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BigCommerce VS Ghost

Compare BigCommerce VS Ghost and see what are their differences

BigCommerce

BigCommerce provides ecommerce software solutions and shopping cart software for online businesses. Try it free and start selling your products online today!

Rating
0 reviews
Pricing
$29.95 / Monthly (Standard)
Alternatives Is it good?
Ghost

Ghost is a fully open source, adaptable platform for building and running a modern online publication. We power blogs, magazines and journalists from Zappos to Sky News.

Rating
0 reviews
Pricing
Open source Paid Free trial $36 / Monthly (100k views/month, 2 users)
Alternatives Is it good?
EcomIQX
EcomIQX scores every product in your catalog on content health, keyword coverage and AI search visibility, then rewrites the weak ones in your brand voice. sponsored

Which is more popular?

Based on our record, Ghost seems to be a lot more popular than BigCommerce. While we know about 196 links to Ghost, we've tracked only 4 mentions of BigCommerce.

social mentions
4 vs 196
eCommerce popularity
100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

BigCommerce
Ghost
Website bigcommerce.com ghost.org
Pricing
$29.95 / Monthly (Standard) Official pricing
Open source Paid Free trial $36 / Monthly (100k views/month, 2 users) Official pricing
Company Startup from the United States Startup from the United Kingdom
Listed in
eCommerce eCommerce Platform eCommerce Tools CMS +1
Blogging CMS Blogging Platform Website Builder +1

Features and specs

What each product offers, as listed by its team.

BigCommerce 6 features
Ghost 5 features
  • Scalability
    BigCommerce is built to handle large volumes of sales and high traffic, making it an excellent choice for growing businesses.
  • SEO Features
    BigCommerce offers a wide range of built-in SEO tools that help improve your store's visibility on search engines.
  • Integration Capabilities
    The platform supports a variety of third-party integrations, including popular tools like Google Shopping, eBay, and Amazon.
  • Customizable Templates
    BigCommerce provides a variety of responsive and customizable templates to create a unique online store.
  • No Transaction Fees
    BigCommerce does not charge any transaction fees on any of its plans, allowing you to maximize your profit margins.
  • Security Features
    The platform comes with built-in security features such as SSL certification and PCI compliance, ensuring a safe shopping experience.

Possible disadvantages

  • Pricing
    BigCommerce’s pricing plans can be expensive, especially for new or small businesses.
  • Complexity
    The extensive features and customization options may be overwhelming for beginners or those with limited technical skills.
  • Support Limitations
    Some users report delays and mixed effectiveness in customer support, particularly for more technical issues.
  • Customizations Require Coding
    Advanced customizations often require knowledge of HTML, CSS, or JavaScript, which can necessitate hiring a developer.
  • Sales Thresholds
    BigCommerce imposes sales thresholds on each plan, requiring you to upgrade to a higher plan if you exceed the limit, which can increase costs.
  • Limited Free Themes
    The selection of free themes is somewhat limited, which may require an additional investment into premium themes for a more tailored look.
  • User-Friendly Interface
    Ghost offers a clean and intuitive interface that makes content management straightforward, even for those without technical expertise.
  • Speed and Performance
    Ghost is built on modern technology like Node.js which makes it faster and more efficient compared to some traditional CMS platforms.
  • SEO Optimized
    Ghost comes built-in with SEO features like clean URLs, meta tags, and sitemaps which help in improving search engine rankings.
  • Customizable Themes
    Ghost supports a variety of themes that can be easily customized to fit the branding and functionality needs of a website.
  • Markdown Support
    Content creation in Ghost is made easy with Markdown support, allowing writers to focus on text rather than formatting.

Possible disadvantages

  • Limited Plugin Ecosystem
    Compared to WordPress, Ghost has a more limited selection of plugins, which might restrict some functionalities users are looking for.
  • Higher Hosting Costs
    Ghost's official hosting is relatively expensive, making it less suitable for users on a tight budget.
  • Technical Knowledge Requirement
    While Ghost is user-friendly, setting it up on a custom server can require a higher level of technical knowledge compared to some other platforms.
  • Less Community Support
    The user community for Ghost is smaller compared to more established platforms like WordPress, which can make it harder to find support and resources.
  • Limited Ecommerce Capabilities
    Ghost is primarily a publishing platform and lacks the more advanced eCommerce functionalities that other CMS platforms might offer out of the box.

Analysis

An editorial look at what each product does well and who it suits.

BigCommerce
Ghost

Overall verdict

  • BigCommerce is a strong option for an e-commerce platform, particularly for growing businesses that require scalability and a wide array of features. Its comprehensive toolset makes it a valuable choice for those looking to expand and optimize their online sales efforts.

Why this product is good

  • BigCommerce is a robust e-commerce platform known for its scalability and extensive features, making it suitable for businesses of all sizes.
  • It offers a variety of built-in tools for SEO, marketing, and analytics, helping businesses enhance their online visibility and sales performance.
  • The platform supports multi-channel selling, allowing users to expand their reach by selling on platforms like Amazon, eBay, and social media.
  • It provides a high level of customization with its flexible API, allowing developers to build custom solutions tailored to specific business needs.

