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Gleam VS OptiMonk

Compare Gleam VS OptiMonk and see what are their differences

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Gleam logo Gleam

Marketing apps designed to help you grow your Business

OptiMonk logo OptiMonk

OptiMonk is the most powerful Onsite Retargeting platform, that helps you increase the conversion rate of your site, and get more leads by recovering lost visitors.
  • Gleam Landing page
    Landing page //
    2021-10-20
  • OptiMonk Landing page
    Landing page //
    2023-10-11

Gleam features and specs

  • Comprehensive Features
    Gleam offers a wide range of features including competitions, rewards, galleries, and captures. This comprehensive suite allows for versatile marketing campaign management.
  • User-friendly Interface
    The platform's interface is intuitive and easy to navigate, making it accessible for beginners and advanced users alike.
  • Third-Party Integrations
    Gleam integrates with numerous third-party apps like Mailchimp, Shopify, and Zapier, making it easy to connect with existing tools.
  • Customizable Widgets
    The platform allows for extensive customization of widgets, enabling users to tailor the look and feel of campaigns to match their brand.
  • Detailed Analytics
    Gleam provides detailed analytics and reporting features, allowing users to track performance and gain insights into campaign effectiveness.
  • Customer Support
    The platform offers reliable customer support, including a range of resources such as guides, FAQs, and personalized assistance.

Possible disadvantages of Gleam

  • Pricing
    Gleam's advanced features are locked behind higher pricing tiers, which might be prohibitive for small businesses or individual users.
  • Learning Curve
    Despite its user-friendly interface, mastering all of Gleam's features can take some time, especially for users new to marketing automation tools.
  • Customization Constraints
    While widgets are customizable, some users may find that the degree of customization is still limited compared to building a campaign from scratch.
  • Email Subscription Requirement
    Users report that participants might be required to enter their email, which could be a barrier to entry for some potential participants.
  • Mobile Optimization
    Although generally responsive, some users have noted that certain campaign elements do not always display perfectly on mobile devices.
  • Limited Free Plan
    The free plan is quite limited, offering only basic functionality which may not be sufficient for more extensive campaigns.

OptiMonk features and specs

  • Advanced Targeting
    OptiMonk offers advanced targeting options, allowing users to show personalized messages based on visitor behavior, traffic sources, and demographics.
  • Customizable Templates
    The platform provides a wide range of customizable templates that enable users to create visually appealing pop-ups and messages without requiring design skills.
  • A/B Testing
    OptiMonk includes built-in A/B testing tools that allow users to test different messages and designs to determine which is most effective in driving conversions.
  • Analytics and Reporting
    Users receive detailed analytics and reporting features that help track the performance of their campaigns, enabling data-driven decisions.
  • Easy Integration
    OptiMonk can be easily integrated with numerous e-commerce platforms, CRM systems, and email marketing tools, making it flexible and versatile for various business needs.
  • Exit-Intent Technology
    The platform leverages exit-intent technology to capture the attention of visitors who are about to leave the site, potentially reducing bounce rates and increasing conversions.
  • Customer Support
    OptiMonk provides robust customer support through various channels, including live chat, email, and a comprehensive knowledge base.

Possible disadvantages of OptiMonk

  • Pricing
    The pricing of OptiMonk can be relatively high for small businesses or startups, especially when looking at comprehensive plans with all features included.
  • Learning Curve
    While powerful, some users may find the platform overwhelming at first due to its extensive feature set and customization capabilities, requiring time to learn and use effectively.
  • Limited Free Plan
    The free plan offered by OptiMonk is somewhat limited in features and capabilities, which can restrict the ability of users to fully test the platform before committing financially.
  • Popup Fatigue
    Excessive use of pop-ups and overlays can potentially lead to user annoyance and popup fatigue, negatively impacting the overall user experience if not balanced correctly.
  • Mobile Optimization
    Although OptiMonk offers mobile-optimized options, some users have reported that mobile-specific customization and responsiveness could be improved.
  • Integration Limitations
    While integration capabilities are broad, some niche or lesser-known tools and platforms may not be supported, possibly requiring manual workflows.
  • Template Customization
    Advanced customization of templates may require some level of coding knowledge, which can be a limitation for those not familiar with HTML/CSS.

