Software Alternatives & Startups

GrowSurf VS Modify

Compare GrowSurf VS Modify and see what are their differences

GrowSurf

Referral software for B2C, FinTech, and SaaS companies.

Rating
0 reviews
Pricing
Paid Free trial $179 / Monthly (2,500 participants)
Modify

The modern publishing workflow for software teams

Rating
0 reviews

Which is more popular?

Based on our record, GrowSurf seems to be more popular. It has been mentioned 2 times since March 2021.

social mentions
2 vs 0
Affiliate Marketing popularity
100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

GrowSurf
Modify
Website growsurf.com modifyhq.com
Pricing
Paid Free trial $179 / Monthly (2,500 participants) Official pricing
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Platforms
Browser
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Listed in

About GrowSurf and Modify

In their own words, as submitted to SaaSHub.

GrowSurf
Modify

For tech companies looking to unlock word-of-mouth growth through referrals. GrowSurf is referral software for B2C, FinTech, and SaaS companies. Unlock an acquisition channel that nets 9-40% monthly growth with high-quality, low-cost customers all on autopilot. • Simple, fast setup for marketers...

Read more about GrowSurf

No description of Modify yet.

Features and specs

What each product offers, as listed by its team.

GrowSurf 5 features
Modify 5 features
  • Easy Integration
    GrowSurf is designed to integrate seamlessly with existing systems and workflows, allowing businesses to add referral programs without major overhauls.
  • Automated Referral Management
    The platform automates the management of referral campaigns, reducing the need for manual tracking and ensuring accuracy in reward distribution.
  • Analytics and Reporting
    GrowSurf provides detailed analytics and reporting features that help businesses track the performance of their referral programs and identify areas for improvement.
  • Customizable Campaigns
    Users can create customized referral campaigns to align with their brand and specific goals, offering flexibility to address various marketing needs.
  • Scalability
    The platform supports the growth of referral programs, making it suitable for startups as well as established businesses looking to scale.
  • No-code website modifications
    Modify allows users to make changes to their websites without needing to write code, making it accessible for non-developers who want to customize their web presence quickly.
  • Easy A/B testing and personalization
    The platform enables users to run A/B tests and personalize website content for different audiences without requiring developer involvement, speeding up optimization efforts.
  • Quick deployment
    Changes can be deployed rapidly through Modify's interface, bypassing the traditional development cycle and reducing time-to-market for website updates and experiments.
  • Visual editor
    Modify provides a visual editor that lets users point-and-click to make changes on their site, making it intuitive and reducing the learning curve for new users.
  • No impact on site codebase
    Since modifications are applied as an overlay rather than directly changing the source code, the original codebase remains clean and unaffected, reducing the risk of breaking existing functionality.

Possible disadvantages

  • Limited awareness and community
    Modify is a relatively niche tool with a smaller user base compared to established competitors like Google Optimize or Optimizely, which means fewer community resources, tutorials, and third-party integrations.
  • Performance concerns
    Applying modifications via a third-party script layer can introduce additional page load time or cause flickering effects as changes are rendered on top of the original page content.
  • Limited customization depth
    While the no-code approach is convenient for simple changes, more complex modifications or deeply integrated features may still require developer intervention, limiting what can be achieved through the platform alone.
  • Dependency on third-party service
    Relying on Modify means your website changes are dependent on their service uptime and continuity. If the service goes down or shuts down, applied modifications could be lost.
  • Potential SEO implications
    Client-side modifications applied via JavaScript overlays may not be fully recognized by search engine crawlers, which could lead to discrepancies between what users see and what gets indexed.

Analysis

An editorial look at what each product does well and who it suits.

GrowSurf
Modify

Overall verdict

  • Overall, GrowSurf is considered a good option for businesses looking to enhance their growth through referral marketing. It has a strong reputation for being user-friendly and delivers reliable performance.

Why this product is good

  • GrowSurf is a popular referral marketing platform that helps businesses create and manage referral programs. It allows companies to harness word-of-mouth marketing by incentivizing their existing customers to refer new clients. Users have highlighted its ease of use, effectiveness in tracking referrals, and the useful features it offers for customization and integration with other tools.

Recommended for

    GrowSurf is recommended for small to medium-sized businesses, SaaS companies, e-commerce platforms, and any organization looking to systematically leverage their customer base to drive new referrals and increase brand reach.

Overall verdict

  • Modify (modifyhq.com) is a solid choice for marketing teams that want to personalize website content dynamically without heavy engineering support. It's particularly strong for conversion rate optimization and ABM-style personalization, though it may be overkill for very small sites with low traffic.

Why this product is good

  • Allows real-time website personalization based on visitor attributes like UTM parameters, referral source, location, or ad campaign
  • No-code / low-code editor makes it accessible to marketers without developer resources
  • Integrates with common ad platforms and CRMs to tailor messaging to specific audience segments
  • Useful for account-based marketing (ABM) campaigns by customizing landing pages for target accounts
  • Provides analytics to measure the impact of personalized content on conversion rates
  • Faster iteration cycle for A/B testing and content variation compared to manual dev-driven changes

Recommended for

  • Marketing teams running paid ad campaigns who want tailored landing pages per audience segment
  • B2B companies doing account-based marketing (ABM) needing personalized experiences for target accounts
  • Growth and conversion optimization teams looking to increase landing page conversion rates
  • Companies without large engineering teams who need a no-code personalization solution
  • Mid-to-large businesses with sufficient traffic to justify investment in personalization tools

Videos

Walkthroughs and reviews on video.

GrowSurf 3 videos + Add
Modify 0 videos + Add

GrowSurf Referral Software Review

More videos

  • - GrowSurf Lifetime Deal: Supercharge growth for your internet business
  • - GrowSurf Deep Dive: Anti-Fraud

No Modify videos yet. You could help us improve this page by suggesting one.

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
GrowSurf
Modify
100% 100%
0% 0%
0% 0%
100% 100%
100% 100%
0% 0%
0% 0%
100% 100%

User comments

Share your experience with using GrowSurf and Modify. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

GrowSurf no reviews yet
Modify no reviews yet

We have no reviews of Modify yet. Be the first one to post

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

GrowSurf 2 mentions
Modify 0 mentions
  • We built loyalty program software for B2C and B2B tech companies
    We are the team behind GrowSurf (referral software) and built LoyaltySurf after our customers were looking to reward use-cases outside of referrals. Source: over 3 years ago
  • What CRM / Marketing SAAS would you recommend for a tech start-up and why?
    We use HubSpot at GrowSurf, it makes it easy to share contacts cross-company without stepping on each others' toes. As far as getting your data out, not sure what issues others are having but we haven't had problems. Source: about 5 years ago

Tracking Modify since Mar 2021.

Alternatives to GrowSurf and Modify

When comparing GrowSurf and Modify, you can also consider the following products.