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Mandrill VS SendGrid Email API

Compare Mandrill VS SendGrid Email API and see what are their differences

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Mandrill logo Mandrill

Mandrill is a new way for apps to send transactional email. It runs on the delivery infrastructure that powers MailChimp.

SendGrid Email API logo SendGrid Email API

You can use SendGrid via SMTP or our simple to use Web API. Understand how best to utilize SendGrid.
  • Mandrill Landing page
    Landing page //
    2023-07-12
  • SendGrid Email API Landing page
    Landing page //
    2023-08-19

Mandrill features and specs

  • Scalability
    Mandrill is built to handle large volumes of email, making it ideal for businesses with significant email requirements.
  • Deliverability
    Mandrill focuses on ensuring high deliverability rates, ensuring that emails reach the inbox rather than the spam folder.
  • Integration
    Mandrill integrates seamlessly with Mailchimp, allowing for easy synchronization of email marketing and transactional emails.
  • Analytics
    Mandrill provides detailed analytics and reporting, helping businesses to track the effectiveness of their email campaigns.
  • API Documentation
    Mandrill offers comprehensive API documentation, making it easier for developers to implement and utilize its features.

Possible disadvantages of Mandrill

  • Cost
    Mandrill can be more expensive compared to other transactional email services, particularly for businesses with high email volumes.
  • User Interface
    Some users have reported that the user interface is not as intuitive as other email service platforms, which can hinder ease of use.
  • Limited Free Tier
    Mandrill does not offer a free tier option, which may not be ideal for small businesses or startups with limited budgets.
  • Dependency on Mailchimp
    Mandrill requires a Mailchimp account to function, which can be a downside for users who do not wish to use Mailchimp services.
  • Customer Support
    Some users have experienced subpar customer support, which can delay issue resolution or the implementation of new features.

SendGrid Email API features and specs

  • Scalability
    SendGrid is built to handle large volumes of emails, making it suitable for both small businesses and large enterprises with high email throughput requirements.
  • Deliverability
    SendGrid offers strong deliverability rates due to its established relationships with ISPs and its adherence to best practices in email sending, ensuring more emails reach the inbox.
  • Comprehensive API
    SendGrid's API is robust and well-documented, allowing for the integration of almost all features including email sending, template management, and statistics retrieval.
  • Analytics
    Detailed analytics are available, providing insights into email performance such as delivery rates, open rates, click-through rates, and more.
  • Template Management
    SendGrid provides a way to create, manage, and modify email templates which can be used dynamically to personalize and streamline email campaigns.
  • Twilio Integration
    As a part of the Twilio ecosystem, SendGrid can easily integrate with other Twilio services, creating a cohesive communication strategy across different mediums.

Possible disadvantages of SendGrid Email API

  • Pricing
    SendGrid pricing can become expensive, especially for businesses that are growing and sending high volumes of emails regularly.
  • Complexity
    While feature-rich, the API can be complex for newcomers or small businesses with limited technical expertise, potentially leading to a steeper learning curve.
  • Support
    Some users have reported that customer support can be slow or less helpful without higher-tier plans, which might be an issue during critical email delivery problems.
  • Rate Limits
    There are rate limits for the API which can be restrictive for users who are attempting to send large volumes of email in short bursts.
  • Account Suspensions
    There is the potential for account suspension due to compliance with deliverability and anti-spam rules, which can be challenging for businesses operating in niches with higher complaint rates.

Analysis of Mandrill

Overall verdict

  • Mandrill is considered a strong option for businesses already using Mailchimp due to its seamless integration with the platform. Its features and performance make it a suitable choice for handling large volumes of transactional emails efficiently. However, it may not be ideal for those not using Mailchimp, as it requires a Mailchimp account.

Why this product is good

  • Mandrill is a transactional email API for Mailchimp users. It is known for its reliability and robust features tailored for developers and businesses that need to send transactional emails, such as password resets, order confirmations, and customized newsletters. It offers extensive analytics, API capabilities, and templates, making it an effective tool for managing transactional email needs.

Recommended for

    Businesses and developers that are already using Mailchimp and need a reliable solution for sending transactional emails. It is particularly beneficial for those who require advanced features and the capability to manage high email volumes.

Mandrill videos

+ Add

93 Brand Mandrill To Win Gi Review

More videos:

  • Review - Mandrill SMTP alternatives : 7 Best Email Marketing Substitutes of Mandrill For Transactional Emails

SendGrid Email API videos

+ Add

Twilio SendGrid Email API Overview Demo

Category Popularity

0-100% (relative to Mandrill and SendGrid Email API)

Mandrill

SendGrid Email API

Email Marketing
74 74%
Email Marketing
26% 26
Email Marketing Platforms
80 80%
Email Marketing Platforms
20% 20
Email
0 0%
Email
100% 100
Email Delivery
100 100%
Email Delivery
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Mandrill and SendGrid Email API

Mandrill Reviews

11 Sendgrid Alternatives For Your Business Email
Launched by MailChimp, Mandrill is a popular SMTP transactional email service. With this powerful Sendgrid alternative, you can send highly targeted, data-driven, customized emails for eCommerce platforms. Besides, it comes with an advanced tracking feature. This enables enterprises to monitor the click rate, bounce rate, and open rates of the emails. Mandrill also adds...
Source: www.duocircle.com
Transactional email providers for indie businesses 2020
Mandrill is a transactional email service from Mailchimp. Transactional email is available as an add-on to Standard ($14.99) and Premium plans. I included the Standard plan for keeping 500 contacts). Charges extra for a dedicated IP address ($29.95) for any volume.
Source: nts.strzibny.name
The 36 Best Marketing Automation Tools to Use in 2020
Mandrill is the transactional email API for Mailchimp. It has a user-friendly interface and an HTML editor that’s easy to work with. A non-technical user can also operate it effortlessly to create and send data-driven emails, including targeted e-commerce and personalized one-to-one messages.
Source: encharge.io
8 Most Reliable Mandrill Alternative SMTP Relays
In short, this decision of merging Mandrill services with MailChimp is a strategic move to weed out bad accounts and to improve the revenues for MailChimp. Some users utilized the Mandrill free service for unlawful activities like sending spams. Also, this strategic decision was taken consciously to make sure that small businesses and users who could not afford to pay for a...
Source: easysendy.com
7 Best Transactional Email Services: Sendgrid vs. Mandrill & More
We used Mandrill for our transactional E-Mails. We are now rebuilding the strategy and we are now experiencing issues in the reporting of Mandrill. Mandrill is not able to categorize different E-Mails for different categories or products. For everyone who has several products this is essential. Another problem is that Mandrill just saves their analytics for max. 90 day (if...
Source: www.ventureharbour.com

SendGrid Email API Reviews

We have no reviews of SendGrid Email API yet.
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What are some alternatives?

When comparing Mandrill and SendGrid Email API, you can also consider the following products

SendGrid - Learn why more developers choose SendGrid for their email deliverability service to send transactional emails triggered by web apps. Get started for free

NoParam - Validate emails in real time with our accurate bulk email validation API. Try our free email checker to reduce bounces and keep your email lists clean.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

ZeroBounce - Removes invalid emails from your list to prevent email bounces from ruining your deliverability.

Mailgun - A set of powerful APIs that enable you to send, receive and track email from your app effortlessly whether you use Python, Ruby, PHP, C#, Node.js or Java.

DeBounce - Email Validation, Email Checker, Data Enrichment and Appending Tool. Using DeBounce remove invalid, disposable, spam-trap, syntax and deactivated emails.

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