Software Alternatives, Accelerators & Startups

Ahoy Ruby Gem VS Matomo

Compare Ahoy Ruby Gem VS Matomo and see what are their differences

Ahoy Ruby Gem logo Ahoy Ruby Gem

Analytics for Rails. Track visits and events in Ruby, JavaScript, and native apps. Data is stored in your database by default so you can easily combine it with other data.

Matomo logo Matomo

Matomo is an open-source web analytics platform
  • Ahoy Ruby Gem Landing page
    Landing page //
    2023-09-16
  • Matomo Landing page
    Landing page //
    2023-10-23

Ahoy Ruby Gem features and specs

  • Comprehensive Analytics
    Ahoy provides a comprehensive set of features for tracking visits and events, giving developers the ability to gain detailed insights into user behavior.
  • Customization
    Ahoy is highly customizable, allowing developers to tailor the tracking and reporting to suit the specific needs of their application.
  • Integrations
    Ahoy integrates well with other Ruby on Rails libraries and tools, making it a seamless addition to most Rails projects.
  • Privacy Focus
    It offers privacy-focused features, such as supporting anonymous tracking and not relying on cookies, which can help maintain user trust and comply with privacy regulations.
  • Rich Documentation
    The gem comes with rich documentation and resources that make it easier for developers to implement and customize the analytics in their projects.

Possible disadvantages of Ahoy Ruby Gem

  • Complexity for Simple Needs
    For projects requiring minimal analytics, Ahoy might be overly complex, as its extensive features might be unnecessary and add to setup time.
  • Performance Impact
    The detailed tracking and data storage offered by Ahoy can introduce a performance overhead, which may impact the application's speed if not optimized properly.
  • Learning Curve
    Due to its extensive capabilities, there can be a significant learning curve for beginners or those new to analytics implementation.
  • Dependency Management
    Keeping up with updates and managing dependencies can be a challenge, especially in large projects where Ahoy interacts with many other gems and libraries.
  • Limited Built-in Visualizations
    Ahoy does not come with powerful built-in reporting and visualization tools, which requires additional work to analyze and visualize the collected data effectively.

Matomo features and specs

  • Open Source
    Matomo is an open-source platform, allowing for customization and transparency in how data is collected and processed.
  • Data Ownership
    Users have full ownership of their data, ensuring that no third-party entities have access to sensitive information.
  • Privacy Compliance
    Matomo is designed with privacy in mind, making it easier to comply with GDPR, CCPA, and other data protection regulations.
  • Self-Hosting Option
    Matomo can be self-hosted, giving users complete control over their data security and server environment.
  • Feature-Rich
    The platform offers a wide range of features, including A/B testing, heatmaps, session recording, and more.
  • Community Support
    A large community of users and developers contributes plugins, improvements, and support, enriching the ecosystem.

Possible disadvantages of Matomo

  • Complex Setup
    The initial setup, especially for self-hosted versions, can be complex and time-consuming, requiring technical expertise.
  • Resource Intensive
    Running Matomo, particularly its self-hosted version, can be resource-intensive, requiring significant server capabilities.
  • Cost for Advanced Features
    While the basic version is free, advanced features and cloud hosting come at a cost, which might be expensive for small businesses.
  • Limited Integrations
    Matomo offers fewer integrations with other marketing and analytics tools compared to some other platforms like Google Analytics.
  • Learning Curve
    New users may find the interface and advanced features challenging to learn and navigate initially.
  • Performance Issues
    Some users report performance issues, particularly with large volumes of data or on less powerful servers.

Analysis of Matomo

Overall verdict

  • Matomo is a good choice for those who prioritize data privacy and require a comprehensive analytics tool that can be self-hosted. It's especially suitable for organizations hesitant about sharing data with third-party services and for those looking for customizable and transparent analytics solutions.

Why this product is good

  • Matomo is a popular open-source web analytics platform that provides in-depth insights into website traffic, user behavior, conversion rates, and more. It's considered a robust alternative to Google Analytics, with a focus on data privacy, as users can host the platform on their own servers or use Matomo's cloud-based service. Matomo offers features such as heatmaps, session recordings, goal tracking, and more, which can be particularly valuable for businesses looking to gain a detailed understanding of their website performance while maintaining control over their data.

