Software Alternatives & Startups

Go Button VS Alterable

Compare Go Button VS Alterable and see what are their differences

Go Button logo Go Button

Go Button is a mobile audio app designed to provide professional playback of music and sound effects for live shows. It provides a creative, self-contained show control system that runs on your iPad, iPhone, or iPod touch.

Alterable logo Alterable

Real-time, open-time content for email: countdown timers, dynamic images, live product picks, geo-targeted maps, one-click surveys, and scratch-card rewards. No code, no ESP integration, rendered fresh every time someone opens.
Visit Website
  • Go Button Landing page
    Landing page //
    2023-10-01
  • Alterable
    Image date //
    2026-08-29
  • Alterable
    Image date //
    2026-08-29
  • Alterable
    Image date //
    2026-08-29
  • Alterable
    Image date //
    2026-08-29
  • Alterable
    Image date //
    2026-08-29

Alterable adds real-time, open-time content to email campaigns, no coding, no ESP integration, no resends. Every asset is a single image URL that renders fresh the moment a subscriber opens the message, not the moment you hit send.

Countdown timers count down live in the inbox. Choose a fixed deadline for your whole list, an evergreen timer that starts when each subscriber opens, or a per-recipient deadline pulled from a merge tag. Ten visual styles, full color and font control.

Dynamic images show a different visual to every recipient based on location, device, language, weather, temperature, or time of day. A no-code rules builder stacks conditions and maps each combination to its own image variation.

Dynamic products pull live price, stock, and availability at the moment an email opens. Sold-out items hide automatically; low-stock items get a scarcity badge. Sync via CSV, REST API, or a Shopify/BigCommerce connection.

Local maps show each subscriber their nearest store, rendered around their location at open-time. Four map styles, custom markers, and deep links to native navigation apps.

Surveys put a one-click star, number, or emoji rating directly in the email body, no landing page, no login. Results populate a live dashboard as votes arrive.

Scratchers turn a discount into a game: a scratch-card reveal linking to a hosted prize page, with customizable cover art, reveal animations, and (on Pro) multiple weighted prizes.

Every asset works the same way: build it in Alterable's editor, copy one image tag, paste it into any ESP. Because it's just an image, it works in every major email client, no JavaScript or AMP required. Integrates with 50+ platforms including Klaviyo, Mailchimp, HubSpot, Brevo, ActiveCampaign, Constant Contact, GetResponse, AWeber, and Kit.

Also included: 22-language localization, timezone support, real-time analytics, CDN delivery, and REST API access. Free to start, no credit card required.

Go Button

Pricing URL
-
$ Details
-
Platforms
-

Alterable

$ Details
freemium
Platforms
Web
Startup details
Country
United States
State
Delaware
City
Claymont
Founder(s)
Matthieu Fauveau, Nicolas Ropiot
Employees
1 - 9

Go Button features and specs

  • User-Friendly Interface
    Go Button offers an intuitive and easy-to-navigate interface, making it accessible for users of all experience levels to manage their events and shows.
  • Reliable Playback
    The app provides reliable audio playback capabilities, ensuring that each track plays smoothly without interruptions, which is crucial during live performances.
  • Flexible Cue Management
    Go Button allows for comprehensive cue management, enabling users to set up, organize, and play their audio cues easily and in a flexible manner.
  • Cross-Platform Availability
    It's available on multiple platforms, ensuring that users can access and use the app across various devices, increasing its versatility and reach.
  • Customizable Settings
    The app offers a variety of customizable settings, allowing users to tailor the experience according to the specific needs of their event or performance.

Possible disadvantages of Go Button

  • Limited Free Features
    While Go Button offers a free version, some users might find the features limited and may feel compelled to purchase the premium version for full functionality.
  • Learning Curve for Advanced Features
    Though generally user-friendly, mastering all the advanced features and settings may require some time and effort, particularly for users not familiar with cue-based software.
  • Compatibility Issues
    Some users have reported compatibility issues with certain devices or operating systems, which can hinder the app's usability and overall effectiveness.
  • Performance on Older Devices
    The app may not perform optimally on older devices, potentially leading to slower response times or crashes during critical moments.
  • Resource Intensive
    Go Button can be resource-intensive, necessitating high processing power, which could be a drawback for users with limited device capabilities.

