It collects real-time data from millions of sources, including social media platforms (Facebook, Instagram, Twitter, Twitch, TikTok, Youtube, Telegram), podcasts, publicly available newsletters, online news sites, blogs, forums, reviews sites.

Some of the key features of Brand24 are:

• Real-time online media monitoring,
• AI sentiment analysis to understand the tone of the conversation,
• Estimated social and non-social reach to determine the potential audience size,
• Share of voice to see how much of the conversation is about your brand compared to competitors,
• AI topic analysis to identify the most discussed topics,
• Emotion and emoji analysis to understand the emotional response of the audience,
• AI insights, trends, and recommendations to help you make data-driven decisions,
• Competitor monitoring and comparison to track your competitors' performance,
• Geo analysis to see where the conversation is happening,
• Reputation and presence scores to measure your brand's online reputation,
• Trending hashtags and links to identify the most popular trends,
• Influencer discovery to find key influencers in your industry,
• Advanced filters to sort the data and get more specific insights,
• Comprehensive reports to help you visualize and understand the data.

With Brand24, you can increase brand awareness, improve customer support, measure your marketing efforts, conduct a competitor analysis, do social selling, prevent PR crises, and many more.

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