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Backlinko VS Hotjar

Compare Backlinko VS Hotjar and see what are their differences

NeuronWriter
NEURONwriter is an AI-powered tool for writing and optimizing content for SEO. With a user-friendly interface and advanced content editor, it is designed to help you quickly write and optimize high-quality SEO-friendly content. featured
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Backlinko logo Backlinko

Backlinko is the place for next-level SEO training and link building strategies.

Hotjar logo Hotjar

The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!
  • Backlinko Landing page
    Landing page //
    2022-03-15
  • Hotjar Landing page
    Landing page //
    2023-07-23

Hotjar's product experience insights make it easy to understand what users are really doing on your site.

  • Visualize behavior on your site with Heatmaps

  • Eliminate guesswork with user Recordings

  • Understand the reasons behind behavior with Surveys and Incoming Feedback

Backlinko

Website
backlinko.com
Pricing URL
-
$ Details
-
Release Date
-
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Hotjar

Website
hotjar.com
Pricing URL
Official Hotjar Pricing
$ Details
freemium €39.0 / Monthly (Starting at: 3,000 Recordings per month with unlimited Heatmaps)
Release Date
2014 June
Edit details

Backlinko features and specs

No features have been listed yet.

Hotjar features and specs

  • Heatmaps: Visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave.
  • Recordings: Live playbacks of users on your site.
  • Surveys: Bring the voice-of-customer to your decision making.
  • Incoming Feedback: A real-time suggestion box on your site, that lets users express frustration or delight about individual parts of your site.

Backlinko videos

+ Add

SEO in 2020 and beyond with Brian Dean of Backlinko

Hotjar videos

+ Add

What is Hotjar?

More videos:

  • Review - Invision prize Hotjar's straightforward, shareable insights
  • Tutorial - Why you should be using Hotjar Analytics
  • Tutorial - Google Analytics vs. Hotjar - Which one should you use?

Category Popularity

0-100% (relative to Backlinko and Hotjar)

Backlinko

Hotjar

SEO
100 100%
SEO
0% 0
Heatmaps
0 0%
Heatmaps
100% 100
SEO Tools
100 100%
SEO Tools
0% 0
Web Analytics
0 0%
Web Analytics
100% 100

User comments

Share your experience with using Backlinko and Hotjar. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Backlinko and Hotjar

Backlinko Reviews

We have no reviews of Backlinko yet.
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Hotjar Reviews

  1. Must have tool

    Hotjar has been our go-to for optimizing UI, reducing bounce rates, and refining CTAs. Its powerful insights have been instrumental in enhancing user experience. A staple tool for data-driven decisions!

  2. Feeling disappointed

    I don't like the service. It is very slow and very expensive. Not recommended it to others.

    🏁 Competitors: WatchThemLive
  3. Don't work the heatmap and I did not like others.

    Don't work the heatmap and I did not like others.

    🏁 Competitors: WatchThemLive
10 Best Hotjar Alternatives & Competitors in 2023
Hotjar provides its users with 4 packages, and its ‘Basic’ one is free. In the following picture, you can take a look at all Hotjar plans, including ‘Plus,’ ‘Business,’ and ‘Scale’ services. The pricing on Hotjar starts from $32 a month.
Source: www.socialpros.co
The Top 10 Website Session Recording Tools for 2022
Hotjar is a simple, virtual, and visually appealing solution to find, track, gather, and convey consumer needs. Using the HotJar programme, you can understand your users and identify their key issues. By examining your user behaviour, the application enables you to ask the appropriate inquiry at the appropriate time.
Source: siterecording.com
Hotjar vs FullStory
Hotjar combines analytics data with user feedback collection to give you a more holistic understanding of your website visitors and customers. Hotjar and FullStory both offer tools like heatmaps and recordings to visually understand user behavior, but Hotjar also gives you survey tools and feedback widgets so you can quite literally ask your users for the why behind their...
Source: www.hotjar.com
30 Best Customer Feedback Survey Tools: An Overview | Mopinion
Hotjar is a user testing and behaviour analytics software that combines multiple UX tools in one. This focus however means that it lacks a solid CX solution. Feedback analysis and reporting are not available (aside from exporting data to XLS or CSV. With this software however, users can create heatmaps, user recordings (e.g. tracking sessions) and customisable surveys and...
Source: mopinion.com
Free SEO Tools To Improve Your Rankings
HotJar (Basic Plan) - An analytics tool that offers heatmaps, and visitors session replays to analyze their behavior. Basic plan is limited to 2,000 pageviews a day.
Source: www.megaleechers.com

Social recommendations and mentions

Backlinko might be a bit more popular than Hotjar. We know about 16 links to it since March 2021 and only 12 links to Hotjar. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Backlinko mentions (16)

  • SEO business meets Jamstack 👉 Backlinko Case Study
    Since 2013, Backlinko has become one of the biggest blogs and brands in the SEO industry. It's the right place if you're looking for next-level SEO training and link-building strategies. Source: 12 months ago
  • Best way to learn digital marketing fast?
    For sources - Udemy, YouTube, tons of blog posts. E. G. https://www.digitalmarketer.com/digital-marketing/ for SEO - https://backlinko.com/. Source: over 1 year ago
  • What SEO books/websites and other learning resources do you use for your blog?
    Brian Dean's Backlinko, Neil Patel's Quicksprout, Google and Bing Webmaster Tools, SEO Book, and SEO Chat are some of the resources I utilize to understand SEO. Aside from that, I read SEO blogs and forums because they are usually full of new information. Source: about 2 years ago
  • Google Chrome 101.0.4951.64 released
    Backlinko.com says "Chrome is currently the primary browser of more than 2.65 billion internet users.". Source: about 2 years ago
  • Any recommendations on sites to learn from?
    How do users get to your site? SEO, Paid ads, social media. Already mentioned, but I like backlinko.com. Source: about 2 years ago
View more

Hotjar mentions (12)

  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Hotjar — Website Analytics and Reports . Free Plan allows 2000 pageviews/day. One hundred snapshots/day (max capacity: 300). Three snapshot heatmaps can be stored for 365 days. Unlimited Team Members. - Source: dev.to / 4 months ago
  • What do I do after ProductHunt?
    So you can use heatmapping software such as Crazy Egg and Hotjar to see how your end users use your website. Source: 7 months ago
  • Lots of Traffic but no sales
    If you have installed a heat map like hotjar.com then I will tell you that I used that for a month and found 5 or so dead ends where users were not getting to the cart or clicking on things that where not informative enough to lead to the next action. Source: about 1 year ago
  • Anyone willing to provide feedback on my newly created website?
    Install hotjar.com - it's free. It's a heatmap that tracks how people navigate around your site. Why this matters? You can see where people drop off on your site (specifically, what content they see/don't see). Then, you can make informed decisions on what content is landing and what needs to change. Source: over 1 year ago
  • How to get a targeted user feedback in a less intrusive way?
    Sign up for hotjar.com They record your user's screen as they use the website. It's really useful and gives you qualitative feedback. Source: over 1 year ago
View more

What are some alternatives?

When comparing Backlinko and Hotjar, you can also consider the following products

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

Serpstat - Search analytics, Rank tracking, Backlink analysis and Site Audit tool.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.

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