Alterable features and specs

  • Countdown Timers
    Live, ticking countdown images embedded in email via a single <img> tag. Re-rendered fresh every time an email is opened.
  • Dynamic Images
    Serves a different image per recipient based on location, device, language, weather, temperature, time of day, or custom rules, rendered at open-time.
  • Dynamic Products
    Product blocks showing live price, stock level, and availability at the moment of open; auto-hides sold-out items, auto-badges low stock.
  • Local Maps
    Geo-targeted map showing each recipient's nearest store or point of interest, rendered at open-time from a CSV-imported location list.
  • Surveys
    One-click star, number, or emoji rating widgets embedded directly in email; no landing page or login required to respond.
  • Scratchers
    Scratch-card-style gamified prize reveal; Alterable hosts the resulting prize page.

Go Button videos

Go Button | App Review

More videos:

  • Review - Training - Go Button App walkthrough

Alterable videos

No Alterable videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Go Button and Alterable)
Audio & Music
100 100%
0% 0
SaaS
0 0%
100% 100
Audio
100 100%
0% 0
Email Marketing
80 80%
20% 20

Questions & Answers

As answered by people managing Go Button and Alterable.

What makes your product unique?

Alterable's answer:

Most tools in this space (NiftyImages, Sendtric, MotionMail, CountdownMail) do one thing well, usually just countdown timers. Alterable is a single platform for six distinct open-time content types, timers, dynamic images, live product data, geo-targeted maps, surveys, and scratch-card rewards, all rendered the same way: one image tag, no ESP integration, no JavaScript.

That "just an image" approach is also what makes it universal: it works in every major email client without exception, since there's nothing for Outlook or Gmail to selectively support or block.

The rules engine is shared across all six content types too. The same conditions (location, weather, device, time of day, stock level) that pick a dynamic image can pick a product, a map location, or a timer variant, so teams build a targeting logic once and reuse it everywhere instead of learning a separate tool per feature.

Why should a person choose your product over its competitors?

Alterable's answer:

Against single-purpose timer tools (Sendtric, CountdownMail, MotionMail, CountingDownTo): those platforms do one thing, a countdown widget. Alterable includes countdown timers plus dynamic images, live product data, geo-targeted maps, surveys, and scratch cards, on one account, with one shared rules engine. If a team outgrows "just a timer," there's no second tool to adopt.

Against broader personalization platforms (NiftyImages, Movable Ink): Alterable is free to start with no credit card, and every asset is a plain image tag rather than requiring a native ESP integration or account connection. That keeps setup to minutes and means it works identically across Klaviyo, Mailchimp, HubSpot, GetResponse, or any of 50+ platforms, with no per-ESP configuration to maintain.

Because it's "just an image": there's no JavaScript, no AMP, no interactive-email fallback logic to write or test. It renders the same way in Outlook as it does in Gmail, which is where more elaborate interactive approaches usually break first.

User comments

Share your experience with using Go Button and Alterable. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Go Button seems to be more popular. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Go Button mentions (3)

  • Tech illiterate seeks halp
    I would use Go Button from Figure 53 (only works on Apple devices) for your playback. Free if you only are doing one show. Works with a variety of remotes, which you could sew into your costume or something. Turn-key solution and rock solid. I’ve used it for several shows/events. Source: over 4 years ago
  • App for tracks on ipad
    Go Button, by the same people who make QLab. Good enough that I've run a couple of simple shows on it. Source: over 4 years ago
  • Possible to use Android tablet for live backing tracks, and control with MIDI?
    My usual suggestion would be gobutton but it's iOS only. I'd be surprised that you couldn't use some similar keywords to come up with an Android app. Source: about 5 years ago

Alterable mentions (0)

We have not tracked any mentions of Alterable yet. Tracking of Alterable recommendations started around Feb 2022.

What are some alternatives?

When comparing Go Button and Alterable, you can also consider the following products

LiveTrax - LiveTrax is an app by MasterMedia Productions through which musicians can control the playback of their favorite track during live performances by using simple controls.

NiftyImages - NiftyImages is a tool to engage clients with personalized images and countdown timers for email.

AudioBus - With Audiobus, the revolutionary new inter-app audio routing system, you can connect your...

OpenAlternative - Discover Open Source Alternatives to Popular Software

Setlists - Setlists app enables users to prompt lyrics of the desired song by synchronizing the data with all the other musicians on stage, and they can change the order of tracks in their song catalog.

Movable Ink - Agile Email Marketing