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ClickGUARD VS AdSense

Compare ClickGUARD VS AdSense and see what are their differences

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ClickGUARD logo ClickGUARD

At ClickGUARD, we help Google Ads professionals protect and optimize their campaigns. Our mission is to completely eliminate wasteful ad traffic, beyond click fraud.

AdSense logo AdSense

Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.
  • ClickGUARD Landing page
    Landing page //
    2023-05-22

ClickGUARD is the most advanced click fraud protection software designed to stop money-wasting clicks, boost campaign conversions and maximize PPC profits. More than 95% of Google Ads / AdWords clicks never convert, so you deserve better. Don't let Ad / click fraud eat up your PPC campaign budget. With more than 50+ highly integrated and customizable features ClickGUARD builds a firewall around your ads to detect, stops and prevent all illegitimate, invalid money-wasting click fraud.

  • AdSense Landing page
    Landing page //
    2023-02-11

ClickGUARD

Website
clickguard.com
Pricing URL
Official ClickGUARD Pricing
$ Details
paid Free Trial $59.0 / Monthly (ActiveGUARD — designed for small businesses)
Platforms
Wordpress Slack Web
Release Date
2016 October
Edit details

AdSense

Website
google.com
Pricing URL
-
$ Details
-
Platforms
-
Release Date
-
Edit details

ClickGUARD features and specs

  • Proxy VPN detection
    Identify, flag, and create block rules based on proxy VPN network detection.
  • GEO location protection
    Detect and block clicks from networks outside your targeted continent or specific countries.
  • Time-on-site conditions
    Post-click analysis based on the amount of time visitors spend on site after clicking on ads.
  • Click frequency protection
    Identify, flag, block and label fraud based on unique click and account entity clicks.
  • Target frequency protection
    Campaign, Adgroup, keyword, domain, and landing page based target rules.
  • Conversion based protection
    Create rules based on converting or non-converting clicks. Easily eliminate repeated visits that never convert.
  • Invalid click protection
    Advanced invalid clicks protection that exceeds default one Google Ads is offering.
  • Click intensity protection
    Create rules based on the intensity of clicks on campaigns, adgroups or keywords.
  • Campaign level protection
    Create and apply rules to specific campaigns within your account.
  • Keyword level protection
    Create and apply rules to specific Keyword clicks within your account.
  • Threat level classification
    Set rules to identify, flag and block disruptive click patterns.
  • Bot detection
    Detect, identify, and block crawler bot traffic based on signature.
  • AdGroup level protection
    Create and apply rules to specific AdGroups within your account.
  • Device level protection
    Create and apply rules to specific device type clicks within your account.
  • IP range level protection
    Create and apply rules to specific IP addresses and IP ranges within your account.
  • Forensic reports
    Google Ads click reporting from more than 40 data-points and associated relational details.
  • Keyword click reports
    Keyword object analysis reports with relational flags based on unique account rules.
  • Device tracking reports
    Individual device ID tracking and post-click behavior analysis reports.
  • Scheduled summary reports
    This is an easy way to get the latest stats from your ClickGUARD account.
  • IP address and IP range reports
    IP source reporting data with location, threat & quality stats, including IP ranges with associated IP/ISP history.
  • Placement source reports
    Google Ads display network analysis with ad placement quality assessment.
  • On-demand CSV export
    At any point you are able to grab an on-demand export of data in the CSV format.
  • Click quality reports
    Detailed insight into flagged clicks for manual reviews (and refunds) from Google.
  • Set search campaign click cap
    Limit the number of Search clicks every user can perform before being blocked.
  • Organic traffic monitoring
    See how are organic visitors behaving on your website.
  • Ad placements whitelist
    Whitelist placement domains that should never be blocked by ClickGUARD rules.
  • Custom duration exclusions
    Set a default or a custom duration for all blocking and excluding actions.
  • Set display campaign click cap
    Limit the number of Display clicks every user can perform before being blocked.
  • Pausing campaigns
    In extreme conditions of intensive fraud activity system can automatically pause campaigns.
  • IP address whitelist
    Assign a list of IP addresses that should never be blocked by ClickGUARD's rules.
  • Manage audiences of converters
    Prevent converters from clicking on your ads for a custom time duration or for a specific set of campaigns.
  • Website platform integrations
    Easy installation and integration with most dozens of Web / CMS platform.
  • Email and Slack notifications
    Receive the most important notifications directly to your email or Slack in real-time.
  • WordPress plugin
    Native WordPress integration for fast and easy direct tracking code deployment.
  • Custom flagging
    Flags clicks that trigger custom rules as a result of blocking actions.
  • Aliases tags
    Assign aliases to common IPs, placements, devices, and other entities.

