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Freshmarketer VS WPMU DEV

Compare Freshmarketer VS WPMU DEV and see what are their differences

Eventtia
Event management software that runs the full lifecycle on one platform: branded event pages, registration and ticketing, email, SMS and WhatsApp campaigns, on-site check-in and badging, B2B matchmaking, a mobile app, and cross-event analytics. sponsored
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Freshmarketer logo Freshmarketer

An all-in-one CRO suite.

WPMU DEV logo WPMU DEV

WPMU offers WordPress Plugins, WordPress Themes, WordPress Multisite and BuddyPress Plugins and Themes.
  • Freshmarketer Landing page
    Landing page //
    2023-09-12
  • WPMU DEV Landing page
    Landing page //
    2023-09-29

Freshmarketer features and specs

  • User-friendly Interface
    Freshmarketer offers an intuitive and easy-to-navigate interface, making it accessible even for those with limited technical knowledge.
  • Comprehensive Features
    The platform provides a wide range of marketing tools, including email campaigns, conversion rate optimization, and A/B testing, all in one place.
  • Integration Capabilities
    Freshmarketer integrates well with other Freshworks products and popular third-party applications, enhancing its functionality and seamless data transfer.
  • Behavioral Analytics
    Provides in-depth behavioral analytics and real-time insights, helping marketers make data-driven decisions.
  • Affordable Pricing
    Offers competitive pricing plans that cater to various business sizes, making it a cost-effective solution for startups and small businesses.

Possible disadvantages of Freshmarketer

  • Limited Customization
    Some users have reported that the customization options for certain features, like email templates and landing pages, are somewhat limited.
  • Learning Curve
    While the interface is user-friendly, the comprehensive nature of the tool can lead to a steep learning curve for new users.
  • Customer Support
    Although generally responsive, there have been instances where customer support has been slow to resolve issues.
  • Occasional Bugs
    Users have experienced occasional bugs and glitches, which can be disruptive to workflow.
  • Feature Updates
    Some users feel that feature updates and new functionalities are rolled out slower than expected.

WPMU DEV features and specs

  • Comprehensive Plugin Suite
    WPMU DEV provides a wide range of premium plugins that cover various aspects of website management, including SEO, security, performance optimization, and more. This can save users from having to purchase multiple separate plugins.
  • 24/7 Support
    Users have access to around-the-clock support from WordPress experts, which is extremely helpful for resolving issues quickly and effectively.
  • Managed Hosting
    WPMU DEV offers high-quality managed WordPress hosting that includes features like automated backups, security, and performance enhancements.
  • Ease of Use
    The platform is designed to be user-friendly, making it accessible to both beginners and experienced users. The dashboard is intuitive, and it simplifies the process of managing multiple WordPress sites.
  • Automatic Updates
    Plugins provided by WPMU DEV are regularly updated automatically, ensuring that users always have the latest features and security patches.

Possible disadvantages of WPMU DEV

  • Cost
    The subscription fee can be relatively high compared to purchasing individual plugins elsewhere, which might be a concern for smaller businesses or individual site owners.
  • Overwhelming for Beginners
    The comprehensive nature of the platform can be overwhelming for beginners who may not need all the features provided. This could make the onboarding process longer and more complicated.
  • Limited Customization
    While the plugins and hosting solutions are robust, they may not be as customizable as some developers might like. Advanced users who require specific custom features might find the options limiting.
  • Dependency on Service
    Relying heavily on WPMU DEV means that if the service encounters issues or you decide to switch, migrating all your sites and dependencies can be challenging.

Analysis of Freshmarketer

Overall verdict

  • Freshmarketer is generally considered a good marketing automation tool, especially for small to medium-sized businesses.

Why this product is good

  • User-Friendly Interface: Freshmarketer offers an intuitive and easy-to-navigate interface, making it accessible even for users with limited technical skills.
  • Comprehensive Features: It includes robust tools for A/B testing, heatmaps, session replays, and funnel analysis, providing valuable insights into user behavior.
  • Integration Capabilities: Freshmarketer integrates seamlessly with other Freshworks products and popular third-party applications, enhancing its functionality.
  • Affordable Pricing: Compared to other marketing automation tools, Freshmarketer is competitively priced, making it an attractive option for businesses with budget constraints.
  • Customer Support: The platform is backed by responsive customer support, ensuring that users receive assistance when needed.

Recommended for

  • Small and Medium Businesses: Companies looking for a cost-effective yet powerful marketing automation solution.
  • Marketing Teams: Teams that require detailed insights into user behavior to optimize their marketing strategies.
  • E-commerce: Online businesses aiming to enhance their conversion rates through A/B testing and personalized marketing campaigns.
  • Existing Freshworks Users: Businesses already using Freshworks products who want to extend their capabilities with integrated tools.

