Software Alternatives, Accelerators & Startups

BrightLocal VS PicMonkey

Compare BrightLocal VS PicMonkey and see what are their differences

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BrightLocal logo BrightLocal

Local SEO tools andlLocal citation building for local search agencies, consultants & local businesses.

PicMonkey logo PicMonkey

PicMonkey is a feature-rich online photo editor that works right in your browser; no downloads...
  • BrightLocal Landing page
    Landing page //
    2023-10-05
  • PicMonkey Landing page
    Landing page //
    2023-07-25

BrightLocal features and specs

  • Comprehensive Local SEO Tools
    BrightLocal provides a wide range of tools specifically designed for local SEO, including rank tracking, citation building, and review management, allowing businesses to cover all their local SEO needs within one platform.
  • Easy-to-Use Interface
    The platform has a user-friendly interface that is easy to navigate, making it suitable for both beginners and advanced users.
  • Accurate Data Reporting
    BrightLocal offers accurate and detailed data reports that help businesses track their local search performance and optimize their strategies accordingly.
  • White-label Reporting
    The platform allows agencies to create white-label reports, which can be branded with their own logos and colors to present to clients.
  • Affordable Pricing
    BrightLocal offers competitive pricing plans, making it an affordable option for small to medium-sized businesses and marketing agencies.
  • Customer Support
    BrightLocal is known for its excellent customer support, offering assistance through various channels including live chat, email, and an extensive knowledge base.

Possible disadvantages of BrightLocal

  • Learning Curve
    Despite its user-friendly interface, some users may experience a learning curve when first starting out, especially if they are new to SEO concepts.
  • Limited International Support
    While BrightLocal is excellent for businesses in English-speaking countries, its resources and tools might not be as effective for businesses in non-English speaking markets.
  • Manual Citation Cleanups
    Citation cleanups are not fully automated and may require manual intervention, which can be time-consuming for businesses with a large number of citations.
  • No Free Plan
    BrightLocal does not offer a free plan, which might be a barrier for very small businesses or startups with extremely limited budgets.
  • Occasional Data Delays
    Some users have reported occasional delays in data updates, which can affect timely decision-making and campaign adjustments.

PicMonkey features and specs

  • User-Friendly Interface
    PicMonkey has a straightforward and intuitive interface that makes it easy for beginners to get started with photo editing and graphic design without much of a learning curve.
  • Variety of Templates
    The platform offers a diverse range of pre-designed templates for social media, marketing materials, and personal projects, helping users quickly create professional-looking designs.
  • Robust Editing Tools
    PicMonkey provides a comprehensive set of photo editing tools, including advanced features like layer management, blending modes, and touch-up tools, enabling users to perform detailed edits.
  • Web-Based and Mobile-Friendly
    As a web-based application, PicMonkey is accessible from any device with an internet connection. Additionally, it offers mobile apps for on-the-go editing.
  • Collaboration Features
    PicMonkey allows for easy collaboration with team members and clients, supporting shared workspaces where multiple users can work on a project simultaneously.

Possible disadvantages of PicMonkey

  • Subscription-Based Service
    While PicMonkey offers a free trial, the service is subscription-based, with monthly and annual plans. This can be a downside for users looking for a free, long-term solution.
  • Limited Free Version
    The free version of PicMonkey has limited functionality, restricting access to certain tools, templates, and features that are only available in the paid plans.
  • Browser Dependence
    As a web-based tool, PicMonkey's performance can be heavily dependent on the userโ€™s internet connection and browser capabilities, which can affect usability and speed.
  • Steeper Learning Curve for Advanced Features
    While the basic tools are easy to use, some of the more advanced features and functionalities of PicMonkey may require time and effort to master, which could be challenging for beginners.
  • Limited File Type Export Options
    PicMonkey has a limited range of export options for file types compared to some other graphic design and photo editing software, potentially limiting flexibility for professional users.

Analysis of BrightLocal

Overall verdict

  • Overall, BrightLocal is a highly effective platform for those looking to boost their local SEO efforts. It is valued for its robust features, ease of use, and ability to deliver tangible improvements in visibility and search rankings for local businesses.

Why this product is good

  • BrightLocal is considered a good service primarily because it offers a comprehensive suite of tools designed to enhance local SEO performance. These tools include citation building, local search rank tracking, and review management, which are essential for businesses looking to improve their local online presence. The platform is also praised for its user-friendly interface, detailed reporting capabilities, and excellent customer support.

Recommended for

    BrightLocal is recommended for small to medium-sized businesses, digital marketing agencies, and freelancers who are focused on improving their local SEO strategies. It is particularly beneficial for those who manage multiple locations and require accurate, location-specific insights.

