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IQFluence VS Upfluence

Compare IQFluence VS Upfluence and see what are their differences

IQFluence

AI-powered influencer marketing platform for the full creator funnel: search 455M+ Instagram, TikTok and YouTube creators, audit audiences, detect fake followers, compare overlap, plan media, run outreach and track campaigns.

Rating
0 reviews
Pricing
Freemium $295 / Monthly (Starter, 200 profile analyses; $236/mo billed yearly)
Alternatives Is it good?
Upfluence

Upfluence allows brands to identify their influencers in seconds and reach them at scale.

Rating
0 reviews
Alternatives Is it good?
AgentClara
AgentClara is a UK AI receptionist that answers calls, books clients, and handles follow-ups 24/7 for service businesses and agencies. Free AI agents for website chat, SMS, social media and email included. Set up online with a free number in minutes sponsored

Which is more popular?

Influencer Marketing popularity
2% vs 98%
alternatives listed
9 vs 240+

Base details

Website, pricing, platforms and company facts side by side.

IQFluence
Upfluence
Website iqfluence.io upfluence.com
Pricing
Freemium $295 / Monthly (Starter, 200 profile analyses; $236/mo billed yearly) Official pricing
—
Platforms
Instagram YouTube TikTok Web Google Chrome +2
—
Company Startup from Portugal · 10 - 19 employees · 2023 Startup from the United States
Listed in
Creators Marketing Influencer Marketing Influencer Marketing Platform Influencer Marketing Tools Social Media Marketing Social Media Analytics AI +5
Influencer Marketing Marketing Platform Social Media Tools Social Media Analytics +1

About IQFluence and Upfluence

In their own words, as submitted to SaaSHub.

IQFluence
Upfluence

IQFluence is an AI-powered influencer marketing platform for brands, agencies and growth teams running creator programs at scale. Discovery, vetting, planning, outreach and reporting live in one workflow instead of several tools synced by spreadsheet. Key features Creator discovery – search 455M+...

Read more about IQFluence

No description of Upfluence yet.

Features and specs

What each product offers, as listed by its team.

IQFluence 13 features
Upfluence 5 features
  • Influencer Discovery
    Search 455M+ Instagram, TikTok and YouTube creators with 20+ filters
  • Profile Analysis
    Full creator audit: audience demographics, engagement quality, growth and content vertical
  • Fake Follower Detection
    ML-based audience-authenticity scoring: bots, follower spikes, engagement pods
  • Audience Overlap
    Compare creators so you don't pay twice for the same audience
  • Lookalike Creators
    Find creators similar to the ones that already performed
  • Shortlists & Blacklists
    Save vetting decisions and reuse them across campaigns
  • Media Planning
    Build and export client-ready media plans
  • Campaign Tracking
    Track every post and campaign results in one place
  • Influencer Outreach
    Email up to 10,000 creators with mailboxes, warmup, spam checker and deliverability monitoring
  • Agency Workspaces
    Shared workspaces and per-client reporting for agencies
  • Free Influencer Reports
    Free industry reports and sample profile analysis, no signup needed
  • API Access
    Pay-as-you-go API for creator search, profiles and audience data
  • Chrome Extension
    Creator analytics on top of Instagram, TikTok and YouTube profiles
  • Comprehensive Database
    Upfluence offers a vast database of influencers, making it easier for businesses to find relevant influencers that align with their niche and target audience.
  • Advanced Search Filters
    Users can leverage advanced search filters to narrow down influencers based on various parameters such as engagement rate, follower count, and social platform.
  • Detailed Analytics
    Upfluence provides users with in-depth analytics and performance metrics, aiding in the assessment of influencer impact and campaign ROI.
  • Integrated Influencer Outreach
    The platform allows users to manage influencer outreach and communication directly from the interface, streamlining collaboration efforts.
  • Multi-Platform Support
    Upfluence supports multiple social media platforms, including Instagram, YouTube, and TikTok, ensuring versatile influencer marketing.

Possible disadvantages

  • Cost
    Upfluence can be expensive for small businesses or startups, potentially limiting access to its comprehensive features.
  • Complexity
    The platform might have a steep learning curve for new users unfamiliar with influencer marketing tools and analytics.
  • Occasional Data Inconsistencies
    Users might encounter occasional inconsistencies in influencer data, which could affect decision-making processes.
  • Limited Free Features
    The free version of Upfluence offers limited features, which might not be sufficient for businesses looking to get a full understanding of the platform's capabilities before committing.
  • Customer Support
    Some users have reported that customer support responses can be slow, impacting the resolution of issues and usability of the platform.

