
Luzmo
Metabase
Looker
Tableau
Microsoft Power BI
Vizzly
Explo
The toolkit for building fast, interactive, fully-custom analytics experiences into your app.

SEMRush
Ahrefs
Moz
SE Ranking
SEO PowerSuite
Majestic
Surfer SEO
Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.

Which is more popular?
Based on our record, Serpstat should be more popular than Embeddable. It has been mentioned 5 times since March 2021.
Website, pricing, platforms and company facts side by side.
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| Website | embeddable.com | serpstat.com |
| Pricing | ||
| Company | Startup from the United Kingdom · 20 - 49 employees · 2023 | Startup from Ukraine · 50 - 99 employees · 2015 |
| Listed in |
In their own words, as submitted to SaaSHub.


Build Remarkable Analytics Experiences. No more 'Build vs. Buy'. Embeddable is the embedded analytics tool where you own the front-end code and we handle everything else. Now you can build fully-bespoke, fast-loading charts and dashboards in your app without the engineering costs. Delight your...
Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 regions. Uncover the most valuable keywords for your business, understand search intent, and optimize your content strategy
What each product offers, as listed by its team.


Possible disadvantages
An editorial look at what each product does well and who it suits.


No analysis of Embeddable yet.
Overall verdict
Why this product is good
Recommended for
Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.
Walkthroughs and reviews on video.
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What is Serpstat?
More videos
How often each product is chosen within a category, 0–100% relative to the other.


As answered by people managing Embeddable and Serpstat.
Embeddable's answer
Get the best of 'Build vs. Buy' in one stack-agnostic solution. Embeddable gives you full control over the frontend of your analytics experience, and handles the backend for you. No longer do you have to choose between a limited out-of-the-box solution, or building everything from scratch.
Serpstat's answer:
The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.
Embeddable's answer
If you want full control over the UX of your customer-facing analytics experience, but don't want to invest months of developer time on building and maintaining a fully-custom build -- OR -- if you're using an embedded analytics too already that loads slowly and doesn't look and feel like the rest of your platform.
Serpstat's answer:
With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.
Embeddable's answer
Software companies who care about the UX and loading speed of their customer-facing analytics.
Serpstat's answer:
Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.
Embeddable's answer
Embeddable is from the team behind Trevor.io -- a popular internal BI tool which also allows you to embed dashboards into your app. We realised embedding dashboards from a BI tool into your app wasn't the 'dream solution', and building analytics from scratch was super expensive... so we built Embeddable from the ground up to enable teams to deliver fully-bespoke, highly-performant analytics in their apps for their customers in 10% of the time.
Embeddable's answer
Share your experience with using Embeddable and Serpstat. For example, how are they different and which one is better?
External articles and on-site reviews we used to compare the two products.


After a successful, oversubscribed Private Beta, Embeddable is now publicly available. More information on how to work with Embeddable can be found on their homepage at embeddable.com. Get in touch with the Embeddable...
The main differences between Power BI Embedded and Embeddable are performance, price, and customizability. Embeddable gives you full control over your charting components and data models. It’s also built from the...
I’m happy to say that we’ve enrolled in the beta program of Embeddable. After learning all the above it seems like this is the option we’d want to invest in. We’ll keep you posted on how this pans out, but we’re...
Serpstat is an affordable SEO tool with a one-week free trial. The only difference is that, unlike Moz, Serpstat doesn’t have a free version, so you’ll need to pick a paid plan once the trial is over.
Serpstat offers a balanced approach to SEO, blending competitive analysis with a user-friendly interface, making it suitable for users who want to combine keyword research with site audits and content strategies. Its...
Serpstat provides advanced tools for users looking to perform detailed SEO analysis and competitor research. Its extensive features make it ideal for those who need comprehensive insights into their website’s...
Recommendations tracked on public social media and blogs since March 2021.


Then comes data modeling. BI tools such as Embeddable need to know how different tables and fields relate to each other. Someone has to define what terms like “top customer” or “Q3 revenue” actually mean. Without this, the AI won't know... - Source: dev.to / over 1 year ago
It’s still pretty new but build by an experienced team. It’s commercial software though. https://embeddable.com/. - Source: Hacker News / over 2 years ago
SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: about 3 years ago
Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com... Source: over 3 years ago
Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 3 years ago
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