
Microsoft Office Excel
Airtable
Apple Numbers
Apache OpenOffice Calc
Zoho Sheet
Notion
Smartsheet
Synchronizing, online-based word processor, part of Google Drive.

SEMRush
Ahrefs
Moz
SE Ranking
SEO PowerSuite
Majestic
Surfer SEO
Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.

Which is more popular?
Based on our record, Serpstat seems to be more popular. It has been mentioned 5 times since March 2021.
Website, pricing, platforms and company facts side by side.
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|---|---|---|
| Website | google.com | serpstat.com |
| Pricing | — | |
| Company | — | Startup from Ukraine · 50 - 99 employees · 2015 |
| Listed in |
In their own words, as submitted to SaaSHub.


No description of Google Sheets yet.
Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 regions. Uncover the most valuable keywords for your business, understand search intent, and optimize your content strategy
What each product offers, as listed by its team.


Possible disadvantages
Possible disadvantages
An editorial look at what each product does well and who it suits.


No analysis of Google Sheets yet.
Overall verdict
Why this product is good
Recommended for
Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.
Walkthroughs and reviews on video.
Excel Online vs. Google Sheets
More videos
What is Serpstat?
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How often each product is chosen within a category, 0–100% relative to the other.


As answered by people managing Google Sheets and Serpstat.
Serpstat's answer:
The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.
Serpstat's answer:
With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.
Serpstat's answer:
Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.
Share your experience with using Google Sheets and Serpstat. For example, how are they different and which one is better?
External articles and on-site reviews we used to compare the two products.


Highlighting your data is a very good way to get an overview of what your data looks like before performing destructive operations like removing duplicates or using that data for any other purpose. Unfortunately, at...
Serpstat is an affordable SEO tool with a one-week free trial. The only difference is that, unlike Moz, Serpstat doesn’t have a free version, so you’ll need to pick a paid plan once the trial is over.
Serpstat offers a balanced approach to SEO, blending competitive analysis with a user-friendly interface, making it suitable for users who want to combine keyword research with site audits and content strategies. Its...
Serpstat provides advanced tools for users looking to perform detailed SEO analysis and competitor research. Its extensive features make it ideal for those who need comprehensive insights into their website’s...
Recommendations tracked on public social media and blogs since March 2021.


Tracking Google Sheets since Mar 2021.
SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: about 3 years ago
Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com... Source: over 3 years ago
Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 3 years ago
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Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!
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Numbers lets you build beautiful spreadsheets on a Mac, iPad, or iPhone — or on a PC using iWork for iCloud. And it’s compatible with Apple Pencil.
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Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.
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