Software Alternatives, Accelerators & Startups

Heatpoints VS GhostMyData

Compare Heatpoints VS GhostMyData and see what are their differences

Heatpoints logo Heatpoints

See what users see before they do. Upload any interface or enter a URL to generate an AI-powered visual attention heatmap in seconds.

GhostMyData logo GhostMyData

GhostMyData continuously scans 1,500+ data brokers, removes your exposed data, and automatically re-removes it when brokers re-collect. Free scan, no credit card.
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  • Heatpoints Real time heatmaps
    Real time heatmaps //
    2026-07-15
  • Heatpoints WordMap
    WordMap //
    2026-07-15
  • Heatpoints Report page
    Report page //
    2026-07-15
  • Heatpoints dashboard
    dashboard //
    2026-07-15

AI attention heatmap tool built on peer-reviewed eye-tracking research. Paste a URL or upload a design and get a predictive heatmap, an attention score /100 and an AI-written audit in 30 seconds โ€” before your page has any traffic. No tracking script, no cookies, no consent banner. Free plan with no signup scan, word-level copy analysis (Words Map), live heatmaps while you scroll (LiveHeat), and white-label reports for freelancers and agencies from โ‚ฌ59/mo.

  • GhostMyData Automated data removal from 1,500+ broker sites
    Automated data removal from 1,500+ broker sites //
    2026-04-08
  • GhostMyData Real-time exposure dashboard monitoring 1,529+ data broker sites
    Real-time exposure dashboard monitoring 1,529+ data broker sites //
    2026-04-08
  • GhostMyData Broker compliance report โ€” real data on which brokers actually delete your data
    Broker compliance report โ€” real data on which brokers actually delete your data //
    2026-04-08

GhostMyData is a privacy protection platform that scans 1,500+ data broker sites to find your exposed personal information. We automatically submit legal CCPA and state privacy law deletion requests on your behalf, verify each removal, and continuously monitor for re-listings.

Key features: - 1,500+ data broker coverage (3.5x more than Incogni, 17x more than DeleteMe's auto-removal) - Legal CCPA deletion requests, not just opt-out forms - Automated re-removal when brokers re-list your data - Family plans protect up to 5 household members - Live broker compliance report showing which brokers actually delete - Free scan with 3 free trial removals โ€” no credit card required

Plans start at $9.99/month billed annually.

Heatpoints

$ Details
freemium โ‚ฌ29.0 / Monthly
Release Date
2026 July
Startup details
Country
France
State
Paris
City
Paris
Founder(s)
Nicolas
Employees
1 - 9

GhostMyData

Pricing URL
-
$ Details
freemium $119.88 / Annually
Release Date
2024 January
Startup details
Country
United States
State
Wyoming
City
Sheridan
Founder(s)
Rocky Kathuria
Employees
1 - 9

Heatpoints features and specs

  • Attention Score
    The free scanner: paste a URL, get a score out of 100 and a blurred heatmap in seconds. No account needed.
  • Scan Designs & mockups
    Drop a JPG or PNG โ€” a Lovable export, a Figma frame, a client's V1 โ€” and score it before a single line of code ships. Same model, same metrics as a live URL.
  • LiveHeat
    Not a screenshot tool: LiveHeat runs the model on your page as you use it. Four modes, one canvas โ€” each answers a different question.
  • Regions
    Draw any zone on the page โ€” a CTA, a banner, a face โ€” and get the exact share of predicted attention it captures. Select several zones and compare them: the A/B argument in one number.
  • Scrollcast
    LiveHeat records a full scroll of your page and renders it as a saliency video: attention flowing, section after section. Export it, drop it in a client deck โ€” it's the before/after nobody argues with.
  • Scrub
    Flip Scrub on and the page scroll becomes the video timeline: you walk the attention story frame by frame, at exactly the position your visitor would be. The most natural way to review a long page.
  • Words Map
    Every text block is scored twice: what it says, and whether the eye actually reads it. Not per paragraph โ€” per word, with a 0โ†’1 reading-attention score on each token and a verdict on each sentence.
  • Multi-device audit
    Desktop, tablet and mobile captured section by section โ€” each screen scored on attention, focus, coverage and hierarchy.
  • Report Studio
    Executive summary, per-section notes, cross-device findings and priority actions โ€” written by GLM-5.2 from your real metrics. Generated server-side: close the tab, the finished report waits in your dashboard.
  • Pulse
    A cookieless snippet measures how real visitors actually behave โ€” scroll reach, dwell, rage clicks โ€” and confronts the prediction with reality. No banner needed.
  • Badges
    Every scan ships a live badge for your README or footer, and pages scoring 80+ earn the Certified label โ€” rare on purpose, verifiable by anyone.
  • Figma plugin
    Select a frame and the attention heatmap lands on your canvas as a layer, with 4 scores (attention, focus, coverage, hierarchy). Catch hierarchy problems in design review โ€” before dev builds anything. Pending Figma Community review.