Analysis

An editorial look at what each product does well and who it suits.

IQFluence
Upfluence

No analysis of IQFluence yet.

Overall verdict

  • Overall, Upfluence is a strong option for brands looking to enhance their influencer marketing efforts with a suite of powerful tools and data-driven insights.

Why this product is good

  • Upfluence is generally considered good due to its comprehensive influencer marketing platform that offers tools for influencer discovery, campaign management, and analytics. It helps businesses streamline the process of finding and managing influencer partnerships, with features like a robust influencer database and real-time campaign tracking. Users appreciate its user-friendly interface and the ability to manage multiple campaigns from a single platform.

Recommended for

  • Brands and businesses aiming to scale influencer marketing campaigns
  • Marketing agencies managing multiple clients
  • Companies seeking data-backed influencer strategies
  • Organizations looking for detailed influencer analytics and reporting

Videos

Walkthroughs and reviews on video.

IQFluence 0 videos + Add
Upfluence 2 videos + Add

No IQFluence videos yet. You could help us improve this page by suggesting one.

Upfluence Review: Influencer Marketing Software (Platform)

More videos

  • - Upfluence Search Result Page Training

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
IQFluence
Upfluence
2% 2%
Influencer Marketing
98% 98%
3% 3%
Marketing
97% 97%
100% 100%
Social Media Analytics
0% 0%
0% 0%
Marketing Platform
100% 100%

Questions & Answers

As answered by people managing IQFluence and Upfluence.

Who are some of the biggest customers of your product?

IQFluence's answer

  • Tiege Hanley
  • Narrative
  • Connect
  • South Next Group
  • 110 Industries
  • Luny One
  • M-Digital
  • OML
  • Bulk
  • Buzzbassador

How would you describe the primary audience of your product?

IQFluence's answer

  • Influencer marketing agencies managing 5–15 client brands that need shared workspaces, per-client reporting and fast creator vetting
  • Brands and DTC companies that need to prove ROI with campaign metrics (CPC, CPR, CPA) and avoid overpaying for duplicated audiences
  • Growth and acquisition teams treating influencers as a performance channel, who need funnel analytics and creator data in their own dashboards

What's the story behind your product?

IQFluence's answer

IQFluence was built by a team with 10+ years in influencer marketing and analytics. We saw the same problem again and again: teams used one tool to find creators, another to check audiences, a spreadsheet to plan and yet another tool to send emails — and lost time and context at every handoff.

So we built one platform for the full creator funnel: search 455M+ creators, vet them with ML-based audience analysis, plan campaigns, run outreach and track results in a single workspace. We also chose to keep pricing public and offer a free account, because we believe teams should be able to try a tool before talking to sales. The company is headquartered in Lisbon, Portugal.

What makes your product unique?

IQFluence's answer

IQFluence covers the full creator funnel in one workspace: discovery, vetting, audience overlap, media planning, campaign tracking and outreach. Most tools stop at search; IQFluence keeps the workflow moving after it.

  • 455M+ creators across Instagram, TikTok and YouTube with 20+ search filters
  • ML-based fake-follower detection and audience-quality scoring in every profile analysis
  • Audience overlap to stop paying twice for the same audience
  • Built-in outreach with isolated sending servers, unlimited warm-ups and human-monitored account rotation
  • Public pricing and a free account to start — no demo call required

Why should a person choose your product over its competitors?

IQFluence's answer

  • Bigger database: 455M+ creators vs ~250M at Modash and ~226M at HypeAuditor
  • Transparent pricing: plans start at $236/mo (billed yearly), with no sales demo required — unlike CreatorIQ or HypeAuditor
  • Discovery and vetting in one workflow: search, profile analysis, fake-follower detection, lookalikes and audience overlap without exporting to spreadsheets
  • Outreach that actually lands: isolated sending servers, unlimited warm-ups, spam checker and deliverability monitoring — features competitors don't offer
  • Agency-ready: shared workspaces, per-client reporting and client-ready media plan exports
  • Free to start: a free account with 3 searches, 5 AI searches, 10 reports and 10 email exports, plus a 7-day Starter pass for $49

User comments

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

IQFluence no reviews yet
Upfluence no reviews yet

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