Software Alternatives & Reviews

Moda VS Tableau

Compare Moda VS Tableau and see what are their differences

Moda logo Moda

Run Marketing Automation & do cross-channel Attribution from a single platform. Channels available to create automation - Email, SMS, forms, and Whatsapp. Also, analyze & attribute your paid channels like Facebook, Instagram, Google Ads & Tiktok.

Tableau logo Tableau

Tableau can help anyone see and understand their data. Connect to almost any database, drag and drop to create visualizations, and share with a click.
  • Moda Landing page
    Landing page //
    2023-03-16

While eCommerce businesses are looking to grow with acquisition channels like paid and influencer marketing, retention marketing through personalized experiences (like Emails & SMS) is becoming critical for businesses to stay profitable. Personalize at scale - level up your retention game with Moda.

Moda is a modern customer data & marketing platform that helps eCommerce brands understand their customers better via segments, send automated email and SMS marketing campaigns and personalize experiences for each customer based on their behaviors.

Stay ahead of your competitors by reaching out to your customers in real time by automating marketing channels such as Emails, SMS, WhatsApp and more. Engage with them by sending high-converting personalized messages based on their activities without any efforts.

Stop looking at each individual customer, group them into similar Profiles & engage with them with Moda's prebuilt segments. You can also set up different communication flows based on their behaviors such as targeting new customers, products viewed, cart abandoned, post-purchase, recommendations, and more.

While so many activities are happening in your store, you might lose track of what’s working for your brand or what isn’t. But with Moda, you will get all your customer's data into a single view from site interactions to behaviors across your support, review, subscriptions and shipping apps.

  • Tableau Landing page
    Landing page //
    2023-10-18

Moda features and specs

  • Connect & automate your any eCommerce store with 100+ customer touch-points.: Yes
  • Automate personalized Emails & SMS at scale without any technical knowledge.: Yes
  • Choose from Ready-to-use 500+ Email & SMS templates to save time or create your own using drag-n-drop builder. : Yes
  • Setup automation flows for Welcome, Cart Abandoned, Order Status, Upsells, Reviews & more.: Yes
  • Get 20+ prebuilt segments from Loyals to Churn Potentials for truly personalized messages!: Yes
  • Segment customers into N-number of groups based on behaviours or attributes such as demographics, purchase history, order value, and more.: Yes
  • Get real-time insights and analyze store performance, growth, campaigns, and flows.: Yes
  • Built-in 20+ Pre & Post Purchase Automations or Setup your own Flows with Drag-and-drop flow builder.: Yes
  • Detailed Store Performance & different campaigns dashboard with enhanced reportings.: Yes

Tableau features and specs

No features have been listed yet.

Moda videos

Moda - Customer Data & Engagement Platform for DTC Brands

More videos:

  • Demo - Moda : all-in-one Ecommerce growth platform

Tableau videos

Power BI vs Tableau 🔥 5 Factors to Choose a Winner

More videos:

  • Review - What is Tableau Desktop? | A Tableau Desktop Overview
  • Demo - Tableau Software Demo

Category Popularity

0-100% (relative to Moda and Tableau)
eCommerce
100 100%
0% 0
Data Dashboard
0 0%
100% 100
Email Marketing
100 100%
0% 0
Business Intelligence
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Moda and Tableau

Moda Reviews

We have no reviews of Moda yet.
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Tableau Reviews

Embedded analytics in B2B SaaS: A comparison
A few options were disregarded from the start due to a hefty price tag, these were Looker, Tableau, Power BI, GoodData. A few options like Trevor.io, Preset, Observable were disregarded as they did not seem to fit our criteria (based on the evaluation matrix).
Source: medium.com
25 Best Statistical Analysis Software
Tableau is a top tool for data visualization that offers an easy-to-use interface and a comprehensive range of customization options. These features enable users to create compelling visualizations of their data.
Best 8 Redash Alternatives in 2023 [In Depth Guide]
Tableau is designed for everyone, including analysts, executives, and IT personnel needing a platform to process and examine data to find insights and share them with other team members via KPI dashboards.
Source: www.datapad.io
8 Alternatives to Apache Superset That’ll Empower Start-ups and Small Businesses with BI
We’ve written articles on this tool before. Read more about Tableau alternatives, and Tableau server alternatives for self-hosted tools.
Source: trevor.io
Top 10 Tableau Open Source Alternatives: A Comprehensive List
Since its inception in 2003, Tableau has grown to be one of the most popular and reliable Data Visualization and Business Intelligence tools used worldwide. Tableau can be leveraged to create robust and interactive visualizations based on an analysis of large amounts of data. Tableau visualizations are accessible on all screen sizes and devices, making it a powerful and...
Source: hevodata.com

Social recommendations and mentions

Based on our record, Tableau should be more popular than Moda. It has been mentiond 8 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Moda mentions (1)

Tableau mentions (8)

  • Tableau Certified Data Analyst Exam Readiness
    Hey everyone, I'm interested in taking the Tableau Certified Data Analyst Exam Readiness course through tableau.com to prepare and get Tableau certified. I had some questions about the course, such as are the videos pre recorded or in person, do you have access to the material once the 90 days expire, and I was also wondering if anyone had input/advice for this course. Thanks! Source: 10 months ago
  • Where to publish knowledge sharing on Tableau reverse engineering and data dictionary generation?
    Could anyone recommend what media I should approach to publish my work (internet or print). I could try the Tableau forum in tableau.com but it's not very active + Tableau may be unappreciative as my work overlaps with their (pricey) data management solution. Plus it needs to be some high visibility / reputable media to count for my career development. Any recommendations welcome thanks!!! Source: over 1 year ago
  • I have huge loads of data in Redshift. How can I make this available to end-users after performing few procs and queries? It should be available online.
    Tableau public: tableau.com. Big player but your data will be made public and not really user-friendly data model. Source: about 2 years ago
  • What tips do you have on evaluating various BI tools for business needs? What are the essential criteria's you would include when evaluating different tools? The goal is to have an unbiased, objective approach.
    For example, we have a project to compare Tableau, Power BI, and InetSoft. The need for strong pagination-based email delivery eliminated Tableau. AWS's Linux instance is the targeted platform which makes Power BI less than ideal. Source: about 2 years ago
  • Anyone go into Data Analytics after this program?
    I just started learning Tableau because our dept is transitioning into Tableau from Power BI. Since I already have years of experience with Power BI I just went over their tutorials from tableau.com and got onboarded pretty quick. I'm still learning it but I'm at least able to build out reports and get things done. Its not too difficult to pickup one BI tool when you have experience with another. Source: about 2 years ago
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What are some alternatives?

When comparing Moda and Tableau, you can also consider the following products

Klaviyo - Klaviyo helps brands own the customer experience, grow higher-value relationships, and deliver more personalized marketing experiences across email, mobile, and web.

Microsoft Power BI - BI visualization and reporting for desktop, web or mobile

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Looker - Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.

MailReach.co - The #1 email warming service to improve your deliverability by generating realistic and meaningful engagement to your emails. Easy-to-use solution to help you land in the main inbox instead of the spam folder.

Qlik - Qlik offers an Active Intelligence platform, delivering end-to-end, real-time data integration and analytics cloud solutions to close the gaps between data, insights, and action.