Software Alternatives & Startups

Ghost VS DatoCMS

Compare Ghost VS DatoCMS and see what are their differences

Ghost logo Ghost

Ghost is a fully open source, adaptable platform for building and running a modern online publication. We power blogs, magazines and journalists from Zappos to Sky News.

DatoCMS logo DatoCMS

Connect DatoCMS to your favorite site generator, build the perfect backend and deploy anywhere you like.
  • Ghost Landing page
    Landing page //
    2022-10-10
  • DatoCMS Landing page
    Landing page //
    2023-09-18

Ghost

Website
ghost.org
$ Details
paid Free Trial $36 / Monthly (100k views/month, 2 users)
Startup details
Country
United Kingdom

Ghost features and specs

  • User-Friendly Interface
    Ghost offers a clean and intuitive interface that makes content management straightforward, even for those without technical expertise.
  • Speed and Performance
    Ghost is built on modern technology like Node.js which makes it faster and more efficient compared to some traditional CMS platforms.
  • SEO Optimized
    Ghost comes built-in with SEO features like clean URLs, meta tags, and sitemaps which help in improving search engine rankings.
  • Customizable Themes
    Ghost supports a variety of themes that can be easily customized to fit the branding and functionality needs of a website.
  • Markdown Support
    Content creation in Ghost is made easy with Markdown support, allowing writers to focus on text rather than formatting.

Possible disadvantages of Ghost

  • Limited Plugin Ecosystem
    Compared to WordPress, Ghost has a more limited selection of plugins, which might restrict some functionalities users are looking for.
  • Higher Hosting Costs
    Ghost's official hosting is relatively expensive, making it less suitable for users on a tight budget.
  • Technical Knowledge Requirement
    While Ghost is user-friendly, setting it up on a custom server can require a higher level of technical knowledge compared to some other platforms.
  • Less Community Support
    The user community for Ghost is smaller compared to more established platforms like WordPress, which can make it harder to find support and resources.
  • Limited Ecommerce Capabilities
    Ghost is primarily a publishing platform and lacks the more advanced eCommerce functionalities that other CMS platforms might offer out of the box.

DatoCMS features and specs

  • Flexible Content Modeling
    DatoCMS offers a highly flexible content modeling system that allows users to define custom content types and fields to suit their specific needs.
  • Headless CMS
    DatoCMS is a headless CMS, enabling content delivery via APIs, which provides more versatility for developers to create frontend applications using different technologies.
  • User-Friendly Interface
    The platform has a clean and intuitive interface that makes it easy for non-technical users to manage content without a steep learning curve.
  • Scalable and Performant
    DatoCMS is designed to be scalable and performant, making it suitable for both small projects and large enterprise-level applications.
  • Integration Capabilities
    It offers extensive integration capabilities with various third-party services and tools, enhancing its functionality and adaptability.
  • GraphQL API
    DatoCMS provides a robust GraphQL API which allows more efficient data querying and flexibility compared to traditional REST APIs.
  • Multilingual Support
    The platform supports multiple languages out of the box, making it easier to manage content in different languages.
  • Detailed Documentation
    It comes with comprehensive documentation and tutorials that help developers get up to speed quickly.

Possible disadvantages of DatoCMS

  • Cost
    DatoCMS pricing may be considered high for smaller projects or startups compared to some other CMS solutions.
  • Learning Curve for Developers
    While the interface is user-friendly for non-technical users, developers might face a learning curve due to the specific conventions and methods used by the platform.
  • Limited Built-in Templating
    Unlike some other CMS platforms, DatoCMS does not provide built-in templating solutions, requiring developers to handle this aspect separately.
  • Dependency on Internet Connectivity
    As a cloud-based solution, DatoCMS requires an internet connection to access and manage content, which might be a drawback for remote or offline environments.
  • API Rate Limits
    There might be API rate limits which can impact performance, especially during high-traffic periods or bulk operations.
  • Custom Plugins Limitations
    While DatoCMS supports custom plugins, the ecosystem is not as vast as some other platforms, potentially limiting feature extensibility.
  • Complex Migration
    Migrating large volumes of content or complex data structures from other CMS platforms to DatoCMS could be intricate and time-consuming.