AdSense features and specs

  • Earn Revenue
    AdSense allows website owners to earn money by displaying ads on their site, which can be a significant source of income.
  • Flexible Ad Formats
    Google AdSense offers a variety of ad formats (text, image, video) that can blend seamlessly into the layout of a website.
  • Easy to Use
    Setting up AdSense is relatively straightforward, even for those with limited technical experience.
  • High-Quality Ads
    As a product of Google, AdSense provides access to high-quality advertisers, which can enhance the overall user experience.
  • Reliable Payments
    Google AdSense has a consistent and reliable payment system, which ensures timely payouts for earnings.
  • Detailed Reports
    AdSense offers detailed performance reports, giving users insights into ad performance, earnings, and visitor interactions.
  • Wide Reach
    AdSense is used by millions of websites, indicating a broad acceptance and trust in the platform.

Possible disadvantages of AdSense

  • Ad Control Limitations
    Although flexible, there is limited control over the specific ads displayed, which can sometimes lead to irrelevant or low-quality ads.
  • Payout Threshold
    AdSense requires a minimum threshold of $100 before payments are issued, which can delay earnings for smaller sites.
  • Strict Policies
    Google's policies can be strict, and violations (even unintentional) can result in account suspension or ban.
  • Revenue Share
    Google takes a percentage of the ad revenue, meaning publishers don't earn the full amount advertisers pay.
  • Ad Placement Restrictions
    There are specific rules about where and how ads can be placed, sometimes limiting layout flexibility and user experience.
  • Competition
    The high number of AdSense users can make it competitive, impacting the ad rates and potential earnings for publishers.
  • Dependence on Traffic
    The revenue earned through AdSense heavily depends on the amount and quality of web traffic, which can fluctuate.

Analysis of ClickGUARD

Overall verdict

  • ClickGUARD is considered a good option for businesses looking to secure their online ad campaigns against click fraud. Its robust features and proactive approach to managing click integrity make it a valuable tool for advertisers who rely heavily on pay-per-click (PPC) advertising.

Why this product is good

  • ClickGUARD is a tool designed to protect advertisers from invalid and fraudulent clicks on their online ads. It offers features such as real-time monitoring, automatic blocking of suspicious IP addresses, and detailed analytics to help businesses optimize their advertising strategies and reduce wasted ad spend.

Recommended for

  • Businesses with significant online advertising budgets.
  • Companies experiencing high levels of click fraud or invalid clicks.
  • Digital marketing agencies managing multiple client ad accounts.
  • Advertisers looking to optimize their return on investment from PPC campaigns.

Analysis of AdSense

Overall verdict

  • AdSense is considered a good option for those looking to monetize web content. It is reputable, backed by Google, and offers substantial opportunities for revenue generation, particularly for websites with significant traffic. However, it might not be the best fit for everyone, as the income can vary greatly depending on factors like niche, audience engagement, and traffic volume.

Why this product is good

  • Google AdSense is a popular advertising program that allows publishers to earn revenue by displaying ads on their websites or YouTube channels. It is widely regarded as a reliable and efficient way to monetize online content due to its vast network of advertisers and its user-friendly interface. AdSense adapts ads to the content of the site and the audience, maximizing potential earnings. Additionally, it provides detailed analytics, which helps publishers understand their audience and optimize their ad placements.

