Software Alternatives & Startups

Bloom Analytics VS EasyMorph

Compare Bloom Analytics VS EasyMorph and see what are their differences

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Bloom Analytics logo Bloom Analytics

Bloom is a Native Shopify Analytics and Attribution app. See which products, countries, and campaigns are profitable, and which ad platforms truly generate profit via multi-touch attribution. Create custom dashboards, get insights. Connect with MCP

EasyMorph logo EasyMorph

Self-service data transformation & automation for business
  • Bloom Analytics Driving Sales and Profit
    Driving Sales and Profit //
    2026-05-13
  • Bloom Analytics Profit or Revenue
    Profit or Revenue //
    2026-05-13
  • Bloom Analytics Ads making money
    Ads making money //
    2026-05-13
  • Bloom Analytics Country Costing more than you earn
    Country Costing more than you earn //
    2026-05-13
  • Bloom Analytics Profit and Loss and KPI's
    Profit and Loss and KPI's //
    2026-05-13
  • Bloom Analytics Miscalculate Profit Because of complex cost
    Miscalculate Profit Because of complex cost //
    2026-05-13
  • Bloom Analytics store actually keeps as profit
    store actually keeps as profit //
    2026-05-13
  • Bloom Analytics stop guessing which product makes money
    stop guessing which product makes money //
    2026-05-13

Bloom tracks your true ecommerce profit after ads, shipping, COGS, transaction fees, refunds, and operating expenses, so you stop relying on vanity metrics and see which products, campaigns, and channels actually drive profit. Track financial performance across products, orders, countries, ad campaigns, and email campaigns, drilling into Product Intelligence, Country Profits, and Email Profits to understand exactly where profit comes from and where it leaks. Build custom dashboards tailored to your business to surface the metrics that matter most, all in one clean view. View a detailed Profit & Loss table with a toggle to switch between Shopify and Amazon revenue, or see them separately, and measure ROAS, POAS, Contribution Margin, and Net Profit from a single dashboard. Connect Google Ads, Meta Ads, TikTok, Pinterest, and Snapchat to see which channels bring profitable customers, not just clicks, and connect Klaviyo, Mailchimp, and Omnisend to see email profits per campaign. Use multi-touch attribution to understand the complete customer journey and accurately track campaign performance across channels, then apply custom cost rules based on product, quantity, country, shipping zone, and operational expenses to calculate true profit with precision. Get profit insights in Email and Slack, including scheduled Slack summaries, to quickly spot wasted ad spend, declining margins, underperforming products, scaling opportunities, and hidden profit leaks. Connect Bloom to Claude or ChatGPT via MCP to query your profit data in natural language. Whether you run one Shopify store or many, stop guessing and start scaling what actually makes money.

  • EasyMorph Landing page
    Landing page //
    2023-09-21

Bloom Analytics

$ Details
paid Free Trial $20 / Monthly (Unlimited Orders)
Platforms
Amazon Shopify
Release Date
2024 October
Startup details
Country
India
State
Karnataka
City
Bangalore
Founder(s)
Ulrich John
Employees
50 - 99

Bloom Analytics features and specs

  • Dashboard
    Track profit performance across products, countries, ad, and email campaigns
  • Profit Analytics
    Find and fix profit leaks with Contribution Margin, Net Profit and P&L breakdown
  • Attribution
    See which ad channels drive real orders, ROAS, POAS with multi-touch attribution
  • Cost Tracking
    Apply custom cost rules for COGS, shipping, by product, country or quantity
  • Insights
    Profit Insights that tell you what happened, why, and what to do about it

EasyMorph features and specs

  • User-friendly interface
    EasyMorph provides a drag-and-drop interface which makes it easy for users with minimal technical skills to create and manage workflows.
  • Data transformation capabilities
    The platform offers a wide range of data transformation features, enabling users to clean, aggregate, and manipulate data efficiently.
  • Automation
    EasyMorph allows users to automate regular data tasks, which can save time and reduce the risk of human error.
  • Integrations
    The tool supports various data sources and systems, including databases, spreadsheets, and APIs, facilitating seamless data integration.
  • Performance
    EasyMorph is designed to handle large datasets efficiently, providing good performance even with complex operations.
  • Affordability
    Compared to other data transformation tools, EasyMorph is relatively affordable, making it an attractive choice for small to medium-sized businesses.