Analysis of Ghost

Overall verdict

  • Ghost is a highly regarded platform for serious bloggers and publishers who want a minimalistic yet powerful content management system. It is especially beneficial for those who prefer a distraction-free writing environment with the capability to scale and customize as their needs grow.

Why this product is good

  • Ghost is a popular open-source platform designed for professional bloggers and publishers. It is known for its clean design, speed, and ease of use. Ghost offers robust features for content creation, management, and distribution while focusing on providing an optimal writing experience. Additionally, Ghost is built on modern technology stacks and offers flexibility through themes and integrations. It also supports membership and subscription models, making it ideal for those looking to monetize their content.

Recommended for

  • Professional bloggers
  • Content creators looking for a minimalist interface
  • Publishers seeking to monetize their content
  • Developers looking for an open-source platform
  • Organizations that require a fast and reliable CMS
  • Writers who value a focused writing experience

Analysis of DatoCMS

Overall verdict

  • DatoCMS is a solid choice for developers and businesses looking for a flexible, modern headless CMS solution. Its comprehensive feature set, ease of use, and strong integration possibilities make it appealing to a broad audience. However, the best CMS ultimately depends on the specific needs and preferences of the project and team.

Why this product is good

  • DatoCMS is considered a good choice for many users due to its user-friendly interface, robust API capabilities, and flexibility in handling structured content. It provides a headless CMS solution that allows developers to create efficient and scalable websites and applications. Its feature set includes real-time updates, image and video support, and multilingual support, making it suitable for a variety of use cases. Additionally, it offers integrations with popular frameworks and tools such as React, Gatsby, and Next.js, enhancing its appeal to modern web developers.

Recommended for

    DatoCMS is recommended for developers and digital agencies looking to build scalable web applications and sites, content creators who need a user-friendly interface for managing structured content, and teams that require a CMS with strong API support and integration capabilities. It's also well-suited for projects that need multi-language support or extensive media handling capabilities.

Ghost videos

Why I Moved My Blog From WordPress to Ghost

More videos:

  • Review - Ghost review - CMS for creators to build a membership

DatoCMS videos

Nuxt.js With A Headless CMS Tutorial (Using DatoCMS)

Category Popularity

0-100% (relative to Ghost and DatoCMS)
Blogging
96 96%
4% 4
CMS
92 92%
8% 8
Blogging Platform
96 96%
4% 4
Website Builder
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Ghost and DatoCMS

Ghost Reviews

Comparing 9 WordPress alternatives & competitors in 2024
Ghost specializes in creating a monetized blogging platform. Based on their subscription status, readers can create user profiles, sign up for newsletters, and browse your entire blogging calendar. The platform’s singular focus on blogging makes it great for individuals and small teams, but it lacks features like real-time collaboration that are necessary for larger companies.
Source: webflow.com
19 Best WordPress Alternatives in 2025
Ghost is known for its simplicity and focus on content creation. It's a great option for writers and creators who want a clean and distraction-free environment to publish their work.
Source: www.pixpa.com
7 Best Buy Me a Coffee Alternatives
If you don’t already have a website, Ghost may be an appealing option as a Patreon alternative. However, customizations are limited, and you’ll need to choose a pre-built design from the theme library. There are a few themes available, but most are priced from around $80 to $150. The Ghost API also gives you a way to publish content you create on the platform to another...
Source: wpforms.com
Top 10 Web Content Management Systems
Ghost is here as one of the first entries that can be classified as a pure headless CMS. Ghost is not only one of the best headless CMS options, but it also does so while being focused primarily on the blogger community. So if you have or are thinking about starting a large blogging operation featuring many different presentation layers, then Ghost is definitely for you....
Source: cloudzy.com
25+ Medium Alternative Platforms for Publishing Articles
Ghost open-source blogging and the indirect medium alternative platform. Its interface makes blogging easy for users, but also offers SEO tools and other plugins that are built into the platform. This makes it simple for users to publish high-quality content without technical difficulties.
Source: forgefusion.io

