Haystack is a real-time delivery analytics platform designed for engineering leaders like CTOs, VPs of Engineering, Directors of Software Engineering, and Engineering Managers. Haystack provides actionable insights that enable data-driven decision-making, aligning engineering performance with business objectives. Haystack platform integrates seamlessly with essential developer tools like GitHub and JIRA, offering a comprehensive view of team productivity and delivery efficiency.

Leading companies like AngelList, Shutterstock, Schneider Electric, and many more trust Haystack to optimize their development processes. By transforming historical Git data into objective insights, we help you identify bottlenecks and visualize trends, ensuring timely project delivery and sustained business growth. Our analytics dashboard allows you to monitor critical metrics such as cycle time, making it easier to spot inefficiencies before they escalate into costly delays.

Haystack helps engineering leaders to mitigate risks and improve workflow efficiency. With a unified view of the entire delivery lifecycle, you can track KPIs, compare performance trends, and make informed decisions that drive measurable outcomes. Our platform goes beyond merely measuring productivity; it equips you with the tools to foster continuous improvement and innovation within your teams.

Designed to scale with your organization, Haystack is the competitive advantage that data-driven engineering teams need to thrive. By leveraging analytics, you can transform your engineering operations, enhance collaboration, and accelerate your path to market success. Join top companies in harnessing the power of Haystack for a more efficient and effective engineering process.

Traditional browser-based tracking is breaking down. Ad blockers, iOS restrictions, and privacy-focused browsers are silently destroying conversion data. Most marketers don't realize how much they're missing, or what it's costing them.

Simultaneously, ads are driven by algorithms. Smart Bidding, Advantage+, and similar systems make optimization decisions based on the conversion data you feed them. If that data is incomplete or inconsistent, the algorithm learns the wrong patterns, and your campaigns underperform.

The fix

Tracklution captures conversion data server-side and delivers it to ad platforms through Conversion APIs. Accurate, consistent, first-party signals that help algorithms optimize, improve attribution, and boost performance.

On average, customers recover +34.2% more conversions compared to traditional tracking pixels.

Ready-made integrations that outperform

Connect Meta, Google Ads, TikTok, LinkedIn, Bing, Pinterest, Snapchat, Reddit, Klaviyo, GA4, and more. Thrive in the AI era: deliver advertising algorithms accurate and consistent signals across every platform.

Built for pros

• Works with any CMS or ecommerce platform. No code required.
• Median setup time from start to finish: 16 minutes
• Fully managed. Zero maintenance. Tracklution automatically keeps your tracking stable, scalable, and accurate.
• First-party mode with a click. Thrive even when browsers, pixels, and privacy policies change.
• SOC2, ISO27001 and GDPR compliant

Winning teams don't waste time maintaining tracking infrastructure. They don't run separate setups per platform. They don't debug broken pixels every time a browser ships an update. They plug in Tracklution once and move on to the work that actually matters.