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Ghost VS Milkshake

Compare Ghost VS Milkshake and see what are their differences

Umso
The Website Builder for Startups featured
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Contents:
  1. ยป Base Details
  2. ยป Videos
  3. ยป Reviews
  4. ยป Alternatives

Ghost logo Ghost

Ghost is a fully open source, adaptable platform for building and running a modern online publication. We power blogs, magazines and journalists from Zappos to Sky News.

Milkshake logo Milkshake

Make a free website for your Instagram profile on your phone. Use the Milkshake App to say more, sell more, share more on Instagram. You Only Link Once!
  • Ghost Landing page
    Landing page //
    2022-10-10
  • Milkshake Landing page
    Landing page //
    2023-03-10

Use a Milkshake website toโ€ฆ - Introduce yourself and what makes you amazing - Share your services, products, passion projects, promotions, testimonials & social profiles - Keep followers up to date on your latest blog posts, podcast episodes, ebooks & resources - Promote your YouTube videos and channel to turn your followers into subscribers - Recommend your top picks, fave buys, must-dos & must-haves - Highlight your latest and greatest work - Receive new bookings and clients + more coming your way!

Your Milkshake website can be your only website or the connection to your existing website.

Keep an eye on the performance of your Milkshake website with Insights. Track the analytics of card views and link clicks to optimize your Milkshake website - for free!

Build a website on your phone in minutes with the fun, fast, easy and free Milkshake website builder. Milkshake websites are super easy to make and update anytime. No desktops, design or website building skills needed. All you need is your smartphone and the Milkshake app.

The Milkshake website maker app is way easier than a drag and drop website creator. Create a Milkshake website all on your smartphone in four easy steps!

Ghost

Website
ghost.org
Pricing URL
Official Ghost Pricing
$ Details
paid Free Trial $36.0 / Monthly (100k views/month, 2 users)
Release Date
-
Startup details
Country
United Kingdom
Edit details

Milkshake

Website
milkshake.app
Pricing URL
-
$ Details
-
Release Date
2019 November
Edit details

Ghost features and specs

  • User-Friendly Interface
    Ghost offers a clean and intuitive interface that makes content management straightforward, even for those without technical expertise.
  • Speed and Performance
    Ghost is built on modern technology like Node.js which makes it faster and more efficient compared to some traditional CMS platforms.
  • SEO Optimized
    Ghost comes built-in with SEO features like clean URLs, meta tags, and sitemaps which help in improving search engine rankings.
  • Customizable Themes
    Ghost supports a variety of themes that can be easily customized to fit the branding and functionality needs of a website.
  • Markdown Support
    Content creation in Ghost is made easy with Markdown support, allowing writers to focus on text rather than formatting.

Possible disadvantages of Ghost

  • Limited Plugin Ecosystem
    Compared to WordPress, Ghost has a more limited selection of plugins, which might restrict some functionalities users are looking for.
  • Higher Hosting Costs
    Ghost's official hosting is relatively expensive, making it less suitable for users on a tight budget.
  • Technical Knowledge Requirement
    While Ghost is user-friendly, setting it up on a custom server can require a higher level of technical knowledge compared to some other platforms.
  • Less Community Support
    The user community for Ghost is smaller compared to more established platforms like WordPress, which can make it harder to find support and resources.
  • Limited Ecommerce Capabilities
    Ghost is primarily a publishing platform and lacks the more advanced eCommerce functionalities that other CMS platforms might offer out of the box.

Milkshake features and specs

  • User-Friendly Interface
    Milkshake offers an intuitive and easy-to-use interface, making it accessible for individuals with varying levels of technical expertise.
  • Mobile-First Design
    Designed primarily for mobile devices, Milkshake ensures your content looks great on smartphones and tablets.
  • Customizable
    Offers a range of themes and customization options, allowing users to create unique and personalized mobile websites.
  • Quick Setup
    Enables users to quickly create and publish their mobile websites without the need for complex setups or technical knowledge.
  • Social Media Integration
    Easily integrates with various social media platforms, making it simple to share your Milkshake site and direct traffic from your social profiles.

Possible disadvantages of Milkshake

  • Limited Features
    Compared to more robust website builders, Milkshake offers fewer features and customization options, which may not be suitable for more complex sites.
  • Desktop Experience
    While optimized for mobile, the desktop experience is less polished and may not provide the best user experience when viewed on larger screens.
  • Subscription Costs
    Offers premium features at a cost, which might not be affordable for everyone, especially those seeking more advanced functionalities.
  • Reliance on Mobile
    As a mobile-first platform, it may not be suitable for users who expect a significant amount of traffic from desktop visitors.
  • Scalability
    May not be ideal for businesses or individuals planning to scale their online presence significantly, as it is designed primarily for simpler, one-page sites.