Possible disadvantages of EasyMorph

  • Limited advanced analytics
    Unlike some other data transformation tools, EasyMorph lacks advanced analytics capabilities, which might be a limitation for users requiring complex statistical analysis.
  • Learning curve for advanced features
    While the basic features are easy to use, mastering advanced features and complex transformations might require a steeper learning curve.
  • Limited community support
    The user community for EasyMorph might be smaller compared to other more established tools, potentially leading to less peer support and fewer shared resources.
  • Less flexibility in scripting
    Some users might find the lack of scripting flexibility an issue, especially if they prefer code-based manipulation and transformation of data.
  • Platform dependency
    EasyMorph is primarily a Windows-based application, which might be a limitation for users who prefer or require a Mac or Linux environment.

Analysis of Bloom Analytics

Overall verdict

  • Bloom Analytics is not a widely recognized or verifiable analytics platform based on available information, so its quality cannot be reliably confirmed. Prospective users should conduct due diligence, checking for verified reviews, security compliance, and transparent pricing before committing.

Why this product is good

  • Limited independent reviews or third-party verification available to confirm platform reliability and performance
  • Unclear track record compared to established analytics providers like Google Analytics, Mixpanel, or Amplitude
  • Website claims should be verified through trials, demos, or direct vendor communication
  • Data security and compliance certifications (SOC2, GDPR, etc.) should be confirmed directly with the vendor

Recommended for

  • Businesses willing to conduct thorough vendor evaluation before adoption
  • Users seeking niche or specialized analytics features not covered by mainstream tools
  • Companies that can request a trial period to test functionality firsthand
  • Organizations comfortable working with newer or less-established SaaS vendors

Analysis of EasyMorph

Overall verdict

  • Yes, EasyMorph is considered a good tool for businesses and individuals who need a user-friendly application for data preparation and automation. It is well-regarded for its effectiveness in simplifying complex data processes and its ability to integrate seamlessly with various data sources.

Why this product is good

  • EasyMorph is a powerful data preparation and automation tool designed for non-technical users. It provides an intuitive interface with drag-and-drop functionality, allowing users to perform complex data transformations without the need for programming skills. Features like the ability to automate repetitive tasks, schedule data manipulations, and connect with various data sources enhance its utility for business users aiming to improve data management processes. Additionally, its focus on ease of use and efficiency makes it suitable for small to medium-sized enterprises looking to streamline ETL processes.

Recommended for

  • Business analysts looking to simplify data processing
  • Small to medium-sized enterprises seeking to automate ETL workflows
  • Non-technical professionals needing to handle data without programming skills
  • Organizations in need of cost-effective data management solutions

Bloom Analytics videos

Bloom - Profit Tracking App for Shopify Businesses

EasyMorph videos

Introduction to EasyMorph v3.6

More videos:

  • Review - Getting Started with EasyMorph 2 2
  • Review - Creating a basic workflow using EASYMORPH.

Category Popularity

0-100% (relative to Bloom Analytics and EasyMorph)
Profit Insights
100 100%
0% 0
Office & Productivity
0 0%
100% 100
Analytics Dashboard
100 100%
0% 0
Data Dashboard
0 0%
100% 100

Questions & Answers

As answered by people managing Bloom Analytics and EasyMorph.

How would you describe the primary audience of your product?

Bloom Analytics's answer

The primary audience includes Shopify e-commerce businesses focused on improving profitability, tracking marketing performance, and making data-driven growth decisions.

Which are the primary technologies used for building your product?

Bloom Analytics's answer

Bloom Analytics is primarily built using Ruby on Rails to create a fast, reliable, and scalable analytics platform for Shopify businesses.

Who are some of the biggest customers of your product?

Bloom Analytics's answer

-CAPS -Curio Blvd -OMOYE -thecupcakequeens

Why should a person choose your product over its competitors?