GhostMyData features and specs

  • Data Broker Coverage
    1,500+ sites scanned and monitored
  • CCPA Legal Requests
    Automated deletion requests citing state privacy laws
  • Removal Verification
    Re-scans to confirm brokers actually deleted data
  • Continuous Monitoring
    Auto re-removes when brokers re-list your data
  • Family Plans
    Protect up to 5 household members
  • Free Trial
    Free scan + 3 free removals, no credit card

Analysis of Heatpoints

Overall verdict

  • Heatpoints appears to be a niche analytics/heatmap tool, but I don't have verified, up-to-date information confirming its current features, pricing, or reliability, so I can't give a confident endorsement without you checking recent reviews and testing it yourself.

Why this product is good

  • Heatmap and user-behavior tracking tools like this can offer useful visual insights into how visitors interact with a website
  • May provide affordable alternatives to larger analytics platforms
  • Could integrate simple tracking snippets for quick setup on websites
  • Some tools in this category offer session recordings alongside heatmaps for deeper UX analysis

Recommended for

  • Small business owners wanting basic visual insights into site visitor behavior
  • Website designers looking to identify UI friction points
  • Marketers testing landing page effectiveness
  • Users seeking a budget-friendly alternative to premium heatmap tools like Hotjar or Crazy Egg

Analysis of GhostMyData

Overall verdict

  • GhostMyData is a solid data removal service that helps individuals reduce their online footprint by removing personal information from data broker sites and people-search databases. It offers a reasonable option for those concerned about privacy, though as with any such service, results can vary and no service can guarantee 100% removal of all data across the internet.

Why this product is good

  • Automates the tedious process of opting out from numerous data broker and people-search sites
  • Helps protect against identity theft, spam, and unwanted solicitations by reducing exposed personal data
  • Provides ongoing monitoring and re-removal since data brokers often re-list information
  • Saves significant time compared to manually contacting each data broker
  • Can offer peace of mind for individuals worried about their digital privacy

Recommended for

  • Individuals concerned about online privacy and their digital footprint
  • People who want to reduce spam calls, emails, and unwanted solicitations
  • Those at higher risk of identity theft or stalking who want personal info removed
  • Public-facing professionals, executives, or public figures wanting to limit exposure
  • Anyone who lacks the time to manually opt out of dozens of data broker sites

Heatpoints videos

No Heatpoints videos yet. You could help us improve this page by suggesting one.

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GhostMyData videos

Your personal data is being bought and sold by data brokers

Category Popularity

0-100% (relative to Heatpoints and GhostMyData)
Marketing
100 100%
0% 0
Online Services
0 0%
100% 100
Web Analytics
100 100%
0% 0
Privacy
0 0%
100% 100

Questions & Answers

As answered by people managing Heatpoints and GhostMyData.

Why should a person choose your product over its competitors?

Heatpoints's answer

Session-recording and real-user heatmap tools (Hotjar, Microsoft Clarity, Plerdy) need a live site, traffic and a consent banner โ€” they can only tell you what already happened. Heatpoints answers the question before you have any traffic: what will a first-time eye do on this page. Versus other predictive tools, it is self-serve from a free plan, never watermarks exports, ships white-label reports from a lower tier, and adds an AI audit and word-level copy analysis on top of the heatmap.

GhostMyData's answer:

More coverage (1,500+ brokers), lower price ($9.99/mo vs $14.98 for Incogni), free scan with 3 free trial removals (no credit card), family plans covering 5 members, and transparent compliance reporting. We also use dual search engines (Google + Brave) to find exposures competitors miss.

What makes your product unique?

Heatpoints's answer

Heatpoints predicts where visitors will look โ€” and which words they will actually read โ€” before a page is live, with no tracking script, no cookie and no consent banner. It runs a peer-reviewed eye-tracking AI on any URL, mockup or screenshot and returns a heatmap, an attention score out of 100 and an AI-written audit in about 30 seconds. Its Words Map (word-by-word reading attention) and its cookieless prediction-vs-reality check (Pulse) are things no other commercial tool offers.