Recommended for

    AdSense is recommended for bloggers, website owners, and YouTube content creators who have substantial and consistent traffic. It's ideal for those who prefer a straightforward, automated way of earning revenue without the need to manage relationships with individual advertisers. While suitable for content creators across various niches, it is especially beneficial for those within high-traffic, advertiser-rich sectors such as finance, technology, and lifestyle.

ClickGUARD videos

+ Add

Click Fraud Protection for Google Ads by ClickGUARD

More videos:

  • Review - The SINGLE Most Valuable Tool for Anyone Looking to Stop Click Fraud
  • Review - ClickGUARD review: We found that we were actually saving money

AdSense videos

+ Add

Adsense Account Pending Review Solved | Adsense application still under review [Hindi]

More videos:

  • Review - Why I HATE Adsense (And REFUSE To Use It On My Website)
  • Review - ⭕Google Adsense: The truth behind monetizing your blog 💰

Category Popularity

0-100% (relative to ClickGUARD and AdSense)

ClickGUARD

AdSense

Fraud Detection And Prevention
100 100%
Fraud Detection And Prevention
0% 0
Advertising
0 0%
Advertising
100% 100
Fraud Prevention
100 100%
Fraud Prevention
0% 0
Ad Networks
0 0%
Ad Networks
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare ClickGUARD and AdSense

ClickGUARD Reviews

We have no reviews of ClickGUARD yet.
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AdSense Reviews

Top 11 Google AdSense alternatives for 2022
Maybe you didn’t get approved for AdSense, or you’re busy appealing an account ban for invalid click activity, or you want to load up your ad stack to increase revenues. Whatever the reason, all is not lost. AdSense may be the market leader, but there are many competitors and Google AdSense alternatives that can provide good eCPMs and supplement ad revenue.
Source: www.monetizemore.com
21 Best AdSense Alternatives to Consider for Your Website in 2022
I suggest to add alternatives to AdSense instead of replacing AdSense. The real-time competition can increase CPM a lot! There are different services nowadays online that can integrate many alternative networks to compete with AdSense. For me PapayAds is the one which performed the best increasing 3x usual AdSense revenue. They require minimum traffic to set up but it is...
Source: kinsta.com
Top 25 Google Adsense Alternatives For Your Website/Blog in 2022
To cut a long story short, for whatever reason you don’t want to use AdSense, it’s worth noting there are plenty of Google Adsense alternatives out there for you to work with. Today, I’m going to list down some of the best alternative ad solutions to Google Adsense, detailing what you need to know about them, so you have everything you need to choose the best platform for you.
Source: www.izooto.com
The Top 5 Display Advertising Networks: Monetize Your Blog The RIGHT Way
That’s a lot more than what you need for Google Adsense and Ezoic, but once you meet the requirement, you should definitely at least test it out as some bloggers have reported seeing a 2-3x increase in earnings.
Source: www.rankxl.com
10 Alternatives To Google And Facebook Ads
Even more notable, in terms of incremental growth for your brand, The Bing Network audience includes 60 million desktop searchers not reached on Google according to comScore, cited by Microsoft. Microsoft Advertising typically has lower CPCs compared to Google Ads, but with that fact typically comes a lower volume of traffic compared to Google.
Source: www.ppchero.com

What are some alternatives?

When comparing ClickGUARD and AdSense, you can also consider the following products

ClickCease - ClickCease is a click fraud detection and protection solution.

Media.net - Yahoo! Bing Network Contextual Ads powered by Media. net gives you instantaneous access to one of the world's largest marketplaces for advertisers. People also askWhat is Media Net?What is Medianet Cisco?

TrafficGuard - Triple layered ad fraud protection for brands, agencies and ad networks.

Epom - An ad serving solution for publishers, advertisers, ad and affiliate networks

Clixtell - Clixtell is a world leader in providing cutting edge solutions for call tracking & analytics, detecting & preventing Google Ads & Bing Ads click fraud activity and website video recording.

Infolinks - Discover what Infolinks smart ads can do for you

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