Recommended for

  • Privacy-conscious businesses
  • Web developers
  • Data analysts
  • E-commerce sites
  • Organizations with in-house IT capabilities
  • Government and educational institutions
  • Non-profits looking for cost-effective solutions

Ahoy Ruby Gem videos

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Matomo videos

Matomo Analytics - Dashboards

More videos:

  • Review - WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress
  • Review - What are the differences between Matomo Analytics and Google Analytics
  • Review - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • Review - Matomo On-Premise installation overview

Category Popularity

0-100% (relative to Ahoy Ruby Gem and Matomo)
Analytics
3 3%
97% 97
Marketing Platform
100 100%
0% 0
Web Analytics
3 3%
97% 97
Privacy
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Ahoy Ruby Gem and Matomo

Ahoy Ruby Gem Reviews

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Matomo Reviews

Top 5 Plausible Analytics Alternatives in 2024
With advanced web analytics Matomo Analytics also provides eCommerce analytics capabilities.
Source: www.putler.com
Top 9 Plausible Analytics alternatives in 2024
Matomo, one of the best Plausible analytics alternatives, an open-source analytics platform, prioritizes data ownership and customization. It allows users to host analytics on their servers, ensuring complete control over collected data.
Source: usermaven.com
Top 5 Self-Hosted, Open Source Alternatives to Google Analytics
Use Case Example: A healthcare website uses Matomo to securely track user interactions while maintaining strict compliance with health data privacy regulations.
Source: zeabur.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for โ€œTechnical Marketersโ€. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for โ€œTechnical Marketersโ€. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Source: medium.com

Social recommendations and mentions

Based on our record, Matomo should be more popular than Ahoy Ruby Gem. It has been mentiond 86 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Ahoy Ruby Gem mentions (12)

  • Free and Lightning-Fast IP Geolocation From a CDN Provider
    After doing this, CloudFlare is going to send a number of location-specific headers to your origins. You can then use these headers for any kind of backend logic, analytics and so on. Here is an example of doing this with Ahoy gem, beautiful library for simple event analytics in Ruby / Rails applications:. - Source: dev.to / 6 months ago
  • Ruby Video โ€“ On a mission to index all Ruby conferences
    Analytics is built with ahoy https://github.com/ankane/ahoy Hosting is in Europe on Hetzner maybe it explains your response time. Where are you located? What are the response time you are getting ? - Source: Hacker News / 10 months ago
  • Ahoy Captain: a full-featured, mountable analytics dashboard
    A full-featured, mountable analytics dashboard for your Rails app, which is a blatant rip-off of heavily inspired by Plausible Analytics, powered by Ahoy. Open source, though lots of changing parts: https://github.com/joshmn/ahoy_captain. Source: about 2 years ago
  • Best rails tools to automatically handle logging of things like all a user's actions, or changes to a record in a module - primarily for audit purposes.
    For logging which functions were used you can use ahoy. Source: over 2 years ago
  • Italian watchdog bans use of Google Analytics
    I've slowly started ripping Google Analytics out of my Rails projects and replacing it with https://github.com/ankane/ahoy. It's so much better! I can just use SQL to see what's going in and not get overwhelmed with 100's of visualizations and complicated dashboards. - Source: Hacker News / over 3 years ago
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Matomo mentions (86)

  • Indie Hacking with Open Source Tools: Innovating on a Budget
    Another case involves a duo launching an eco-friendly e-commerce website. Using WordPress paired with WooCommerce, they built a fully featured site with a sustainable operational model. Enhanced analytics from Matomo brought data-driven insights and growth strategies to life. This project highlights the benefits of cost-effective, community-driven solutions in the competitive e-commerce landscape. - Source: dev.to / 5 months ago
  • 10 of the Best Web Analytics Tools for React Websites
    As an open-source cloud and on-premise tool, Matomo gives users complete control over their data, allowing them to host it on their servers and comply with privacy regulations such as GDPR. - Source: dev.to / 7 months ago
  • Indie Hacking with Open Source Tools: Innovating on a Budget
    Analytical tools like Matomo provide critical insights into user behavior and site performance. - Source: dev.to / 7 months ago
  • Show HN: Vince โ€“ A self hosted alternative to Google Analytics
    Matomo is another oneโ€ฆ https://matomo.org/. - Source: Hacker News / 10 months ago
  • ๐Ÿ”ฅMatomo 5 UPGRADE - A step-by-step GUIDE ๐ŸคŒ
    Matomo just released their major v5 upgrade with following key improvements:. - Source: dev.to / over 1 year ago
View more

What are some alternatives?

When comparing Ahoy Ruby Gem and Matomo, you can also consider the following products

Plumb5 - Plumb5 is a real-time end-to-end customer centric digital analytical & marketing automation utility system helping marketers to generate more leads using automated tools.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Woopra - Track your customers' web and mobile activity, forms, emails, support tickets and more, all in one place with customer analytics. Analyze and take action.

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure ๐Ÿ‡ช๐Ÿ‡บ

Jaco - Watch and analyze your usersโ€™ behavior

Fathom Analytics - Simple, trustworthy website analytics (finally)