GhostMyData's answer:

We cover 1,500+ data broker sites โ€” 3.5x more than Incogni and 17x more than DeleteMe's auto-removal. We send legally-enforceable CCPA deletion requests, not just opt-out forms. And we publish a live broker compliance report showing which brokers actually delete your data and which ignore requests.

How would you describe the primary audience of your product?

Heatpoints's answer

CRO specialists, UX and web designers, marketers and founders who want to validate a page's visual hierarchy and messaging before launch. It is also built for people shipping pages fast with AI builders (Lovable, v0, Bolt, Cursor) who need a quick quality check, and for agencies who deliver white-label attention audits to clients.

GhostMyData's answer:

Privacy-conscious individuals and families who want their personal data removed from people-search sites and data brokers. Also businesses protecting employees from social engineering attacks that exploit exposed personal data.

What's the story behind your product?

Heatpoints's answer

AI now generates landing pages faster than anyone can judge them โ€” but nothing checks whether a human will actually look at the right place before the page ships. Heatpoints was built to be that visual QA step: paste a URL or a mockup and see where attention lands, before you pay for traffic. It's an independent product by Dropnir, built to make attention testing instant, deterministic and consent-free.

GhostMyData's answer:

I discovered my full name, home address, phone numbers, and family members' details were publicly listed on hundreds of people-search sites โ€” available to anyone for under a dollar. After spending 40+ hours manually submitting opt-out forms, I realized the data just comes back. So I built GhostMyData to automate the entire process.

Which are the primary technologies used for building your product?

Heatpoints's answer

The attention engine is UniSAL, a peer-reviewed saliency model (ECCV 2020) running in PyTorch, trained on real human eye-tracking datasets. The backend is Python/FastAPI, page capture runs on Playwright/Chromium, the frontend is Next.js, and data is stored in MongoDB. There is also a public REST API and an MCP server for AI agent workflows.

GhostMyData's answer:

Next.js, React, TypeScript, Prisma ORM, PostgreSQL, Vercel, Resend for transactional email, Amazon SES for broker CCPA emails, Google and Brave Search APIs for exposure detection.

Who are some of the biggest customers of your product?

GhostMyData's answer:

  • Individual privacy-conscious consumers
  • Families protecting household members (up to 5 per plan)
  • Businesses protecting employee data from social engineering

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Heatpoints and GhostMyData

Heatpoints Reviews

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GhostMyData Reviews

  1. Rocky Kathuria
    ยท Founder & CEO at GhostMyData ยท
    Finally a privacy service that actually removes your data from 1,500+ brokers

    I built GhostMyData because I was tired of finding my personal information โ€” home address, phone numbers, family members โ€” plastered across dozens of data broker sites. After trying other services, I realized most only cover a fraction of brokers and charge premium prices for basic scans. GhostMyData scans 1,500+ data broker sites, sends legally-backed CCPA deletion requests on your behalf, and tracks every removal to completion. The automated removal pipeline handles everything from opt-out form submissions to verification that your data was actually taken down. We also offer family plans so you can protect your entire household under one subscription, and our daily privacy digest keeps you informed without email overload. The whole platform is designed around transparency โ€” you see exactly what was found, what's been removed, and what's still in progress.

    ๐Ÿ Competitors: Incogni, Delete Me, Privacy Bee, Optery, Kanary
    ๐Ÿ‘ Pros:    Scans 1,500+ data broker sites automatically|Sends legally-backed ccpa/state privacy law deletion requests|Automated opt-out form submissions for major brokers|Family plan protects up to 5 household members|Real-time removal tracking with verification|Free scan with 3 trial removals, no credit card required
    ๐Ÿ‘Ž Cons:    Some brokers require manual identity verification steps|Annual billing only (no monthly option yet)

What are some alternatives?

When comparing Heatpoints and GhostMyData, you can also consider the following products

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Delete Me - Delete Me is an app that lets you delete your accounts from multiple platforms, including social media sites, e-commerce sites, and many others, with just a few steps.

Attention Insight - Maximize advertising campaign results and design performance with pre-launch analytics.

Incogni - Take back control of your data privacy!

Microsoft Clarity - Website analytics powered by machine learning ๐Ÿ“Š

Optery - See the private info data brokers post about you online