Recommended for

  • Medium to large businesses looking for a scalable solution with extensive e-commerce features.
  • Businesses seeking to integrate multiple sales channels to maximize reach and sales.
  • Stores that want advanced SEO and marketing tools directly built into the platform.
  • Companies that need a customizable platform with API capabilities to tailor the system to their needs.

Overall verdict

  • Ghost is a highly regarded platform for serious bloggers and publishers who want a minimalistic yet powerful content management system. It is especially beneficial for those who prefer a distraction-free writing environment with the capability to scale and customize as their needs grow.

Why this product is good

  • Ghost is a popular open-source platform designed for professional bloggers and publishers. It is known for its clean design, speed, and ease of use. Ghost offers robust features for content creation, management, and distribution while focusing on providing an optimal writing experience. Additionally, Ghost is built on modern technology stacks and offers flexibility through themes and integrations. It also supports membership and subscription models, making it ideal for those looking to monetize their content.

Recommended for

  • Professional bloggers
  • Content creators looking for a minimalist interface
  • Publishers seeking to monetize their content
  • Developers looking for an open-source platform
  • Organizations that require a fast and reliable CMS
  • Writers who value a focused writing experience

Videos

Walkthroughs and reviews on video.

BigCommerce 8 videos + Add
Ghost 2 videos + Add

BigCommerce Ecommerce Review

More videos

  • - Shopify Vs Bigcommerce Unbiased Pros And Cons Review 2020
  • - BigCommerce Review, DETAILED Walkthrough, See Features & Options
  • - BigCommerce Review – Pros And Cons (What You Must Know Before You Join)
  • - 5 reasons you should choose BigCommerce over Shopify
  • - Bigcommerce Review - The Best Shopify Alternative?
  • - Shopify vs Bigcommerce: Which is Better? (2023)
  • - BigCommerce Tutorial 2023 (Make an eCommerce Store The Easy Way)

Why I Moved My Blog From WordPress to Ghost

More videos

  • - Ghost review - CMS for creators to build a membership

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
BigCommerce
Ghost
100% 100%
eCommerce
0% 0%
0% 0%
Blogging
100% 100%
100% 100%
eCommerce Platform
0% 0%
0% 0%
CMS
100% 100%

User comments

Share your experience with using BigCommerce and Ghost. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

BigCommerce no reviews yet
Ghost no reviews yet

View more

  • Comparing 9 WordPress alternatives & competitors in 2024
    webflow.com · Dec 2024

    Ghost specializes in creating a monetized blogging platform. Based on their subscription status, readers can create user profiles, sign up for newsletters, and browse your entire blogging calendar. The platform’s...

  • 19 Best WordPress Alternatives in 2025
    www.pixpa.com · Oct 2024

    Ghost is known for its simplicity and focus on content creation. It's a great option for writers and creators who want a clean and distraction-free environment to publish their work.

  • 7 Best Buy Me a Coffee Alternatives
    wpforms.com · Mar 2024

    If you don’t already have a website, Ghost may be an appealing option as a Patreon alternative. However, customizations are limited, and you’ll need to choose a pre-built design from the theme library. There are a few...

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Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

BigCommerce 4 mentions
Ghost 196 mentions
  • Pre ordered the Premium edition of armored Core 6
    It's their payment processing, the inspect browser tool pulls up a bad connection with their payment system (bigcommerce.com). It's some amateur hour shenanigans. Source: over 3 years ago
  • Possible scam
    Looks nothing like bigcommerce.com IMHO. Crappy graphics, site looks like it was put together by a 5 year old child. Source: over 4 years ago
  • What's Your Preferred Platform?
    But there are many alternatives I saw some people selling nice on ecwid.com as well and bigcommerce.com have more specific B2B options. Source: over 5 years ago

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  • Local Journalism Is How Democracy Shows Up Close to Home
    Digital production has lowered the cost, and the Ghost platform in particular is a great value for small publishers, bundling together the blog, newsletter and subscriptions in one package, even now including ActivityPub federation. And... - Source: Hacker News / 8 months ago
  • Bye Bye Big Tech: How I Migrated to an Almost All-EU Stack (and Saved 500€/Year)
    Https://ghost.org — Open-source run by a non-profit headquartered in Singapore. - Source: Hacker News / 9 months ago
  • Ask HN: Looking for Headless CMS Recommendation
    If you're hell-bent on headless, I can personally recommend 11ty (https://www.11ty.dev/) and hugo (https://gohugo.io/). That said, for non-technical admins, you probably want a user interface. For that, Ghost (https://ghost.org/) and... - Source: Hacker News / about 1 year ago

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Alternatives to BigCommerce and Ghost

When comparing BigCommerce and Ghost, you can also consider the following products.

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