Software Alternatives & Startups

Ghost VS WordPress.com

Compare Ghost VS WordPress.com and see what are their differences

Ghost

Ghost is a fully open source, adaptable platform for building and running a modern online publication. We power blogs, magazines and journalists from Zappos to Sky News.

Rating
0 reviews
Pricing
Open source Paid Free trial $36 / Monthly (100k views/month, 2 users)
WordPress.com

Create a free website or build a blog with ease on WordPress.com. Dozens of free, customizable, mobile-ready designs and themes. Free hosting and support.

Rating
0 reviews

Which is more popular?

Based on our record, WordPress.com should be more popular than Ghost. It has been mentioned 1023 times since March 2021.

social mentions
196 vs 1,023
Blogging popularity
88% vs 12%

Base details

Website, pricing, platforms and company facts side by side.

Ghost
WordPress.com
Website ghost.org wordpress.com
Pricing
Open source Paid Free trial $36 / Monthly (100k views/month, 2 users) Official pricing
Company Startup from the United Kingdom —
Listed in

Features and specs

What each product offers, as listed by its team.

Ghost 5 features
WordPress.com 5 features
  • User-Friendly Interface
    Ghost offers a clean and intuitive interface that makes content management straightforward, even for those without technical expertise.
  • Speed and Performance
    Ghost is built on modern technology like Node.js which makes it faster and more efficient compared to some traditional CMS platforms.
  • SEO Optimized
    Ghost comes built-in with SEO features like clean URLs, meta tags, and sitemaps which help in improving search engine rankings.
  • Customizable Themes
    Ghost supports a variety of themes that can be easily customized to fit the branding and functionality needs of a website.
  • Markdown Support
    Content creation in Ghost is made easy with Markdown support, allowing writers to focus on text rather than formatting.

Possible disadvantages

  • Limited Plugin Ecosystem
    Compared to WordPress, Ghost has a more limited selection of plugins, which might restrict some functionalities users are looking for.
  • Higher Hosting Costs
    Ghost's official hosting is relatively expensive, making it less suitable for users on a tight budget.
  • Technical Knowledge Requirement
    While Ghost is user-friendly, setting it up on a custom server can require a higher level of technical knowledge compared to some other platforms.
  • Less Community Support
    The user community for Ghost is smaller compared to more established platforms like WordPress, which can make it harder to find support and resources.
  • Limited Ecommerce Capabilities
    Ghost is primarily a publishing platform and lacks the more advanced eCommerce functionalities that other CMS platforms might offer out of the box.
  • Ease of Use
    WordPress.com provides a user-friendly interface that is easy for beginners to navigate. It offers pre-installed themes and plugins, making it simple to get started with a minimal learning curve.
  • Maintenance-Free
    The platform handles all the technicalities such as updates, backups, and security, allowing users to focus solely on creating content.
  • Cost-Effective
    There are free plans available, and even the paid plans are relatively affordable. It eliminates the need for a separate hosting service, reducing overall costs.
  • Built-In Community
    WordPress.com hosts a large community of users, providing opportunities for networking and increased visibility through its social features.
  • Scalability
    Various premium plans allow you to scale up as your website grows. You can start with a free plan and upgrade to more advanced features as needed.

Possible disadvantages

  • Limited Customization
    You have less control over your website's design and functionality compared to self-hosted WordPress. Custom themes and plugins are often restricted or not allowed.
  • Monetization Restrictions
    Free and lower-tier plans have limitations on monetization options. For instance, you can't use third-party ad networks unless you upgrade to a higher-tier plan.
  • Less Flexibility
    The platform is less flexible compared to self-hosted solutions. Certain advanced features and customizations are not available or are limited.
  • Data Portability
    Migrating your site from WordPress.com to another platform can be complicated and may require technical assistance, posing a challenge if you decide to move.
  • Price for Advanced Features
    While the basic plans are affordable, the cost can add up if you choose to add advanced features and services. Some premium options can be relatively expensive.

Analysis

An editorial look at what each product does well and who it suits.

Ghost
WordPress.com

Overall verdict

  • Ghost is a highly regarded platform for serious bloggers and publishers who want a minimalistic yet powerful content management system. It is especially beneficial for those who prefer a distraction-free writing environment with the capability to scale and customize as their needs grow.

Why this product is good

  • Ghost is a popular open-source platform designed for professional bloggers and publishers. It is known for its clean design, speed, and ease of use. Ghost offers robust features for content creation, management, and distribution while focusing on providing an optimal writing experience. Additionally, Ghost is built on modern technology stacks and offers flexibility through themes and integrations. It also supports membership and subscription models, making it ideal for those looking to monetize their content.

Recommended for

  • Professional bloggers
  • Content creators looking for a minimalist interface
  • Publishers seeking to monetize their content
  • Developers looking for an open-source platform
  • Organizations that require a fast and reliable CMS
  • Writers who value a focused writing experience

Overall verdict

  • WordPress.com is generally considered a good platform, especially for bloggers, small businesses, and users who prefer a managed website solution. It strikes a balance between ease of use and powerful features, though it may not offer the same level of flexibility and control as self-hosted WordPress.org for developers and larger businesses.