Bloom Analytics's answer

It is budget friendly, It focuses on Profit calculation and attribution, also helps in customer journey and company performances Profitability.

What makes your product unique?

Bloom Analytics's answer

Bloom Analytics helps you clearly understand your business profit across products, marketing channels, countries, and order fulfillment. It shows how each part of your store contributes to profit — all from one simple dashboard.

What's the story behind your product?

Bloom Analytics's answer

While working with Shopify brands, we kept hearing the same feedback that we’re making sales, but we still don’t know our actual profit. It made sense. With ad spending, shipping costs, product costs, discounts, and fees, tracking real profit can get messy quickly. Most store owners find themselves hopping between different dashboards just to understand what’s working. So, we built Bloom Analytics. It’s a simple profit analytics platform that helps Shopify businesses understand- What products are profitable, which countries and campaigns provide the best returns, which ad platforms truly generate profit through multi-touch attribution, and all from one clear dashboard. No confusing spreadsheets. No endless tabs. Just clear profit insights that help brands make better decisions.

User comments

Share your experience with using Bloom Analytics and EasyMorph. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, EasyMorph seems to be more popular. It has been mentiond 7 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Bloom Analytics mentions (0)

We have not tracked any mentions of Bloom Analytics yet. Tracking of Bloom Analytics recommendations started around May 2026.

EasyMorph mentions (7)

  • Excel Never Dies
    Your task could be trivially done with EasyMorph (https://easymorph.com). We've designed it exactly for such use cases. Data needs of non-technical people have long been neglected. It was believed that any data wrangling should be done by IT people. So all non-technical people had was Excel. Luckily, the no-code movement finally started addressing that issue with a varying degree of success. - Source: Hacker News / about 4 years ago
  • Ask HN: Who is hiring? (July 2022)
    EasyMorph | F# Developer | Full-time, Remote | https://easymorph.com EasyMorph is a powerful data wrangling and ETL application that makes life easier for thousands of knowledge workers around the world. Your job would be to keep developing our high-performance best-in-class columnar data transformation engine that lies at the heart of the application. It's a challenging task that requires an experienced F#... - Source: Hacker News / about 4 years ago
  • Show HN: PRQL – A Proposal for a Better SQL
    >PRQL is intended to be a modern, simple, declarative language for transforming data It's not declarative. It's functional. I believe that the approach that is followed by PRQL is more practical than SQL. We've implemented a similar approach in our visual ETL tool for non-technical people (https://easymorph.com) and it works wonderfully. Other cool things you can do with this approach (and can't with SQL): *... - Source: Hacker News / over 4 years ago
  • Ask HN: Anyone making a living building desktop applications?
    I started a company that built, I believe, the most advanced no-code data automation desktop application (https://easymorph.com). It's entirely bootstrapped, profitable and pays salaries to 10+ people (and we keep hiring). Many our customers specifically looked for an on-prem solution as they don't want to deal with SaaS and its privacy issues and use-based pricing. With an on-prem tool like ours they get... - Source: Hacker News / over 4 years ago
  • Power Fx: open-source now available
    May I suggest your non-tech users to try EasyMorph[1] (I'm the founder)? It's easier than PowerQuery (it's completely no-code) and at the same time more powerful. 80% of PowerQuery capabilities require coding. Our tool is 100% visual (and has a free edition). [1] https://easymorph.com. - Source: Hacker News / almost 5 years ago
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What are some alternatives?

When comparing Bloom Analytics and EasyMorph, you can also consider the following products

Triple Whale - Triple Whale helps ecommerce brands make better decisions with better data.

Alteryx - Alteryx provides an indispensable and easy-to-use analytics platform for enterprise companies making critical decisions that drive their business strategy and growth.

BeProfit - Track and understand your Shopify data. Optimize profits!

Trifacta - Data Transformation Platform.

Conversific - Conversific is a Business Intelligence platform designed to capture and analyze the data from your Shopify store. It includes built-in tips from ecommerce gurus and provides instant guidance.

Toad Data Point - Toad Data Point product page. Multi-platform database query and reporting tool