Analysis of WPMU DEV

Overall verdict

  • WPMU DEV is a good choice for WordPress users who require a powerful all-in-one solution for their website management needs. Whether you are a developer, freelancer, or agency managing multiple sites, WPMU DEV provides robust functionality and excellent customer support.

Why this product is good

  • WPMU DEV is highly regarded for its comprehensive suite of WordPress tools, offering everything from hosting and site management to a variety of plugins. Users appreciate the reliable support, ease of use, and performance-enhancing features that help improve site speed and security. The platform is especially suited to those managing multiple WordPress sites, thanks to its streamlined dashboard and automated updates.

Recommended for

  • Web developers looking for a comprehensive suite of WordPress tools.
  • Agencies or freelancers managing multiple WordPress sites.
  • WordPress users seeking enhanced site performance and security features.
  • Individuals who value professional and responsive customer support.

Freshmarketer videos

+ Add

Freshmarketer - Intelligent marketing automation for fast-paced teams

More videos:

  • Review - Freshmarketer Overview
  • Review - Freshmarketer - Intelligent marketing automation for fast-paced teams

WPMU DEV videos

+ Add

WPMU Dev, Reviews and Having your Views Challenged

More videos:

  • Review - SmartCrawl SEO Tool 2019 Review - Wordpress Plugin Walkthrough and Review WPMU Dev
  • Review - WPMU DEV Is Your All-In-One WordPress Platform

Category Popularity

0-100% (relative to Freshmarketer and WPMU DEV)

Freshmarketer

WPMU DEV

Analytics
100 100%
Analytics
0% 0
Ad Servers
0 0%
Ad Servers
100% 100
Web Analytics
100 100%
Web Analytics
0% 0
Ad Serving
0 0%
Ad Serving
100% 100

User comments

Share your experience with using Freshmarketer and WPMU DEV. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Freshmarketer and WPMU DEV

Freshmarketer Reviews

10 Best Hotjar Alternatives You Should Use
Freshmarketer also comes with a visual editor to help you edit web pages. Being quite simple to use, you can change text, image, and many other elements with ease. Comparatively, Freshmarketer’s visual editor looks a touch more intuitive than that of Hotjar.
Source: beebom.com

WPMU DEV Reviews

We have no reviews of WPMU DEV yet.
Be the first one to post

Social recommendations and mentions

Based on our record, WPMU DEV seems to be more popular. It has been mentiond 7 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Freshmarketer mentions (0)

We have not tracked any mentions of Freshmarketer yet. Tracking of Freshmarketer recommendations started around Mar 2021.

WPMU DEV mentions (7)

  • Cost effective SSO options for central management of users and 70+ sites
    Highly recommend https://wpmudev.com/. Source: about 3 years ago
  • New multilanguage web
    WPMUDEV is a plugin developer and hosting provider, you're probably thinking of WPML. Source: over 3 years ago
  • [Hiring Latin America] Support Superhero - PHP | CSS | MySQL | HTML | WordPress
    Stop dreaming about tomorrow; start making a difference today. Join our team at WPMU DEV and be the hero you’ve always known yourself to be! Source: about 4 years ago
  • How Do Guys show Your work to potential clients?
    A great resource for hosting multisites is WPMUDev since they support it on all their hosting tiers and comes with a wildcard SSL cert for HTTPS on all your sites. If you haven't set up a multisite before, I highly recommend going with WPMUDev since their support team will literally just do all the work of setting it up for you if needed. Source: over 4 years ago
  • User uploaded content
    I use Forminator by WPMU DEV. Its free plan allows us to add "upload file" block. But, yeah, it's still vulnerable in case someone upload malicious file via it. Forminator can be combined with Akismet & Captcha (to block spam bot), and WPMU DEV also has security plugin named Defender. And lots of good hosting includes ImunivyAV/360 into FTP. Source: almost 5 years ago
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What are some alternatives?

When comparing Freshmarketer and WPMU DEV, you can also consider the following products

Crazy Egg - Through Crazy Egg's heat map and scroll map reports you can get an understanding of how your visitors engage with your website so you can boost your conversion rates.

MAMP - MAMP is the abbreviation for Macintosh, Apache, MySQL, and PHP. It is a reliable application with its four components that allows you to access the local PHP server as well as the database server (SQL).

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

Firefox Developer Edition - Built for those who build the Web. The only browser made for developers.

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

.NET - .NET is a free, cross-platform, open source developer platform for building many different types of applications.

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