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ConvertKit VS Appcues

Compare ConvertKit VS Appcues and see what are their differences

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Contents:
  1. ยป Base Details
  2. ยป Videos
  3. ยป Reviews
  4. ยป Alternatives

ConvertKit logo ConvertKit

Email marketing software for online creators. We help you earn a living online through an intuitive email marketing automation tool.

Appcues logo Appcues

Improve user onboarding, feature activation & more โ€” no code required! Stop waiting on dev and start increasing customer engagement today. Try it for free.
  • ConvertKit Landing page
    Landing page //
    2023-08-05
  • Appcues Landing page
    Landing page //
    2023-09-13

ConvertKit features and specs

  • Ease of Use
    ConvertKit offers a user-friendly interface that is straightforward to navigate, making it easy for beginners to set up and use.
  • Automation
    The platform provides robust automation features, allowing users to set up complex email funnels and sequences efficiently.
  • Landing Pages
    ConvertKit includes built-in landing page templates that allow users to quickly create high-converting landing pages.
  • Segmentation
    Users can easily segment their audience based on various factors to send more targeted and personalized emails.
  • Integrations
    ConvertKit integrates with numerous third-party applications and services, facilitating seamless workflow and data synchronization.
  • Support
    Offers excellent customer support, including live chat and email support, as well as a rich knowledge base and community.
  • Affiliate Program
    Provides a lucrative affiliate program that allows users to earn commissions by promoting ConvertKit.

Possible disadvantages of ConvertKit

  • Pricing
    ConvertKit is relatively more expensive compared to some other email marketing platforms, which may be a deterrent for small businesses and startups.
  • Limited Design Flexibility
    Although the templates are clean and functional, ConvertKit lacks the advanced design customization options available in some other platforms.
  • Basic Email Templates
    The email templates are relatively basic and limited in variety, which may not suit users looking for elaborate design options.
  • No Free Plan
    ConvertKit does not offer a free plan beyond the initial trial period, which can be a limitation for users not ready to commit financially.
  • Learning Curve for Advanced Features
    While basic functionalities are easy to use, there may be a learning curve for some of the more advanced features and automations.

Appcues features and specs

  • Ease of Use
    Appcues offers a user-friendly interface that allows non-technical users to create and deploy in-app guides, modals, and tool-tips without needing to write any code.
  • Customization
    It provides extensive customization options, allowing businesses to tailor user experiences to align with their branding and specific user needs.
  • Integrations
    Appcues integrates seamlessly with various third-party tools like Slack, Segment, and Google Analytics, enhancing its functionality and ease of data collection.
  • Analytics
    Offers rich analytics that help track user interaction, engagement, and the effectiveness of in-app guides and tutorials.
  • A/B Testing
    Supports A/B testing of user onboarding flows and in-app messages to optimize user engagement strategies.

Possible disadvantages of Appcues

  • Cost
    Appcues can be expensive for smaller businesses or startups, particularly when additional features and higher user limits are required.
  • Learning Curve
    While the platform is user-friendly, there can be an initial learning curve for users who are not familiar with onboarding tools.
  • Performance Impact
    Some users have reported that the use of Appcues can slow down their application, impacting overall performance.
  • Limited Mobile Support
    Appcues' mobile support is not as robust as its desktop counterpart, which may be a limitation for businesses prioritizing mobile user experiences.
  • Content Limitations
    Certain complex use cases or highly customized flows might be challenging to implement with Appcues' built-in tools.

Analysis of ConvertKit

Overall verdict

  • ConvertKit is a good choice for those who prioritize ease of use and effective email marketing automation, particularly if they are content creators or entrepreneurs seeking a straightforward yet powerful platform.

Why this product is good

  • ConvertKit is generally well-regarded because of its user-friendly interface, powerful automation features, and robust email marketing capabilities tailored specifically for content creators. It offers seamless integration with various platforms and has a supportive community. It lacks the overwhelming complexity of some larger competitors, making it accessible for smaller teams and individuals.

Recommended for

  • Bloggers
  • Podcasters
  • YouTubers
  • Small business owners
  • Online course creators
  • Freelancers and consultants

ConvertKit videos

+ Add

ConvertKit Review - Don't Buy Until You See This! (Top 5 Reasons NOT to use ConvertKit)

More videos:

  • Review - Convertkit Review - Why It's the Best Email Marketing Platform for Bloggers!
  • Review - Convertkit Review- Email Marketing Autoresponder Overview

Appcues videos

+ Add

Appcues - Product-Led Growth Review

More videos:

  • Review - Growth Talks #11 - Appcues & Userpilot - Homepage & Pricing Review - user onboarding apps!
  • Tutorial - How to Nail User Onboarding - Appcues

Category Popularity

0-100% (relative to ConvertKit and Appcues)

ConvertKit

Appcues

Email Marketing
100 100%
Email Marketing
0% 0
User Onboarding And Engagement
0 0%
User Onboarding And Engagement
100% 100
Email Marketing Platforms
100 100%
Email Marketing Platforms
0% 0
User Engagement
0 0%
User Engagement
100% 100

User comments

Share your experience with using ConvertKit and Appcues. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare ConvertKit and Appcues

ConvertKit Reviews

10 Best Campaign Monitor Alternatives You Can Find
If you are a content creator or active in such activities, then ConvertKit can be an effective Campaign Monitor alternative for you. You can also review some of the finest ConvertKit alternatives.
Source: mailbluster.com
Comparing 16 Campaign Monitor Alternatives: In-depth Analysis
Migrating from other ESPs to ConvertKit is free. Over 500K creators use ConvertKit. It is loved particularly for its intuitive interface and excellent list management feature.
Source: www.engagebay.com
The 6 Best Campaign Monitor Alternatives for 2024
CategoryConvertKitCampaign MonitorBest FeatureAdvanced email template customizationUser-friendly interfacePros1. Flexible design and customization2. Intuitive drag-and-drop editor3. Seamless integration with other tools1. Easy-to-use email editor2. Beautiful customizable templates3. In-depth reporting and analyticsCons1. Limited advanced automation capabilities2. Higher...
Source: www.activecampaign.com
The 10 best landing page builders + the top features you should always look for!
ConvertKit landing pages were designed by world-class pros to be fully customizable and give you the quick data to improve your conversion rates and grow your business.
Source: convertkit.com
12 Top Campaign Monitor Alternatives & Competitors
Summary: ConvertKit is unique in that it is built very intentionally with bloggers and other online storytellers in mind, featuring easy to build visual automations and smart segementations. Itโ€™s a bit pricey for what it offers, but if you are an author, blogger, newsletter creator or brand marketer, it fits like a glove.
Source: thedigitalmerchant.com

Appcues Reviews

15 best user onboarding software you need to try in 2023
It probably scores a little higher than Userpilot in terms of its visual styling and customization options, which are very easy on the eye. Appcues would be a good choice if youโ€™re onboarding a design, ecommerce, or creativity tool. Among its clients are content-creation tool Writer and video collaboration platform Frame.io.
Source: www.marketermilk.com
8 Best Usetiful Alternatives and Competitors That Are More Professional
Appcuesโ€™s analytics isnโ€™t much different from itโ€™s close competitors, such as UserGuiding or Pendo. You can see al the data of your guides, surveys, checklists, and so on. What makes Appcuesโ€™s analytics strong are the โ€œjourneysโ€ and โ€œexperimentsโ€ features, which allow you to play with custom parameters and dive deep into details.
Source: userguiding.com
The 7 Best WalkMe Alternatives in 2023
Its A/B testing and optimization features enable continuous improvement of user experiences. If you're seeking a no-code solution with powerful optimization capabilities, Appcues is an attractive option.
Source: helpjuice.com
Appcues Alternatives and Competitors
Even though itโ€™s a โ€œno-codeโ€ software, Appcues is not as easy-to-use as you might expect. If you have a small team with limited time, Appcues might not be for you because it still requires some time to be invested in the platform before you can effectively create onboarding flows. For the startups and SMEโ€™s Appcues might be on the expensive side of the onboarding tools.
Source: blog.userguiding.com

Social recommendations and mentions

Based on our record, ConvertKit seems to be more popular. It has been mentiond 22 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

ConvertKit mentions (22)

  • Ask HN: What Are You Working On? (October 2025)
    Https://SaasCustomDomains.com, it started as a side project while I was working on https://sparkloop.app. https://kit.com acquired SparkLoop and I decided to go full-time on SaaS Custom Domains. It's basically a reverse-proxy-as-a-service. I handle TLS termination and cert management, offer routing rules, rate limiting, WAF + DDOS protection, proxy + web analytics, redirects etc. All accessible via very simple... - Source: Hacker News / 10 months ago
  • Adding Multiple Authors to my Astro Writing Blog: A Technical Walkthrough
    At the end of last year, my brothers and I wrote our first novel together (The Battle for Christmas: Reign of the Nutcrackers). That experience inspired us to continue writing together, starting with a monthly newsletter with short stories. At this point, we decided we wanted a website. We had been using Kit to send emails, and we liked that functionality, but as our writing resumes grow, we also wanted to have a... - Source: dev.to / over 1 year ago
  • Low/no code signup/demo page for startup?
    Iโ€™ve used https://convertkit.com/ for this in the past. - Source: Hacker News / almost 3 years ago
  • Minimalist email subscription/newsletter for website?
    ConvertKit is my go to and still is for now. Source: about 3 years ago
  • From Pizza Hut to YouTube - Embracing Life's Adventures
    One lazy Saturday afternoon, a sudden epiphany struck me like lightning. I decided to seize every moment and pursue my bucket list dreams while capturing them on YouTube. My aim is to inspire others to cherish their time and embrace life's adventures with a newfound zeal. I want you to do the things on your bucket list. When I was sick and thought I was dying. The one thing that ruminated in my head was "I just... Source: about 3 years ago
View more

Appcues mentions (0)

We have not tracked any mentions of Appcues yet. Tracking of Appcues recommendations started around Mar 2021.

What are some alternatives?

When comparing ConvertKit and Appcues, you can also consider the following products

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

UserGuiding - Create in-app experiences with the most straightforward product adoption platform โ€” quick implementation, lasting user engagement.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

WalkMe - WalkMe is a game-changing platform that instantly simplifies the online user experience.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Pendo - Pendo helps product teams understand and guide users to create product experiences that customers love.

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