recommendations and mentions

Based on our record, Hotjar seems to be more popular. It has been mentiond 12 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

MoEngage mentions (0)

We have not tracked any mentions of MoEngage yet. Tracking of MoEngage recommendations started around Mar 2021.

Hotjar mentions (12)

  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Hotjar — Website Analytics and Reports . Free Plan allows 2000 pageviews/day. One hundred snapshots/day (max capacity: 300). Three snapshot heatmaps can be stored for 365 days. Unlimited Team Members. - Source: dev.to / 3 months ago
  • What do I do after ProductHunt?
    So you can use heatmapping software such as Crazy Egg and Hotjar to see how your end users use your website. Source: 7 months ago
  • Lots of Traffic but no sales
    If you have installed a heat map like hotjar.com then I will tell you that I used that for a month and found 5 or so dead ends where users were not getting to the cart or clicking on things that where not informative enough to lead to the next action. Source: about 1 year ago
  • Anyone willing to provide feedback on my newly created website?
    Install hotjar.com - it's free. It's a heatmap that tracks how people navigate around your site. Why this matters? You can see where people drop off on your site (specifically, what content they see/don't see). Then, you can make informed decisions on what content is landing and what needs to change. Source: over 1 year ago
  • How to get a targeted user feedback in a less intrusive way?
    Sign up for hotjar.com They record your user's screen as they use the website. It's really useful and gives you qualitative feedback. Source: over 1 year ago
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What are some alternatives?

When comparing MoEngage and Hotjar, you can also consider the following products

WebEngage - WebEngage’s B2C marketing automation software helps in customer retention & user engagement across all channels with Journey Designer. Get a Demo Now!

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

OneSignal - Customer engagement platform used by over 1 million developers and marketers; the fastest and most reliable way to send mobile and web push notifications, in-app messages, emails, and SMS.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Froged - One click solution providing easy-to-use marketing, sales and support services to turn website visitors into happy customers.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.