Analysis of PicMonkey

Overall verdict

  • PicMonkey is a good choice for those looking for a versatile and accessible design tool. While it may not have the advanced capabilities of more professional software like Adobe Photoshop, it adequately meets the needs of casual designers and small businesses looking for a quick and easy way to create professional-looking graphics.

Why this product is good

  • PicMonkey is a popular online graphic design and photo editing tool known for its user-friendly interface and robust feature set. It offers a range of tools for photo editing, touch-ups, graphic design, and collage creation. Its ease of use makes it accessible to both beginners and more experienced users, and it includes capabilities like layers, effects, fonts, and design templates. Additionally, it provides integration with cloud storage and collaboration features, making it suitable for both individual and team projects.

Recommended for

  • Individuals looking for an easy-to-use graphic design tool
  • Small businesses needing design content for marketing
  • Social media marketers seeking to create visually appealing content
  • Photographers interested in basic photo touch-up features
  • Teams requiring collaboration tools for design projects

BrightLocal videos

BrightLocal Review & Pricing (2019): Pros & Cons Before Starting

More videos:

  • Tutorial - BrightLocal Citations - "Citation Builder" Tutorial & Review
  • Demo - BrightLocal Review: Pros, Cons, and Alternatives (with Demo)

PicMonkey videos

PicMonkey Overview 2018 First Look Beta New Features Review

More videos:

  • Review - Intro to New PicMonkey

Category Popularity

0-100% (relative to BrightLocal and PicMonkey)
SEO Tools
100 100%
0% 0
Image Editing
0 0%
100% 100
SEO
100 100%
0% 0
Graphic Design Software
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare BrightLocal and PicMonkey

BrightLocal Reviews

The 16 Best Moz Alternatives for Every Budgetย 
I took a quick look at what people are saying about BrightLocal online. Hridoy Rehman, the founder of Growth Boilerplate and a well-known SEO expert, shared his top five local rank tracker tools and ranked BrightLocal second.

PicMonkey Reviews

The Top 10 Alternatives to Marq in 2024
PicMonkey has received a rating of 4.4 out of 5 stars based on user reviews. Users generally mention the intuitive design and ease of use. Check out more PicMonkey reviews here.
Source: piktochart.com
The 7 Best Free Photoshop Alternatives
Another platform-independent, web-based design and editing tool with a lot to offer is PicMonkey, which was seemingly designed with the neophyte user in mind but also packs a punch for those looking for more state-of-the-art features. As long as you have a browser running Flash, PicMonkey is accessible on virtually any platform and lets you start your creation from scratch...
12 Best Free Photoshop Alternatives You Should Try
There are also a bunch of filters and effects that you might find useful. However, PicMonkey isnโ€™t nearly as feature-rich as Photoshop is, and it tends to respond a little slow at times. That said, the biggest problem in PicMonkey is that unless you subscribe to a pro subscription, youโ€™ll not be able to export your images..
Source: beebom.com

Social recommendations and mentions

Based on our record, BrightLocal seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

BrightLocal mentions (2)

  • What is Local SEO?
    In addition to website metrics, track your local search rankings. Several tools, such as Moz Local and BrightLocal, can help you monitor your local search rankings and compare them to your competitors. Source: about 3 years ago
  • How to create/transition to a more SEO focused role in my company?
    As far as tools go, ahrefs.com is what I use the most, followed by Google Ads Keyword Planner (free). I have some local clients so I also use brightlocal.com but that probably isn't relevant in your case. There are other tools out there but ahrefs.com has backlink data, an audit tool, and keyword research + tracking, which is really all you need. Moz.com is good too and I believe pretty comparable to ahrefs.com.... Source: about 5 years ago

PicMonkey mentions (0)

We have not tracked any mentions of PicMonkey yet. Tracking of PicMonkey recommendations started around Mar 2021.

What are some alternatives?

When comparing BrightLocal and PicMonkey, you can also consider the following products

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Canva - Canva is a graphic-design platform with a drag-and-drop interface to create print or visual content while providing templates, images, and fonts. Canva makes graphic design more straightforward and accessible regardless of skill level.

Birdeye - AI Agents for Multi-Location Brands

Marq - Marq (formerly Lucidpress) is a web-based design and layout application that enables anyone to create beautiful creatives

Yext - Yext provides your business with the tools you need to engage with customers and gives you more control over how your branding is presented throughout the various platforms that make up the online marketplace.

Piktochart - Piktochart for Business Storytelling