Software Alternatives, Accelerators & Startups

BuzzSumo VS PostJoint

Compare BuzzSumo VS PostJoint and see what are their differences

BuzzSumo logo BuzzSumo

BuzzSumo allows you to discover the most shared links and key influencers for any topic. It's free to use and you can run a search in seconds!

PostJoint logo PostJoint

PostJoint is the content marketing platform that streamlines the entire process, matches the audiences up, fosters new relationships and takes care of quality control.
  • BuzzSumo Landing page
    Landing page //
    2023-10-11
  • PostJoint Landing page
    Landing page //
    2022-01-22

BuzzSumo features and specs

  • Content Discovery
    BuzzSumo enables users to discover the most shared content across various social platforms, making it easier to identify trending topics and popular articles.
  • Influencer Identification
    The platform helps identify key influencers in any niche who are sharing content relevant to specific topics, aiding in networking and outreach strategies.
  • Competitor Analysis
    BuzzSumo allows users to analyze competitors by showing the performance of their content, which helps in devising better content strategies.
  • Backlink Analysis
    Users can track backlinks and see which content is attracting the most links, aiding SEO and content marketing efforts.
  • Content Alerts
    BuzzSumo can notify users when new content is posted on specific topics or by certain influencers, keeping them informed of the latest developments.

Possible disadvantages of BuzzSumo

  • Cost
    BuzzSumo can be expensive for small businesses or individual users, with limited features available in the free tier.
  • Data Limitations
    The data might not cover all possible sources, potentially missing emerging trends from less popular platforms or non-English content.
  • Learning Curve
    New users may face a learning curve due to the platform's extensive features and data points, requiring some time to become proficient.
  • Limited Historical Data
    The platform offers limited historical data, which may not be sufficient for users needing long-term trends and deep analysis.
  • Reliance on Social Media Metrics
    BuzzSumo heavily relies on social media metrics, which may not always provide a complete picture of content performance across all web channels.

PostJoint features and specs

  • User-Friendly Interface
    PostJoint offers an easy-to-navigate platform that helps users efficiently connect bloggers with brands for content marketing purposes.
  • Diverse Network
    The platform provides access to a varied network of bloggers and brands, which can help increase the reach and effectiveness of marketing campaigns.
  • Efficient Collaboration
    PostJoint facilitates streamlined collaboration between content creators and advertisers, simplifying the process of launching and managing campaigns.
  • Cost-Effective
    Users can potentially benefit from competitive pricing options for content marketing campaigns compared to traditional advertising methods.

Possible disadvantages of PostJoint

  • Quality Control
    There might be varying levels of content quality since bloggers have different expertise and writing skills, which can affect campaign outcomes.
  • Limited Analytics
    PostJoint might offer limited analytics and performance tracking tools, which can make it difficult for users to assess the full impact of their campaigns.
  • Niche Focus
    The platform may primarily focus on certain niches, making it less suitable for brands seeking to target a broader or completely different audience.

Analysis of PostJoint

Overall verdict

  • PostJoint is a solid platform that connects bloggers and advertisers for content marketing and guest posting, offering a straightforward way to arrange sponsored posts and build backlinks. It's generally well-regarded for its free access for advertisers and its sizable network of publishers, making it a decent option for those pursuing content-driven SEO strategies.

Why this product is good

  • Connects advertisers directly with a large network of vetted bloggers and publishers
  • Free for advertisers to join and browse available blogs
  • Facilitates sponsored posts, guest posts, and content marketing campaigns to build backlinks
  • Offers a managed process that simplifies outreach and negotiation between parties
  • Publishers can monetize their sites by accepting paid content opportunities

Recommended for

  • SEO professionals and agencies seeking quality backlinks through content placement
  • Small to medium businesses looking to expand brand visibility via guest posts
  • Content marketers running influencer and sponsored content campaigns
  • Bloggers and website owners wanting to monetize their traffic
  • Startups needing affordable link-building and content distribution options

BuzzSumo videos

What Is BuzzSumo? - Find Out In Just 3 Minutes!

More videos:

  • Review - Buzzsumo is More Awesome Than You Think: Here's Why
  • Review - Buzzsumo Topic Explorer Review - The Last Content Research Tool You Will Ever Need?

PostJoint videos

No PostJoint videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to BuzzSumo and PostJoint)
Marketing Platform
96 96%
4% 4
Influencer Marketing
0 0%
100% 100
Social Analytics
100 100%
0% 0
Social Media Marketing
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare BuzzSumo and PostJoint

BuzzSumo Reviews

13 HARO Alternatives for Your 2025 Digital PR Strategy
BuzzSumo analyzes a lot of content and makes it accessible to numerous businesses. It will show you the most shared links and industry experts on each topic. Backlinks are shown per connection you make, too!
Top 20 Grin Alternatives for Influencer Marketing in 2024
BuzzSumo excels in content discovery and performance analysis across social media platforms, helping brands like yours identify trending topics and key influencers in their niches. Although not a dedicated influencer marketing tool like Grin, its focus on content provides a complementary approach to overall strategy.
Source: www.gleemo.ai
112 Best Chrome Extensions You Should Try (2021 List)
Digital marketers always need to mind how their computers are doing on social media platforms. BuzzSumo helps reveal the social engagement of any website. It also helps while searching for blog post ideas. You might be interested in top-performing content on the web that people do not mind sharing on social media and create a better version of it by yourself.
The 21 Best Ahrefs Alternatives (Free and Paid)
- BuzzSumoโ€™s trend discovery feature lets SEO professionals identify viral trends in real-time for any location or topic. This way, you can stay at the top of trends that matter and that should play a role in determining your content strategy.
Source: enticehq.com
The best free and paid online monitoring tools for PR right now
Buzzsumo was built to look at how engaging your content is but I use my Buzzsumo account for monitoring coverage. You can track your own mentions by setting up an alert for your brand(s) and youโ€™ll be emailed when the term is mentioned. Itโ€™s easy to share and amplify coverage from within the app. I also really like how in addition to being alerted to coverage, you can see...

PostJoint Reviews

We have no reviews of PostJoint yet.
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Social recommendations and mentions

Based on our record, BuzzSumo seems to be more popular. It has been mentiond 19 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

BuzzSumo mentions (19)

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PostJoint mentions (0)

We have not tracked any mentions of PostJoint yet. Tracking of PostJoint recommendations started around Mar 2021.

What are some alternatives?

When comparing BuzzSumo and PostJoint, you can also consider the following products

mention - Media monitoring made easy with Mention. Create alerts on your name, brand, competitors and be informed in real-time of any mention on the web and social networks

Ninja Outreach - Influencer Marketing & Outreach Software All in One. Get instant access to over 25 million bloggers & social media influencers without the hassle!

Social Status - Automate your social media reporting

Buzzstream - Build Relationships. Build Buzz. Web-based software that helps the worldโ€™s best marketers promote their products, services and content.

Simply Measured - Simply Measured helps data hungry marketing & PR folks measure social media and create beautiful, custom reports in Excel and other formats.

Mailshake - Mailshake lets you build your professional network through a smart and intuitive approach to cold emailing.