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Seranova is an automated reputation management platform designed for local service businesses that depend on Google Reviews to acquire customers. It replaces manual follow-ups, inconsistent review requests, and reactive problem handling with a predictable, automated workflow.
The platform sends post-job feedback requests via SMS, analyzes customer responses using sentiment analysis, and routes the interaction based on the message's tone. Positive replies receive a Google Review link, neutral replies receive a simple clarifying question, and negative replies are escalated privately to the owner or manager before all of them are asked for a public review, giving the owners one more chance to correct whatever went wrong. This prevents minor issues from turning into public one-star reviews.
Seranova includes smart routing rules, draft responses for public reviews, and precise analytics that show patterns in feedback across technicians, locations, or service types. It is built specifically for industries like HVAC, plumbing, electrical, roofing, restaurants, salons, and clinics, where a high Google rating directly impacts bookings, revenue, and local search visibility.
The goal of Seranova is to help owners stay ahead of customer sentiment, improve service quality over time, and maintain a steady stream of authentic five-star reviews without manually chasing customers or micromanaging technicians.
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