Analysis of Ghost

Overall verdict

  • Ghost is a highly regarded platform for serious bloggers and publishers who want a minimalistic yet powerful content management system. It is especially beneficial for those who prefer a distraction-free writing environment with the capability to scale and customize as their needs grow.

Why this product is good

  • Ghost is a popular open-source platform designed for professional bloggers and publishers. It is known for its clean design, speed, and ease of use. Ghost offers robust features for content creation, management, and distribution while focusing on providing an optimal writing experience. Additionally, Ghost is built on modern technology stacks and offers flexibility through themes and integrations. It also supports membership and subscription models, making it ideal for those looking to monetize their content.

Recommended for

  • Professional bloggers
  • Content creators looking for a minimalist interface
  • Publishers seeking to monetize their content
  • Developers looking for an open-source platform
  • Organizations that require a fast and reliable CMS
  • Writers who value a focused writing experience

Analysis of Milkshake

Overall verdict

  • Overall, Milkshake is a good tool for its intended purpose. It offers a user-friendly experience with a range of customizable templates, which appeals to individuals looking for a quick and attractive solution to share multiple links from a single profile. While it may lack the advanced features of a full-blown website builder, its simplicity and efficiency are its main strengths.

Why this product is good

  • Milkshake is a popular app designed for creating mini-websites, often referred to as 'link-in-bio' sites, which are particularly useful for social media influencers, small business owners, and content creators. Its ease of use, attractive templates, and mobile-friendly interface make it a convenient option for those who want to create a simple and appealing online presence without the need for extensive technical knowledge.

Recommended for

  • Social media influencers who want to share multiple resources from a single bio link.
  • Small business owners seeking an easy way to showcase their products or services online.
  • Content creators and freelancers who need a straightforward platform to share their portfolio or contact information.
  • Individuals looking for a hassle-free and mobile-friendly way to create a personal landing page.

Ghost videos

+ Add

Why I Moved My Blog From WordPress to Ghost

More videos:

  • Review - Ghost review - CMS for creators to build a membership

Milkshake videos

+ Add

Fast Food Milkshake Taste Test

More videos:

  • Review - McDonald's Strawberry Milkshake (Reed Reviews)
  • Review - MILKSHAKE APP REVIEW | Free Linktree Alternative Thatโ€™s Actually On Brand
  • Tutorial - How To Create An Insta Website Using The Milkshake App
  • Demo - Milkshake App | Free Android Website Builder On Google Play!

Category Popularity

0-100% (relative to Ghost and Milkshake)

Ghost

Milkshake

Blogging
100 100%
Blogging
0% 0
Link Management
0 0%
Link Management
100% 100
CMS
100 100%
CMS
0% 0
Social Media Tools
0 0%
Social Media Tools
100% 100

User comments

Share your experience with using Ghost and Milkshake. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Ghost and Milkshake

Ghost Reviews

Comparing 9 WordPress alternatives & competitors in 2024
Ghost specializes in creating a monetized blogging platform. Based on their subscription status, readers can create user profiles, sign up for newsletters, and browse your entire blogging calendar. The platformโ€™s singular focus on blogging makes it great for individuals and small teams, but it lacks features like real-time collaboration that are necessary for larger companies.
Source: webflow.com
19 Best WordPress Alternatives in 2025
Ghost is known for its simplicity and focus on content creation. It's a great option for writers and creators who want a clean and distraction-free environment to publish their work.
Source: www.pixpa.com
7 Best Buy Me a Coffee Alternatives
If you donโ€™t already have a website, Ghost may be an appealing option as a Patreon alternative. However, customizations are limited, and youโ€™ll need to choose a pre-built design from the theme library. There are a few themes available, but most are priced from around $80 to $150. The Ghost API also gives you a way to publish content you create on the platform to another...
Source: wpforms.com
Top 10 Web Content Management Systems
Ghost is here as one of the first entries that can be classified as a pure headless CMS. Ghost is not only one of the best headless CMS options, but it also does so while being focused primarily on the blogger community. So if you have or are thinking about starting a large blogging operation featuring many different presentation layers, then Ghost is definitely for you....
Source: cloudzy.com
25+ Medium Alternative Platforms for Publishing Articles
Ghost open-source blogging and the indirect medium alternative platform. Its interface makes blogging easy for users, but also offers SEO tools and other plugins that are built into the platform. This makes it simple for users to publish high-quality content without technical difficulties.
Source: forgefusion.io

Milkshake Reviews

10 ContactInBio alternatives to optimize your Instagram in 2025
With Milkshake, users create a mini Instagram landing page from the link in their Instagram bio. Itโ€™s a free, mobile-only, user-friendly platform that lets you use cards to create a miniature version of your website that has the look and feel of Instagram Stories.
Source: www.jotform.com
Best Linktree Alternatives of 2024
Milkshake is ideal for creators and influencers who run their social media exclusively from their phones. Its mobile-only approach makes it an excellent choice for creators who are always on the go and need a solution that is both simple and stylish. And if you are looking for a free alternative to Linktree, Milkshake can be your choice.
Source: linkinbiotools.com
15 Best Link In Bio Tools of 2024 [Free and Paid]
#12Milkshakeโœ… Unique swipeable โ€œCardsโ€ for an engaging experience. โœ… Simple to use, mobile-based. โœ… Stylish and easy-to-change templates. โŒ Potentially confusing page layout. โŒ Limited to mobile devices, no desktop version. โŒ Customization options are not as deep.Free to use; $6/mo to remove branding.
Source: linkinbiotools.com
14 Best Linktree Alternatives To Check Out in 2024
Milkshake has one of the most intuitive interfaces and creates beautiful pages in a snap. You can rapidly make a mini website on Milkshake, and if you donโ€™t mind the platformโ€™s own branding, the free plan has all of the rest of the features.
Source: www.socialmention.com
8 Linktree alternatives to spice up your link in bio
Milkshake uses interactive cards for each piece of content, allowing users to swipe across the screen to explore various links in a visually appealing manner reminiscent of the Instagram format. Additionally, Milkshake provides you with visitor analytics and an integrated email feature.
Source: www.wix.com

Social recommendations and mentions

Based on our record, Ghost seems to be a lot more popular than Milkshake. While we know about 196 links to Ghost, we've tracked only 3 mentions of Milkshake. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Ghost mentions (196)

  • Local Journalism Is How Democracy Shows Up Close to Home
    Digital production has lowered the cost, and the Ghost platform in particular is a great value for small publishers, bundling together the blog, newsletter and subscriptions in one package, even now including ActivityPub federation. And Ghost themselves a non-profit org that doesn't mark up the Stripe transaction fees! One local news outlet recently switched to that, saving about %5 on Patreon fees and a second is... - Source: Hacker News / 6 months ago
  • Bye Bye Big Tech: How I Migrated to an Almost All-EU Stack (and Saved 500โ‚ฌ/Year)
    Https://ghost.org โ€” Open-source run by a non-profit headquartered in Singapore. - Source: Hacker News / 6 months ago
  • Ask HN: Looking for Headless CMS Recommendation
    If you're hell-bent on headless, I can personally recommend 11ty (https://www.11ty.dev/) and hugo (https://gohugo.io/). That said, for non-technical admins, you probably want a user interface. For that, Ghost (https://ghost.org/) and Grav (https://getgrav.org/). Or Wordpress! - Source: Hacker News / 10 months ago
  • Typepad Is Shutting Down
    They should provide an option to move to https://ghost.org/. - Source: Hacker News / 10 months ago
  • Build an analytics agent to analyze your Ghost blog traffic with the Vercel AI SDK and Tinybird
    In this post, I'll show you how to build an agent with sufficient contextual understanding of underlying analytics data - and the tools to query it - so that you can have a chat with your data (any data!). Specifically, I'll build a simple analytics agent for a blog - hosted on the open-source publishing platform Ghost. The agent will tell us which content is performing the best, and why. - Source: dev.to / 11 months ago
View more

Milkshake mentions (3)

  • Website designer needed
    Would you not just use milkshake or square space for most websites you don't really need a developer these days. Source: over 3 years ago
  • Your Product Website
    โ€‹For a faster and easier approach, skip the website all together and use a minisite like Milkshake on Instagram. Source: almost 4 years ago
  • In case you missed it - this is the Milkshake website that has since been taken down.
    To clarify, "Milkshake" is a website building platform, not actual drinks they are selling. ๐Ÿคฃ https://milkshake.app/. Source: about 4 years ago

What are some alternatives?

When comparing Ghost and Milkshake, you can also consider the following products

WordPress - WordPress is web software you can use to create a beautiful website or blog. We like to say that WordPress is both free and priceless at the same time.

Linktree - Connect your audience to all of your content with just one link.

Medium - Welcome to Medium, a place to read, write, and interact with the stories that matter most to you.

Carrd - Simple, responsive one-page site creator.

Drupal - Drupal - the leading open-source CMS for ambitious digital experiences that reach your audience across multiple channels. Because we all have different needs, Drupal allows you to create a unique space in a world of cookie-cutter solutions.

Shorby - Shorby URL Shortener is an online utility that easily shortens all the URLs and automatically creates short links.

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