DatoCMS Reviews

Best Headless CMS in 2022
If you want a CMS that’s easy to use and is highly agreeable with a wide range of other technologies, DatoCMS has a lot to offer. Even the free plan supports GraphQL API, and integrating with site generators like Gatsby or libraries like Next.js or React (used in Gatsby, of course) isn’t a problem.
Source: flatlogic.com
34 Headless CMS That Should Be On Your Radar
Italy-based DatoCMS is a headless content as a service (CaaS) platform. Supporting multiple languages, DatoCMS enables brands to organize digital assets in folders, locate media files quickly using AI-powered tagging or sophisticated search capabilities, and publish them wherever they need it.
Source: www.cmswire.com

Social recommendations and mentions

Based on our record, Ghost seems to be a lot more popular than DatoCMS. While we know about 196 links to Ghost, we've tracked only 1 mention of DatoCMS. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Ghost mentions (196)

  • Local Journalism Is How Democracy Shows Up Close to Home
    Digital production has lowered the cost, and the Ghost platform in particular is a great value for small publishers, bundling together the blog, newsletter and subscriptions in one package, even now including ActivityPub federation. And Ghost themselves a non-profit org that doesn't mark up the Stripe transaction fees! One local news outlet recently switched to that, saving about %5 on Patreon fees and a second is... - Source: Hacker News / 8 months ago
  • Bye Bye Big Tech: How I Migrated to an Almost All-EU Stack (and Saved 500€/Year)
    Https://ghost.org — Open-source run by a non-profit headquartered in Singapore. - Source: Hacker News / 8 months ago
  • Ask HN: Looking for Headless CMS Recommendation
    If you're hell-bent on headless, I can personally recommend 11ty (https://www.11ty.dev/) and hugo (https://gohugo.io/). That said, for non-technical admins, you probably want a user interface. For that, Ghost (https://ghost.org/) and Grav (https://getgrav.org/). Or Wordpress! - Source: Hacker News / about 1 year ago
  • Typepad Is Shutting Down
    They should provide an option to move to https://ghost.org/. - Source: Hacker News / about 1 year ago
  • Build an analytics agent to analyze your Ghost blog traffic with the Vercel AI SDK and Tinybird
    In this post, I'll show you how to build an agent with sufficient contextual understanding of underlying analytics data - and the tools to query it - so that you can have a chat with your data (any data!). Specifically, I'll build a simple analytics agent for a blog - hosted on the open-source publishing platform Ghost. The agent will tell us which content is performing the best, and why. - Source: dev.to / about 1 year ago
View more

DatoCMS mentions (1)

  • incentivizing plastics picker ecomony
    Website publishing via management via datocms.com and vercel/netlify/github. Source: over 4 years ago

What are some alternatives?

When comparing Ghost and DatoCMS, you can also consider the following products

WordPress - WordPress is web software you can use to create a beautiful website or blog. We like to say that WordPress is both free and priceless at the same time.

Medium - Welcome to Medium, a place to read, write, and interact with the stories that matter most to you.

Craft CMS - Content management system built on Yii PHP Framework

Blogger - Publish your passions, your way. Create a unique and beautiful blog. It’s easy and free.

HubSpot Website Platform - HubSpot Website Platform is a content management system that enables marketers to build websites personalized for every visitor.

Drupal - Drupal - the leading open-source CMS for ambitious digital experiences that reach your audience across multiple channels. Because we all have different needs, Drupal allows you to create a unique space in a world of cookie-cutter solutions.