Analysis of Gleam

Overall verdict

  • Gleam is generally considered a good tool for businesses seeking to boost engagement and expand their reach through giveaways. It is user-friendly and offers a wide range of features catering to different types of promotional campaigns, making it suitable for both small and large enterprises.

Why this product is good

  • Gleam (gleam.io) is a popular platform for running competitions and giveaways, allowing brands to engage and expand their audiences. Its features support various campaign types including social media entries, user generated content, and e-commerce integrations. It provides robust analytics and tracking, real-time monitoring, and a user-friendly interface that simplifies campaign management.

Recommended for

  • Brands seeking to increase social media engagement
  • Businesses looking to grow their email marketing lists
  • E-commerce retailers aiming to attract potential customers through incentives
  • Marketers needing a simple and effective way to manage and track campaign performance

Analysis of OptiMonk

Overall verdict

  • OptiMonk is generally considered a good tool for businesses looking to enhance their website's conversion rates and engage more effectively with their audience.

Why this product is good

  • OptiMonk offers a wide range of features including exit-intent popups, advanced targeting options, integration with major marketing platforms, and a user-friendly interface. These features help businesses to capture visitor information, reduce cart abandonment, and improve overall customer engagement. The platform's ability to tailor messages and offers based on visitor behavior can lead to more personalized and effective marketing strategies.

Recommended for

  • E-commerce websites aiming to reduce cart abandonment
  • Marketing teams looking to implement targeted campaigns
  • Small and medium-sized businesses seeking enhanced website conversions
  • Companies wanting to improve user engagement through personalized content

Gleam videos

+ Add

Gleam.io Review & Tutorial: How to Setup a Giveaway The Easy Way

More videos:

  • Review - Best Contest Software - Rafflecopter vs Gleam vs Vyper & More

OptiMonk videos

+ Add

OptiMonk Demonstration Video

More videos:

Category Popularity

0-100% (relative to Gleam and OptiMonk)

Gleam

OptiMonk

Business Growth Tools
100 100%
Business Growth Tools
0% 0
Popups
0 0%
Popups
100% 100
Marketing
100 100%
Marketing
0% 0
Conversion Optimization
0 0%
Conversion Optimization
100% 100

User comments

Share your experience with using Gleam and OptiMonk. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Gleam seems to be more popular. It has been mentiond 14 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Gleam mentions (14)

  • **The Game Awards - Discussion Thread**
    Same thought tbh but it might be scheduled or emergency maintenance. Issue seems to be with gleam.io rather than something under the control of the show / valve. Source: almost 2 years ago
  • [Steam] (Game) Pink Explorer
    Just put the entries in one of these gleam.io link:. Source: over 2 years ago
  • [Epic Games] (Game) Metro: Last Light Redux
    I didn't miss subnautica. I was watching 2 free games sites since 2016, before knowing of this subreddit. They posted the same free games, more or less, usually gleam.io giveaways of obscure games. Source: almost 3 years ago
  • [Steam](Game) Tribe Explorer
    When you click the task and Discord's server join popup is displayed, does it correctly say "EinHaDe invited you to join RoWorld"? And can you check if the Discord account used to join that server the same as the one registered with your gleam.io user? Source: almost 3 years ago
  • 🎁 More giveaways!
    🥳 Together with gleam.io we've prepared a crazy giveaway for you! Source: about 3 years ago
View more

OptiMonk mentions (0)

We have not tracked any mentions of OptiMonk yet. Tracking of OptiMonk recommendations started around Mar 2021.

What are some alternatives?

When comparing Gleam and OptiMonk, you can also consider the following products

ShortStack - Shortstack is a website that allows you to create viral online events for your social media followers or other online audience.

OptinMonster - OptinMonster helps to convert abandoning website visitors into subscribers and customers.

ViralSweep - Grow your fans and increase sales with sweepstakes and giveaways.

POPUPSMART - A no-code tool to increase e-commerce sales, build email lists and engage with your visitors in just 5-minutes.

Rafflecopter - Rafflecopter is a web app that makes it easy to run a giveaway promotion.

Poptin - Create engaging and high converting website pop ups and contact forms in minutes. With Poptin, you get access to a feature-packed conversion rate optimization toolkit that converts more website visitors into email subscribers, leads, and customers.

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