Why this product is good

  • WordPress.com is a popular choice because it is user-friendly, offers robust customization options, and requires minimal technical skills to set up and maintain. It provides a range of plans, from free to premium, catering to various needs. The platform also handles hosting, security, and updates, which can be advantageous for users seeking convenience.

Recommended for

  • Bloggers
  • Small business owners
  • Individuals who need a simple personal website
  • Users who prefer a managed hosting environment
  • People with minimal technical expertise

Videos

Walkthroughs and reviews on video.

Ghost 2 videos + Add
WordPress.com 5 videos + Add

Why I Moved My Blog From WordPress to Ghost

More videos

  • - Ghost review - CMS for creators to build a membership

WordPress.COM Review: Is it really easier than WordPress.ORG?

More videos

  • - Wordpress.com Review: Good For Users Familiar with Wordpress
  • - WORDPRESS.COM REVIEW 2020: THE BEST WEBSITE BUILDER?! | PROS AND CONS | TECH TIME #110
  • - WordPress.org VS WordPress.com: The Confusing Differences Explained!
  • - Should You Use WordPress.com? | WordPress.com Honest Review

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Ghost
WordPress.com
88% 88%
12% 12%
14% 14%
86% 86%
41% 41%
CMS
59% 59%
0% 0%
100% 100%

User comments

Share your experience with using Ghost and WordPress.com. For example, how are they different and which one is better?

Log in or Post with

Reviews and articles

External articles and on-site reviews we used to compare the two products.

Ghost no reviews yet
WordPress.com no reviews yet
  • Comparing 9 WordPress alternatives & competitors in 2024
    webflow.com · Dec 2024

    Ghost specializes in creating a monetized blogging platform. Based on their subscription status, readers can create user profiles, sign up for newsletters, and browse your entire blogging calendar. The platform’s...

  • 19 Best WordPress Alternatives in 2025
    www.pixpa.com · Oct 2024

    Ghost is known for its simplicity and focus on content creation. It's a great option for writers and creators who want a clean and distraction-free environment to publish their work.

  • 7 Best Buy Me a Coffee Alternatives
    wpforms.com · Mar 2024

    If you don’t already have a website, Ghost may be an appealing option as a Patreon alternative. However, customizations are limited, and you’ll need to choose a pre-built design from the theme library. There are a few...

View more

View more

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Ghost 196 mentions
WordPress.com 1023 mentions
  • Local Journalism Is How Democracy Shows Up Close to Home
    Digital production has lowered the cost, and the Ghost platform in particular is a great value for small publishers, bundling together the blog, newsletter and subscriptions in one package, even now including ActivityPub federation. And... - Source: Hacker News / 9 months ago
  • Bye Bye Big Tech: How I Migrated to an Almost All-EU Stack (and Saved 500€/Year)
    Https://ghost.org — Open-source run by a non-profit headquartered in Singapore. - Source: Hacker News / 9 months ago
  • Ask HN: Looking for Headless CMS Recommendation
    If you're hell-bent on headless, I can personally recommend 11ty (https://www.11ty.dev/) and hugo (https://gohugo.io/). That said, for non-technical admins, you probably want a user interface. For that, Ghost (https://ghost.org/) and... - Source: Hacker News / about 1 year ago

View more

  • How to Start a WordPress Website guide by Mike Savage, New Canaan
    Starting a WordPress website can seem overwhelming at first, especially if you have never built a site before. The good news is that WordPress is made for everyday people, not just developers. With a little guidance and patience, you can... - Source: dev.to / 10 months ago
  • Does it Make Sense to Run WordPress in Docker?
    Managed hosting - ditch the local setup and go straight to a managed WordPress platform like WordPress.com, WP Engine, or Kinsta. - Source: dev.to / about 1 year ago
  • 16 Best CMS Platforms for Websites in 2025
    WordPress is most popular free CMS. It’s flexible, has many plugins, and is easy to use. You can create any site for blog, any business site, or an online store with it. Whether you are creating blog, business website, or online store,... - Source: dev.to / about 1 year ago

View more

Alternatives to Ghost and WordPress.com

When comparing Ghost and WordPress.com, you can also consider the following products.

  • WordPress

    WordPress is web software you can use to create a beautiful website or blog. We like to say that WordPress is both free and priceless at the same time.

    Compare WordPress to Ghost or WordPress.com:

  • Medium

    Welcome to Medium, a place to read, write, and interact with the stories that matter most to you.

    Compare Medium to Ghost or WordPress.com:

  • WiX

    Create a free website with Wix.com. Customize with Wix' website builder, no coding skills needed. Choose a design, begin customizing and be online today

    Compare WiX to Ghost or WordPress.com:

  • Drupal

    Drupal - the leading open-source CMS for ambitious digital experiences that reach your audience across multiple channels. Because we all have different needs, Drupal allows you to create a unique space in a world of cookie-cutter solutions.

    Compare Drupal to Ghost or WordPress.com:

  • SquareSpace

    Squarespace is the easiest way for anyone to create an exceptional website. Pages, galleries, blogs, e-commerce, domains, hosting, analytics, 24/7 support - all included.

    Compare SquareSpace to Ghost or WordPress.com:

  • Blogger

    Publish your passions, your way. Create a unique and beautiful blog. It’s easy and free.

    Compare Blogger to Ghost or WordPress.com: