ClickGUARD

Website

clickguard.com

Pricing URL

Official ClickGUARD Pricing

$ Details

paid Free Trial $59 / Monthly (ActiveGUARD — designed for small businesses)

Platforms

Wordpress Slack Web

Release Date

2016 October

Listed in

#Fraud Detection And Prevention #Fraud Prevention #PPC #Digital Marketing #Ads Performance

Visual Diffs

Website

speedcurve.com

Pricing URL

-

$ Details

-

Platforms

-

Release Date

-

Listed in

#Developer Tools #Programming #Cloud Computing #Web App

ClickGUARD features and specs

• Proxy VPN detection
  Identify, flag, and create block rules based on proxy VPN network detection.
• GEO location protection
  Detect and block clicks from networks outside your targeted continent or specific countries.
• Time-on-site conditions
  Post-click analysis based on the amount of time visitors spend on site after clicking on ads.
• Click frequency protection
  Identify, flag, block and label fraud based on unique click and account entity clicks.
• Target frequency protection
  Campaign, Adgroup, keyword, domain, and landing page based target rules.
• Conversion based protection
  Create rules based on converting or non-converting clicks. Easily eliminate repeated visits that never convert.
• Invalid click protection
  Advanced invalid clicks protection that exceeds default one Google Ads is offering.
• Click intensity protection
  Create rules based on the intensity of clicks on campaigns, adgroups or keywords.
• Campaign level protection
  Create and apply rules to specific campaigns within your account.
• Keyword level protection
  Create and apply rules to specific Keyword clicks within your account.
• Threat level classification
  Set rules to identify, flag and block disruptive click patterns.
• Bot detection
  Detect, identify, and block crawler bot traffic based on signature.
• AdGroup level protection
  Create and apply rules to specific AdGroups within your account.
• Device level protection
  Create and apply rules to specific device type clicks within your account.
• IP range level protection
  Create and apply rules to specific IP addresses and IP ranges within your account.
• Forensic reports
  Google Ads click reporting from more than 40 data-points and associated relational details.
• Keyword click reports
  Keyword object analysis reports with relational flags based on unique account rules.
• Device tracking reports
  Individual device ID tracking and post-click behavior analysis reports.
• Scheduled summary reports
  This is an easy way to get the latest stats from your ClickGUARD account.
• IP address and IP range reports
  IP source reporting data with location, threat & quality stats, including IP ranges with associated IP/ISP history.
• Placement source reports
  Google Ads display network analysis with ad placement quality assessment.
• On-demand CSV export
  At any point you are able to grab an on-demand export of data in the CSV format.
• Click quality reports
  Detailed insight into flagged clicks for manual reviews (and refunds) from Google.
• Set search campaign click cap
  Limit the number of Search clicks every user can perform before being blocked.
• Organic traffic monitoring
  See how are organic visitors behaving on your website.
• Ad placements whitelist
  Whitelist placement domains that should never be blocked by ClickGUARD rules.
• Custom duration exclusions
  Set a default or a custom duration for all blocking and excluding actions.
• Set display campaign click cap
  Limit the number of Display clicks every user can perform before being blocked.
• Pausing campaigns
  In extreme conditions of intensive fraud activity system can automatically pause campaigns.
• IP address whitelist
  Assign a list of IP addresses that should never be blocked by ClickGUARD's rules.
• Manage audiences of converters
  Prevent converters from clicking on your ads for a custom time duration or for a specific set of campaigns.
• Website platform integrations
  Easy installation and integration with most dozens of Web / CMS platform.
• Email and Slack notifications
  Receive the most important notifications directly to your email or Slack in real-time.
• WordPress plugin
  Native WordPress integration for fast and easy direct tracking code deployment.
• Custom flagging
  Flags clicks that trigger custom rules as a result of blocking actions.
• Aliases tags
  Assign aliases to common IPs, placements, devices, and other entities.

Visual Diffs features and specs

• Improved Visual Regression Testing
  Visual Diffs help in identifying UI changes or visual bugs that could go unnoticed with traditional testing methods. It automatically highlights differences, making it easier to catch unexpected changes.
• Faster Feedback Loop
  These tools provide immediate feedback on visual changes after each deployment, enabling quicker detection and resolution of issues, which accelerates the development process.
• Enhanced Collaboration
  Visual Diffs make it easier for developers, designers, and QA teams to discuss changes and issues since the visual representation is clearer than just text-based descriptions.
• Reduced Manual Testing Effort
  By automating the process of identifying visual changes, these tools reduce the need for manual visual checks, freeing up time for team members to focus on more complex tasks.

Possible disadvantages of Visual Diffs

• Initial Setup Complexity
  Setting up visual diff testing tools can require a significant investment of time to integrate into existing workflows and requires the team to understand and manage new tools.
• False Positives/Negatives
  Visual diff tools can sometimes lead to false positives, where innocuous or intended changes are flagged as issues, or false negatives, where legitimate changes are missed.
• Resource Intensive
  Running visual diffs can be resource-intensive, potentially requiring significant processing power and storage, especially for larger applications with many UI elements.
• Maintenance Overhead
  These tools often require ongoing maintenance to ensure they remain efficient and accurate, including updating baseline images and managing configuration changes.

Analysis of ClickGUARD

Analysis of Visual Diffs

Click Fraud Protection for Google Ads by ClickGUARD

More videos:

Wikimania 2017 - Unifying the Editing Experience, Visual Diffs