Software Alternatives, Accelerators & Startups

Moda VS WATI

Compare Moda VS WATI and see what are their differences

Moda logo Moda

Run Marketing Automation & do cross-channel Attribution from a single platform. Channels available to create automation - Email, SMS, forms, and Whatsapp. Also, analyze & attribute your paid channels like Facebook, Instagram, Google Ads & Tiktok.

WATI logo WATI

No-code chatbot builder for WhatsApp Business
  • Moda Landing page
    Landing page //
    2023-03-16

While eCommerce businesses are looking to grow with acquisition channels like paid and influencer marketing, retention marketing through personalized experiences (like Emails & SMS) is becoming critical for businesses to stay profitable. Personalize at scale - level up your retention game with Moda.

Moda is a modern customer data & marketing platform that helps eCommerce brands understand their customers better via segments, send automated email and SMS marketing campaigns and personalize experiences for each customer based on their behaviors.

Stay ahead of your competitors by reaching out to your customers in real time by automating marketing channels such as Emails, SMS, WhatsApp and more. Engage with them by sending high-converting personalized messages based on their activities without any efforts.

Stop looking at each individual customer, group them into similar Profiles & engage with them with Moda's prebuilt segments. You can also set up different communication flows based on their behaviors such as targeting new customers, products viewed, cart abandoned, post-purchase, recommendations, and more.

While so many activities are happening in your store, you might lose track of whatโ€™s working for your brand or what isnโ€™t. But with Moda, you will get all your customer's data into a single view from site interactions to behaviors across your support, review, subscriptions and shipping apps.

  • WATI Landing page
    Landing page //
    2023-08-22

Moda features and specs

  • Connect & automate your any eCommerce store with 100+ customer touch-points.
  • Automate personalized Emails & SMS at scale without any technical knowledge.
  • Choose from Ready-to-use 500+ Email & SMS templates to save time or create your own using drag-n-drop builder.
  • Setup automation flows for Welcome, Cart Abandoned, Order Status, Upsells, Reviews & more.
  • Get 20+ prebuilt segments from Loyals to Churn Potentials for truly personalized messages!
  • Segment customers into N-number of groups based on behaviours or attributes such as demographics, purchase history, order value, and more.
  • Get real-time insights and analyze store performance, growth, campaigns, and flows.
  • Built-in 20+ Pre & Post Purchase Automations or Setup your own Flows with Drag-and-drop flow builder.
  • Detailed Store Performance & different campaigns dashboard with enhanced reportings.

WATI features and specs

  • WhatsApp Integration
    WATI offers seamless integration with WhatsApp, allowing businesses to communicate with customers on a widely-used platform. This can lead to higher engagement rates and better customer satisfaction.
  • Automation
    The platform provides various automation features such as chatbots and automated responses. These tools can help manage high volumes of incoming messages without requiring a large customer service team.
  • Multi-Agent Support
    WATI allows multiple agents to handle conversations from a single dashboard, which is ideal for teams. This feature enhances collaboration and efficiency in managing customer inquiries.
  • Template Messages
    The service supports WhatsApp-approved template messages, which can be used to send predefined messages to customers, ensuring consistency and saving time.
  • Analytics
    WATI provides detailed analytics and reporting tools, which can help businesses track performance, customer satisfaction, and other key metrics for continuous improvement.

Possible disadvantages of WATI

  • Cost
    While WATI offers a range of powerful features, its pricing may be prohibitive for small businesses or startups with limited budgets.
  • Learning Curve
    Because of its extensive functionality, there can be a steep learning curve for new users unfamiliar with such platforms. This could require additional time and training.
  • Dependence on WhatsApp
    WATIโ€™s effectiveness is tied to WhatsApp, meaning any changes or disruptions in WhatsApp's service could directly impact the performance of WATI.
  • Template Approval Process
    The need for WhatsApp-approved template messages can be a constraint, as businesses must navigate the approval process, which can be time-consuming.
  • Feature Limitations in Lower Tiers
    Some advanced features and analytics may only be available in higher pricing tiers, limiting functionality for users on basic plans.

Analysis of WATI

Overall verdict

  • WATI is considered good for businesses seeking to enhance their customer communication through WhatsApp. Its features such as chatbots, team collaboration tools, and analytics make it a solid choice for improving customer engagement and operational efficiency.

Why this product is good

  • WATI (wati.io) is a customer engagement platform that streamlines communication through WhatsApp. Its benefits include easy integration with WhatsApp Business API, automation of customer interactions, and robust customer support features, which help businesses improve response times and enhance customer satisfaction.

Recommended for

    WATI is recommended for small to medium-sized businesses and enterprises that rely heavily on WhatsApp for customer interactions, particularly those in industries like retail, e-commerce, travel, and customer service.

Moda videos

Moda - Customer Data & Engagement Platform for DTC Brands

More videos:

  • Demo - Moda : all-in-one Ecommerce growth platform

WATI videos

WATI - Team Inbox powered by WhatsApp API

Category Popularity

0-100% (relative to Moda and WATI)
Email Marketing
100 100%
0% 0
WhatsApp Marketing
0 0%
100% 100
eCommerce
100 100%
0% 0
Customer Support
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Moda and WATI

Moda Reviews

We have no reviews of Moda yet.
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WATI Reviews

How Much Does WhatsApp Business API Cost? A Complete Guide
Since there are so many Business Solution Providers like TryowBOT, WATI, and Aisensy, Interakt, businesses need to really examine which among them would work best.
Source: tryowbot.com
10 Best WATI Alternatives & Competitors in 2024 (Affordable & Best)
WATI, a product of Clare.ai, is a leading WhatsApp marketing and automation solutions provider. As an official WhatsApp business solution provider, WATI's no-code chatbot, shared team inbox and WhatsApp automation technology empower businesses to communicate with customers more efficiently.
Source: doubletick.io
13 Best Apps Like Replika & Similar AI Chatbot Apps
This app offers services from a chatbot to take care of your WhatsApp that serves as a customer service. Thus, if you are relying on that thing for your business then you can try Wati, for sure.

Social recommendations and mentions

Based on our record, WATI should be more popular than Moda. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Moda mentions (1)

WATI mentions (3)

  • Verifying a nemployers business for whatsapp API via Meta business Suite
    I am looking to use an API service for Whatsapp wati.io is looking like the most appropriate for us at the moment. Source: about 3 years ago
  • APIs/Saas for building chat bots?
    I'm busy doing WhatsApp integration for my CRM using a platform called WATI. Source: over 4 years ago
  • Offical WhatsApp API
    I could find wati.io. Any thing else you guys know ? Source: over 4 years ago

What are some alternatives?

When comparing Moda and WATI, you can also consider the following products

Customer.io - We make it easy to send emails triggered by user behavior. Build, measure and improve your emails to activate and retain users

AiSensy - Whatsapp Chatbot, CRM & Marketing

Loops.so - We bought a billboard in Times Square and we're letting you advertise your startup on it!It's free.

Respond.io - Turn Every Conversation into Business Results

Mailmodo - Helping marketers build interactive emails and get better conversions from email marketing

Interakt - Easily interact with every user of your app. Setup Your User Interaction Headquarter Today!